Tue.Sep 11, 2018

Trust Me, I’m a Communicator

Waxing UnLyrical

Guest Post by John Friedman. It is a difficult time to be a professional communicator. Trust and credibility are two of the attributes that we rely upon to do our jobs.

Top Five: Ottawa Senators’ PR offensive

Sherrilynne Starkie

This week’s top five must-know news for marketing and communications professionals includes Facebook’s new ad capabilities, Twitter’s live audio broadcasts, Snapchat’s Spectacles V2, the Ottawa Senators’ owner’s PR offensive and Pinterest’s new milestones.

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Facebook Adds New Placement Controls for Video Ads, Improving Brand Safety

Social Media Today

Facebook is giving advertisers more control over their video ad placements to avoid similar concerns to YouTube ads

How to Compare Audience Sizes on Instagram vs. Facebook

Jon Loomer

Instagram continues growth at a fast pace , and Facebook advertisers are becoming more accustomed to considering Instagram as a placement for their campaigns. At the same time, Instagram continues adding new features that make ad setup easier than ever.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Pinterest Announces New Milestone of 250 Million Users

Social Media Today

Pinterest has announced a new user milestone of 250 million monthly actives, underlining the platform's growing potential

Dos and Don’ts for Nurturing Leads on Social Media


According to Statista , there are almost 2.4 billion users on social media across the globe and the number is expected to reach 3 billion by 2021.

More Trending

12 Ways to Write Engaging Social Posts That Audiences Will Love


So you wrote a great article, crafted social posts, and scheduled them across the networks. Two weeks later, you view your social analytics and see no clicks, no likes, no shares – zero social engagement. What went wrong? Think, for a moment, about what makes you engage with a B2B brand’s content. Perhaps you know […]. Social Media Marketing Social Engagement Social Media Management Thought Leadership

Telling Your Story with Instagram Stories

Social Media Today

What are the benefits of Instagram Stories? How do you create stand-out Stories? How do you reach a large audience? Our friends on #SMTLive try and answer these questions

12 Best Business VoIP Providers


As cloud computing has taken over the business technology landscape, Unified Communications as a Service has been added to the The post 12 Best Business VoIP Providers appeared first on Kikolani. Business


New Report Shows People Continue to Get News from Social Media, Even Amid Accuracy Concerns

Social Media Today

The latest Pew Research study shows that users are still relying on social media for news updates - even when they know the reports are not accurate

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

On the ROI of #compassion in the workplace. #MindfulSocial with Lisa Murfield

Janet Fouts

When something happens to an employee outside of work, how that company responds is representative of the company culture.

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Instagram's Testing Video Tagging, Another Sharing Option

Social Media Today

Instagram is testing a new video tagging option, which would give users another way to boost the potential reach of their content

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This Entrepreneur Is Engaging The Diaspora With Cabo Verde

Forbes Social Media

Pedro Lopes is revolutionizing tech and innovation in Cabo Verde, a group of islands off the west coast of Africa with some of the continent's best development indicators

LinkedIn Launches 'New LinkedIn Groups Experience'

Social Media Today

LinkedIn is rolling out its new Groups experience, which aims to re-ignite the platform's once vibrant groups offering

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Hurricane Florence Is Dangerous, But Here's Why Some People Won't Evacuate

Forbes Social Media

With major Hurricane Florence approaching the U.S. coast, an expert discusses why some people decide not to leave


LinkedIn Makes its Dynamic Ads Available in its Self-Serve Option

Social Media Today

LinkedIn has announced that it's personalized 'Dynamic Ads' are now available in Campaign Manager, opening the option up to more advertisers

Joe Budden Is Prepared For This Moment Of Redemption

Forbes Social Media

I spoke with Joe Budden about growth, handling transitions and how each season of his storied past has prepared him for this redemptive moment in the spotlight


eCommerce Best Practices to Boost Your Online Sales


Since its inception eCommerce has transformed the marketing and business industries and is continuing to expand. The popularity of most eCommerce businesses results from shifts of traditional marketing to online marketing. Adoption of the eCommerce business model through optimization of user interface (UI) and user experience (UX) results in profit optimization. The eCommerce business model makes business over 62% successful compared to the companies adopting traditional business models.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Using Templates and Checklists to Make Your Blogging Life Easier


The post Using Templates and Checklists to Make Your Blogging Life Easier appeared first on ProBlogger. Tell me if any of these scenarios sound familiar: You sit down in front of a blank page to write a new blog post. You make a start, but you’re not sure where to go next.

Smartphone Etiquette 2018 [Infographic]

Social Media Today

Smartphones have become a key part of our everyday process, but just how much of an impact are they having? Check out this report

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France Goes To Court To Censor Google Search Globally

Forbes Social Media

The European Court of Justice (ECJ) is today considering whether the 'right to be forgotten' should be applied worldwide. NASDAQ:GOOGL

Viacom Influencer Fest VidCon Dodges Cannes Lions, Launches London Spinoff

Forbes Social Media

The giant influencer conference VidCon is shifting its 2019 gathering to mid-July, avoiding conflicts with Cannes Lions and many young fans' school schedules. The Viacom-owned conference also will launch its first show in London next Valentine's Weekend. NASDAQ:VIA

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.