Sat.Dec 15, 2018

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Ten 2019 Digital Marketing Predictions You Should Probably Ignore

Social Media Today

With so many predictions floating around about digital marketing in 2019, which are the ones that you should outright ignore? Contributor Chad Pollitt offers some guidance in this post.

Marketing 167
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How to track social media ROI for the financial industry

agora pulse

Financial institutions have recently stepped into the game more dynamically, realizing how they can reach more customers and generate leads through social media marketing. However, many financial firms are still stumped as to how much to invest, how to best utilize it, and if their resources and efforts are worthwhile. The biggest problem remains: estimating the return that comes from social media can leave even the most competent marketers scratching their heads.

ROI 75
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A 3 Step Plan To Creating a Video Strategy that Generates Results

Social Media Today

In a new episode of the Social Business Engine Podcast, Bernie Borges speaks with Nathan Veer, Senior Product Specialist at Brightcove, about video marketing.

Video 166
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What Does It Mean For Social Media Platforms To "Sell" Our Data?

Forbes Social Media

Social media platforms generate much of their revenue through selling targeted advertising based on algorithmically mining every second of their unwilling and unwitting users’ lives, yet argue they aren't “selling” their users’ data. What does it mean for companies to “sell” our data?

Data 84
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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7 Top Content Marketing Trends You Can’t Ignore in 2019

Pam Moore

It's time to get serious about your content marketing efforts in 2019. Content is at the core of our digital and social, always on, always connected and always learning mobile world of communication. As the technologies expand in capabilities, marketers become more savvy at how to use them, robots replace jobs, it becomes even more competitive for brands trying to grab any second of our attention that they can.

Trends 60
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7 Top Content Marketing Trends You Can’t Ignore in 2019

Pam Moore

It's time to get serious about your content marketing efforts in 2019. Content is at the core of our digital and social, always on, always connected and always learning mobile world of communication. As the technologies expand in capabilities, marketers become more savvy at how to use them, robots replace jobs, it becomes even more competitive for brands trying to grab any second of our attention that they can.

Trends 60