Sherrilynne Starkie

AUGUST 8, 2019

Lots of social media news out this week and here’s a summary of the top five stories you need to know. 1. Pinterest improves organic reach for retailers. Pinterest has launched a personalized “ shopping hub” that displays at the top of users’ feeds with product recommendations pulled from retailers’ organic ProductPins and Catalog feeds. The image-based network also rolled out an updated shopping section that will display below Product Pins, highlighting Catalog content from the respe

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News Instagram Social Media Retail 186

Waxing UnLyrical

AUGUST 8, 2019

Guest post by Kristen Smith. Instagram has really transformed the world of social media with its visual orientation which has enabled a new generation of users equipped with smartphones to click photos, edit them and upload them to their accounts anywhere and everywhere. The sheer convenience together with the capability of displaying their photographic abilities to the world has enabled Instagram to acquire more than one billion monthly active users.

SEO 169

SEO Instagram Exercises Small Business 169

Convince & Convert

AUGUST 8, 2019

The term “dark social” is kicked around every so often by marketers. But what is dark social, how does it affect your brand, and how you can measure it? Messaging apps continue to be on the rise with no end in sight, and they come with a bunch of new opportunities for marketers. The prize: billions of active monthly users, including coveted millennial and Generation Z consumers.

Brands 152

Brands Analytics Consultant Data 152

Social Media Today

AUGUST 8, 2019

Twitter UK has released the second interview in its #BrandsTalkTwitter marketing insights series, this time looking at KFC.

Twitter 156

Twitter Social Media Strategy Marketing 156

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agora pulse

AUGUST 8, 2019

As a social media manager, you’re constantly juggling everything social, from publishing posts and engaging with followers to monitoring metrics and creating reports. You know that social media automation can save you time and free up your schedule for more high-level strategy—but you don’t want to compromise performance or put your campaigns on autopilot.

Social Media 118

Social Media How To Publishing Hashtag 118

Social Media Today

AUGUST 8, 2019

Facebook has added yet another option to Facebook Stories as it seeks to inspire more Stories usage.

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Facebook 167

Social Media Today

AUGUST 8, 2019

With data breaches becoming a rising concern for personal users and brands, here's a look at some of the biggest incidents in recent times.

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Data Brands 137

Audiense

AUGUST 8, 2019

This is a guest blog written by Michael Brito, EVP of Digital & Analytics at Zeno Group. Connect with him on LinkedIn or Twitter.

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Analytics LinkedIn Groups Groups 126

Social Media Today

AUGUST 8, 2019

Twitter has detailed the various new personalization features of its desktop version, including color options and text re-sizing.

Features 141

Features Twitter 141

Hootsuite

AUGUST 8, 2019

Brands are on board with Instagram Stories. Half of businesses on the platform have created at least one Story in the last month, and nearly all U.S. marketers who are currently using IG Stories ads plan to continue doing so. Instagram users have also proven their desire to engage with brands via disappearing content. More than half a billion people use Instagram Stories every day, and a third of the most-viewed Stories are posted by businesses.

Instagram 112

Instagram How To Hashtag Feed 112

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Social Media Today

AUGUST 8, 2019

Some simple mistakes can cost you a lot when it comes to email marketing. Check out this list.

Marketing 165

Marketing Cost List 165

Buffer Social

AUGUST 8, 2019

You’ve probably heard the news: Instagram is in the process of removing like counts from posts in the Instagram feed. At first blush, this might appear to be a massive change. They’re removing one of the most recognizable elements of social proof that’s ever existed. Likes are the way that we measure the world’s most popular posts , they’re a core element to engagement metrics , and they’re the easiest way to react to the people we follow.

Social Media 102

Social Media Metrics Instagram Feed 102

Social Media Today

AUGUST 8, 2019

In our most recent #SMTLive Twitter chat, we talked small business social, and the biggest strategic challenges for SMBs.

Small Business 113

Small Business Social Media Twitter 113

Forbes Social Media

AUGUST 8, 2019

Step 1: Google yourself. This may sound like a no-brainer but many C-suite executives have inactive LinkedIn profiles and other dormant social media accounts on their page one search results.

Social Media 97

Social Media LinkedIn Google 97

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The Realtime Report

AUGUST 8, 2019

Research Shows How Much Value Consumers Assign To Various Apps. Have you ever considered the value you place on your favorite free apps? Many services remain free thanks to advertising. But what if things changed? Suppose Google and consumers had to agree on a price for Google Maps? Would its value to you translate into a monthly dollar amount — or none at all?

