Social Media Strategies Summit

JANUARY 21, 2021

After a year where most of us spent more time on social media than ever, it is not surprising that 63% of marketers intend to increase their influencer marketing budget in the next year. Indeed, as many of us were separated by physical distance, we looked more and more towards the influencers we follow to feel that personal connection. According to an eMarketer survey, between 46% and 51% of US adults claimed they were using social media more since the outbreak began.

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Influencer Metrics Campaign Survey 189

Social Media Today

JANUARY 21, 2021

Twitter's new verification policy comes into effect this week, which means all currently verified profiles that don't comply will lose their blue tick.

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Policies Upcoming Twitter 218

Ignite Social Media

JANUARY 21, 2021

In the middle of 2020, Facebook began to raise the alarm on iOS updates and its impact on Facebook advertising. By December of last year, the alarm became more of a siren and now Facebook is urging advertisers to take swift action as several of the iOS privacy updates are expected to greatly impact advertising, including targeting, delivery, measurement, and reporting.

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Advertising Facebook Policies API 180

Social Media Today

JANUARY 21, 2021

Facebook has announced new login options within its SDK to ensure app developers can continue to gather user data in light of the coming IDFA changes.

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Apple Facebook Data 218

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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

Social Media

The Realtime Report

JANUARY 21, 2021

Delivering on The Promise of. Artificial Intelligence. “We know how we want our companies to work. Enterprises ought to be customer-focused, responsive, and digital. They should deliver to each employee and customer exactly what they need, at the moment they need it. The data and technology to do this are available now,” declares artificial intelligence expert Seth Earley.

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Findability System Training Analytics 116

Social Media Today

JANUARY 21, 2021

Looking to set up your first TikTok ad campaign? This new video overview provides a complete rundown of the basic process.

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Overview Campaign Video How To 218

Social Media Today

JANUARY 21, 2021

Google has announced a new deal to share revenue with French publishers while avoiding more complex regulation on the same.

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Publishing Google Content 216

Amy Porterfield

JANUARY 21, 2021

Your VIP behind-the-scenes peek into my virtual event, The Entrepreneur Experience: Course Creators edition just arrived! That’s right, sweet friend! I’m sharing powerful snippets from the speakers at my December virtual event. Here’s a little rundown of who you’re about to hear from… Michael Hyatt, my personal mentor, and brilliant entrepreneur, dishes on organization strategies […].

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Eventful Course Organization Strategy 98

Quintly

JANUARY 21, 2021

While it's obvious that you have to keep an eye on your TikTok analytics to see how your profile is doing, it's important to avoid getting lost in all the numbers and charts. For business accounts it's crucial to find out as quickly as possible what type of content performs better, the perfect posting time to get the most attention and how to create a meaningful connection in a fast-paced platform for creators.

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Analytics Metrics Types Platform 64

Tweaklibrary

JANUARY 21, 2021

Note taking is one of the most important things that one encounters untimely, looking for pen & paper to make notes. This can be a little bit distracting for people who are simultaneously working on the PC as well as writing physical notes. This is where your Windows 10 sticky notes come in handy that will help you keep a note of every teeny tiny detail that you may miss easily.

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Microsoft How To System Library 21

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A beginner's guide to social media automation tools and getting automation right.

Social Media

Webbiquity SMM

JANUARY 21, 2021

Guest post by Willi Mays. While every business has access to marketing data, the capability to use that information varies widely. Organizations are typically at different points of data maturity at different stages in their growth, and they differ in the ways they choose and are able to leverage the data available. But in general, modern organizations have access to huge amounts of data that can be put to better and more active utilization.

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Campaign Social Media Loyalty Marketing 254

Tweaklibrary

JANUARY 21, 2021

If you had any notion until now that casting Mac to TV is a difficult or rather impossible process, it is not. You can easily cast the content you are playing on your Mac to your desired device using Chromecast for Mac. In this blog, we’ll outline all the necessary steps you need to make that happen. But, first thing’s first, let’s have a look at some prior requirements – Some Prerequisites That You Should Keep In Mind. 1.

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How To Privacy Library Banking 21

Sprout Social

JANUARY 21, 2021

In today’s crowded social media landscape, social marketers know how challenging it can be to get their brand’s content to rise above the noise. Throw in the fact that many social media algorithms prioritize relevance over chronological order and social teams find themselves posting all kinds of content to see what sticks and what doesn’t. But trying to identify relevant content for multiple social networks all the time is exhausting.

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Social Media Content Report WordPress 142

Social Media Today

JANUARY 21, 2021

LinkedIn has provided a new overview of key tips to help marketers slow down their campaign measurement approach - and why they should.

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Campaign LinkedIn Overview Tips 218

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media

Awario

JANUARY 21, 2021

How do you find, create, and use GIFs on social media? Why are GIFs so popular online? One reason GIFs are so popular is because of the manifold ways they can be deployed. We use them to add meaning to something written or as “reaction GIFs”, to express physical or emotional responses to something that has been posted, for example when words just won’t do, or to quickly express the right tone.

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Social Media How To Examples 159

Buffer Social

JANUARY 21, 2021

As the buying power of Gen Z grows, marketers at businesses of all sizes are searching for novel ways to connect with this audience and build lasting customer relationships. It'll come as no surprise that social media platforms are of the best ways to connect with this generation — which includes today's teenagers and those in their early 20's. But marketing to Gen Zers means much more than simply posting pretty pictures and memes.

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UGC Marketing Meme Community building 78

Social Media Today

JANUARY 21, 2021

Effective buyer personas can enhance the focus of your campaigns, and improve your results. Check out these tips.

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Campaign Tips 218

Tweaklibrary

JANUARY 21, 2021

Not many of us own an iOS device but would definitely want to have one sometime in the future. How about getting a taste of an iOS device right on your Windows PC? Yes, you heard that right. With the help of an iOS simulator or iOS emulator for windows 10 PC, you can replicate the same environment as you have on an iOS device. And, what’s even better you won’t even need an iPhone.

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iPhone Applications Apple Software 21

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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media

Dave Fleet

JANUARY 21, 2021

Photo by Ravi Sharma on Unsplash. Over the last year we’ve seen a series of events fundamentally shake and undermine peoples’ confidence in a variety of facets of our society. The global pandemic has redefined day-to-day life for people around the world – with almost two million lives lost and most peoples’ lives looking significantly different to how they did just one year ago.

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Privacy Eventful Compete Report 397

Social Media Today

JANUARY 21, 2021

Facebook has referred its decision to ban the account of former US President Donald Trump to its recently activated Oversight Board.

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Facebook Activities 210

Forbes Social Media

JANUARY 21, 2021

He holds up his fist after making promises about eventually making his triumphant return.

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Social Media 70