What to Do About Targeting?
Jon Loomer
MARCH 18, 2025
Should you use detailed targeting or lookalike audiences? Or should you go completely broad ? If youre optimizing for any type of conversion, dont overthink this. It shouldn’t be that complicated. Let’s discuss… Your Options If Advantage+ Audience is on, these targeting options are suggestions. Based on my tests , Meta may completely ignore them to get results.
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