Research 79

Research Reddit Project Survey 79

Sprout Social

AUGUST 8, 2019

If you’ve recently joined the visual-first hordes of Instagram to generate awareness and recognition for your brand, then there’s a good chance you’ve found yourself hoping for a spot on the Explore Page. In the world of social media marketing, the Instagram Explore page is like snagging a spot on prime-time TV or a billboard on your target customer’s commute.

Instagram 92

Instagram How To Hashtag Geotagging 92

Forbes Social Media

AUGUST 8, 2019

As freelancing is expected to be half the workforce in several European nations, how has new tech and online hiring platforms changed the face of employment today. This article investigates the burgeoning fields of virtual employment from cultural, legal and practical perspectives.

Platform 92

Platform 92

Ignite Social Media

AUGUST 8, 2019

Pinterest recently rolled out Pinterest Education, a certification program that teaches agencies, consultants, and marketers how to better advertise on the platform. Ignite had the opportunity to participate in the Pinterest Education program and as of May 2019 is Pinterest certified – cue the applause! The 7 step program consists of pre- and post-assessments and trainings in three areas: Pinterest Narrative, Ads Manager, and Optimization.

Training 70

Training Education Campaign Advertising 70

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Pam Moore

AUGUST 8, 2019

Your brand is the foundation and one of the most important aspects of your business. Bottom line, you have one chance to make a first, second and third brand impression. It doesn’t matter if you are a solo entrepreneur, small business, large, super size, business to business, business to consumer or anything in between. Your brand is who you are. It's your promise delivered.

Brands 60

Brands Strategy Reputation Training 60

Amy Porterfield

AUGUST 8, 2019

Research shows that ONLY 1 in 5 people who purchase online courses complete them. As a course creator, that stat keeps me up at night and more importantly, compels me to take action. Over the years, I’ve become obsessed with finding ways to beat those odds. And I’m sure if you’re reading this, you want […]. The post #275: 10 Ways to Get Your Students to the Finish Line appeared first on Amy Porterfield | Online Marketing Expert.

Course 67

Course Research Marketing 67

Forbes Social Media

AUGUST 8, 2019

America's 2016 presidential election was the target of voter manipulation via social media, particularly on Facebook. George Riedel thinks history is about to repeat itself.

Influencer 63

Influencer Facebook Social Media 63

Hootsuite

AUGUST 8, 2019

YouTube 111

YouTube Strategy How To 111

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Social Media

Forbes Social Media

AUGUST 8, 2019

The necessary and proportionate decision made by judges in the case of RXG, Britain's youngest terrorist, was to reduce the risk of him obtaining celebrity status among extremists and terrorists by revealing his identity. Such a decision allows for fair rehabilitation, but not without constraints.

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Digimind

AUGUST 8, 2019

65% of companies who have experienced a reputation crisis say that social media made their crisis more difficult to manage; however, 55% feel social media aided their recovery. How has social media impacted the spread of bad buzz or crises? This article focuses on factors that can promote the outset and spread of bad buzz into a crisis. While it is impossible to predict the content, scale, and evolution of an entire crisis, it is possible to identify factors that rouse social media crises by und

Social Networking 43

Social Networking Reputation News Social Media 43

Forbes Social Media

AUGUST 8, 2019

Asia is bracing for Typhoons Lekima and Krosa but Atlantic hurricane activity is quiet. Is that unusual?

Activities 64

Activities 64

Digimind

AUGUST 8, 2019

Digital marketing and communication departments actively monitor and analyze their online reputation and impact of their actions on social media. Market intelligence teams, on the other hand, do not. One reason is the weak performance of traditional market intelligence tools, which remain quite limited in their collection and analysis of social data.

Social Networking 40

Social Networking Strategy Marketing Reputation 40

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Forbes Social Media

AUGUST 8, 2019

Twilio’s approach tries to provide a cross-channel orchestration factor for messaging -- the Twilio Conversations product provides an interface for software developers to build what the company likes to call ‘conversational experiences’ for users across multiple messaging channels.

Conversation 43

Conversation Software Company Products 43

WebInKnow

AUGUST 8, 2019

I sat down with my daughter Reiko for a short video discussion about diversity in marketing. Reiko is a half-Japanese Millennial and my co-author of our new book Fanocracy: How to Turn Fans into Customers and Customers into Fans which will release January 7, 2020 from the Portfolio division of Penguin Random House.

How To 40

How To Marketing Video Advertising 40

ProBlogger

AUGUST 8, 2019

The post How to Relaunch Your Blog After it Becomes Dormant appeared first on ProBlogger. Based on Podcast Episode 234. Today I want to answer a question I get regularly from listeners: How do you relaunch a blog that’s died or become dormant? I’ll lay out two scenarios for relaunching a blog, and then give you 11 things to consider during a relaunch.

How To 32

How To Blogger Travel Course 32