Tue.Mar 15, 2011

Trending Sources

Tweet Once More and Lose Your Job

Ari Herzog

Crowley and Gilbert Gottfried were fired this week because of insensitive and tasteless tweets. These aren’t ordinary men. Crowley served as press secretary at the U.S. Department of State, and Gottfried was the voice of the duck in TV commercials for the American Family Life Assurance Company (more commonly known as Aflac). Crowley’s tweets must be approved by the State Department.

A Review of Livefyre

Spin Sucks

If you visit Spin Sucks often, you already know about Livefyre , the commenting system we’ve been using since September. It’s been in beta until last week and yesterday I received an email from CEO and founder, Jordan Kretchmer , that the rollout of the full launch is finished. A few of the features they want you to know: Blazing fast performance upgrades. Pageviews are up 86 percent.

Flutter: The New Twitter


Today’s YouTube Tuesday video is the Flutter: The New Twitter mockumentary. Sometimes 140 characters is just too long; nano-blogging is the next big thing. Video URL: [link] ]. What can you say with only 26 characters?

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Edit Your Own Writing

Spin Sucks

Erik Hare is a freelance writer and social media consultant for (very) small businesses in Saint Paul, Minnesota. Good writing, as a craft, starts with a rough piece that needs sanding, polishing, and a good coat of lacquer before it shines. The skills you must learn to edit your own writing are not difficult, but they are critical. Changeup. Audience. Reading is Writing. Does it flow? One Topic.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

ChromeDeck, it’s TweetDeck for Google Chrome

Josh S Peters

Check this out Google Chrome users, TweetDeck has created an app, named ChromeDeck, that runs it’s multi-column twitter client in a tab. How cool is that? Typically I use two monitors to work. On my laptop’s screen I have my email, Chrome, a note pad, and Pandora open. On my second monitor I have TweetDeck and Evernote going. On those days I’m grateful for ChromeDeck. Pretty well.

Company Settles with FTC for $250,000 Over Misleading Online Reviews

Bill Hartzer

A company that sells guitar-lesson DVDs online has settled with the Federal Trade Commission for a whopping $250,000 over charges that the company “deceptively advertised its products through online affiliate marketers who falsely posed as ordinary consumers or independent reviewers&#. The company supposedly schemed to have fake positive reviews posted online. Post on Google Buzz. Tweet This!

How Social Media Weaves Its Way Into Your Life

Social Media Network Marketing

Social Media enables you as the Page Admin and Community Manager to connect with individuals on a one-to-one level. Just years ago it would be difficult for a common man to be heard and listened to by brands and business houses, Social Media has made it feasible for heads of an organization to dip into real time conversations and know where their brand and business is going, or not going. Sometime back when calling / telephoning, writing letters and sending emails would be falling to deaf ears Social Media has made the company people stand up and react in almost real time. You don't have a job?

Welcome to the Fifth Estate Available for Pre-Order

Geoff Livingston

Welcome to the Fifth Estate is now available for pre-order with a release date of May 11! Special thanks to Mashable Editor In Chief Adam Ostrow for writing the forward to Welcome to the Fifth Estate. This introduction offers the experienced journalist’s view of an ever changing media landscape that has moved from blogs to group texting on mobile phones. Really? That is a guarantee.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

The Specialization of Social Media Analysis

Net-Savvy Executive

Judging from the way people are talking about it, social media analysis is segmenting into at least three subspecialties. As usual, we're using multiple labels that occasionally overlap, so the potential for miscommunication is great. Whatever the utility of any one approach, companies need a complete set of tools, so let's keep these emerging specializations in context. But wait, there's more!

Mobile Necessary Now for Brand Relevancy

Geoff Livingston

Pre-order Geoff Livingston’s Welcome to the Fifth Estate today! If you are not preparing your organization for a mobile web , you will lose competitive positioning. Many brands have dabbled and experimented, but have put off mobile media as they struggled to swallow social media. It is necessary for businesses and nonprofits to start adapting now for brand relevancy. Not convinced yet?

The Essential Guide to Lucrative Guest Podcasting


This is a guest post by Chris from The Traffic Blogger. Appearing on a podcast is exhilarating, fun and most importantly: easy. All you need is a skype connection and most podcast crews will be able to have you on their show as either a special guest or temporary cohost. 5 Reasons to Guest Podcast. Here are five reasons why you should guest podcast! Loyal Followers. Attentive Listeners. Blogging

Google Search Quality Still Lacking After Google Farmer Update

Bill Hartzer

As you are probably aware, Google has been in the media spotlight lately about their search quality. And today, Huffington Post published a blog post titled “ Content is Best Fresh, Not Farmed “ Oh Really? Let’s take a look at Google’s search results for a popular news item that I wrote about yesterday, Chitika’s FTC Settlement in regards to behavioral ad targeting.

A World Gone Social

Learn how companies must adapt to survive.

13 Nuggets of Greatness from The Thank You Economy

Convince & Convert

Gary Vaynerchuk went corporate. The wine impressario turned social media superstar hit a home run with his first book Crush It! which encouraged young, hungry entrepreneurs and small businesses to follow their passion. Now, with his new book The Thank You Economy , the fan club is going to be wearing ties instead of T-shirts. We even have a few of the same case studies and specific points.

Is Twitter Still A Good Marketing Tool? | Small Business Mavericks

Small Business Mavericks

How to use Twitter as an effective marketing tool in the midst of all the noise

F-Commerce - Rise Of The Facebook Consumer

Twist Image

What the Facebook? While visiting Florida last October, I noticed a wall of gift cards near one of the checkout counters at a Target store. Gift cards are big business these days and many retailers are getting in on the action. With all of the options available, one brand really jumped out at me. It was a gift card for Facebook. The current incarnation of these gift cards assigns Facebook Credits into your Facebook profile, which can be used to buy stuff like virtual tractors in the popular online game, Farmville , or toward other virtual goods. million Americans will use the site. analytics.

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My chat with Alastair Campbell; will the PM ever engage social media?

Danny WhatMough

Tweet. I had an interesting chat with Alastair Campbell yesterday. Yes, that’s right, THE Alastair Campbell. Ok, it was on Twitter and was part of # commschat (the weekly Twitter chat session for the PR industry), but was still a fascinating chance to speak with one of the infamous communication professionals of the last 10 years. Can digital and politics mix? I’m not so sure. And No.10

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Is it Time to Quit Blogging?


Blogging ain’t easy. Just ask the hundreds of bloggers that quit within the first three months. You might have lurked around your favorite blogs and thought that you could do it too, so you started your blog. You’ve now you’ve hit a wall and want to quit. So what do you do? Reflect on why you started. Ask yourself, “why did I begin blogging&# ? You must have an absolute passion for the idea behind your blog. It has to be something that you surround yourself with, and wouldn’t mind talking about endlessly. Reevaluate your expectations. Upgrade your knowledge.

Closing thoughts on SXSW

Jeff Esposito

This post contains video, please click here if you can’t view. social media

Explore, then find your horizon

Engaging Brand

The effect of the democratic evolution which I talked about last week, is that horizons are broadening in so many different ways Your network horizon is as broad as you want it to be Your development horizon is endless, only your time is a limiting factor Your market horizon has moved from who you can afford to reach, to anyone in the world with that need But with all this happening,there is an opposite effect which you need to guard against Your attention span is shortening Your focus is harder to maintain This means that we need to learn new skills like filtering and curating.

What will the PR agency of the future look like? #prcadebate

Danny WhatMough

Tweet. A few months ago, I started a small debate on Twitter sparked off by some thinking I’ve been doing recently about PR agencies and how they are structured. This (as these things do) turned into a blog post and got a fair amount of pick up across the industry. I was therefore delighted when the PRCA took up the baton and decided to take the debate offline… That moment has now arrived! It should be a great event. Tickets are limited, but are free and available now from the PRCA website. Hope to see you there! Tweet. pr pinsent pr agencies pr agency prca richard stephenson

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Geek curry night in Peterborough…

The Way of the Web

The belated arrangements for the fourth meetup for ‘ Digital People in Peterborough ‘ have now been announced, and in a change from the pub format, it’s going to be a curry night … I’m still surprised that something I’d mentioned in passing to my good friend @pjeedai and virtual acquintance (at the time) @joffff has turned into a regular meetup which sees 20+ digital people get together for drinks, food and chatting. All from just deciding a time and a place and seeing if people would turn up. And it’s continuing to grow.