Thu.Nov 12, 2020

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Twitter Launches New 'Carousels' Ad Format Option

Social Media Today

Twitter has announced a new addition to its ad format options: Carousels. With the launch of Twitter's new Carousels format, marketers can now add up to six images or videos in an ad.

Twitter 218
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Facebook Business Manager: Ad Accounts

Jon Loomer

The foundation of a Facebook Business Manager account is access to ad accounts. The entire purpose of Business Manager is to organize your people, partners, and assets for the purpose of advertising. In previous posts, we’ve discussed the following: Adding People, Partners, and System Users to Business Manager. Add a Facebook Page, Instagram, WhatsApp Account to Business Manager.

Facebook 215
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Facebook Shares New Insights into Evolving Consumer Behaviors Amid COVID-19

Social Media Today

Facebook has published a new report which looks at emerging consumer behaviors during the COVID-19 pandemic, what they mean for future trends, and how marketers can respond.

Facebook 218
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Interview with Adrian Domocos, Founder of Hot in Social Media

Social Media Strategies Summit

Adrian Domocos is a marketer with 10+ years of experience in both large (multinational) and smaller companies (startups). At this moment, Adrian is the brand ambassador of Flipsnack (a company that has 4+ million users), one of the organizers of Digital Days, the largest digital marketing event in the Western part of Romania, and the founder of Hot in Social Media, an international digital marketing blog.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Twitter Shares Insights into How its Election Integrity Measures Impacted Usage and Activity

Social Media Today

In the aftermath of the US Election, Twitter has shared some insights into how its various measures impacted usage behaviors leading up to polling day.

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Video accessibility: How to add YouTube subtitles to your videos

Sprout Social

When creating and sharing videos, you want to make sure your content can be consumed by as many people as possible. Whether they’re hard of hearing or simply in a setting where they can’t have their volume turned on, viewers should be able to enjoy your videos. This is why adding subtitles to videos is such an important step when publishing your content on YouTube.

YouTube 142

More Trending

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How to Get the Most Out of the New LinkedIn Product Pages

Oktopost

Social media marketing is always changing. We marketers have to be agile and constantly evaluate how different strategies, tools and platforms are performing. Not surprisingly, social networks do the same. LinkedIn just introduced Product Pages, a part of its ecosystem dedicated to building a trusted community of information around B2B products. To help you understand the value this new feature can bring you, let’s get a closer look at the what, why and how of LinkedIn Product Pages.

LinkedIn 129
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LinkedIn Discovers Ad Metric Error Which Lead to Over 400k Advertisers Being Overcharged

Social Media Today

LinkedIn has reported an error in its ad metrics which may have resulted in the overcharging of more than 400k advertisers.

Metrics 218
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Making the Case for Ongoing KYC: Why the Time for Change Is Now

The Realtime Report

Making the Case for Ongoing KYC: Why the Time for Change Is Now. By. John O’Neill. If you work in financial services then you’re already aware that knowing your customer (KYC) is not just an essential process, it is also a legal requirement. It’s part of the essential tasks banks perform to tackle anti-money laundering (AML) and other financial crimes.

Banking 103
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Facebook Shares New Insights into the Impacts of COVID-19 on SMBs

Social Media Today

Facebook has published its latest State of Small Business report, looking at how SMBs have been impacted by COVID-19.

Facebook 218
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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#346: How This 7-Figure Business Owner Uses Her Podcast To Drive Traffic with Jenna Kutcher

Amy Porterfield

Podcasts, Jenna Kutcher, & List Building Because it’s been a minute since we’ve talked about podcasting as an entrepreneur… I decided to invite my dear friend, Jenna Kutcher, back on to have a little chit chat around podcasts, entrepreneurship, and how they work in unison to boost organic traffic. Jenna is a fellow lover of […]. The post #346: How This 7-Figure Business Owner Uses Her Podcast To Drive Traffic with Jenna Kutcher appeared first on Amy Porterfield | Online Marketing Exp

List 111
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LinkedIn Shares Its Latest Transparency Report for the First Half of 2020

Social Media Today

LinkedIn has released its latest Transparency Report, detailing efforts to secure user data and protect members from platform abuse during the first 6 months of 2020.

Report 177
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Social Media Targeting Guide | Audiense

Audiense

Social media targeting is a tactic deployed by marketers of displaying tailored content and ads to very specific audiences. It’s an effective way of delivering targeted and highly relevant messages to different audience segments and boosting engagement rates. Most paid advertising platforms such as Twitter, Facebook and Linkedin offer a range of different targeting options that you can use to build custom audiences to promote your ads to.

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Snapchat Adds Astrological Profiles So Users Can See Their Alignment with Connections in the App

Social Media Today

Snapchat has added new Astrological Profiles to help users better understand their star signs within the app.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Brand Text Analytics: How Can You Use Them to Get Consumer Insights

Quintly

Around the globe, brands get more and more involved in big data analytics, and you can understand why. Every organization has loads of unstructured data, which is very hard to analyze but still brings many benefits.

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Instagram Adds Reels and Shop Tabs on All User Home Screens

Social Media Today

Instagram is looking to add more focus to both Reels and Shops with a redesign of its home screen icons.

Instagram 218
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7 Productivity Tips for Bloggers

ProBlogger

The post 7 Productivity Tips for Bloggers appeared first on ProBlogger. This post is based on episode 40 of the ProBlogger podcast. Are you using your time productively? Chances are you’ve set yourself some goals as to what you’d like your blogging to be. But reaching that point is going to take time. And the less productive you are with the time you have, the longer it will take to reach those goals.

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Facebook Maintains Pause on Political and Social Issue Ads in the US in the Wake of the US Election

Social Media Today

Facebook will maintain its ban on all ads about politics and social issues in the US for the time being.

Issues 214
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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How To Rotate A Video In Windows Media Player

Tweaklibrary

An off rotated video can be painful in the neck. The videos made through the phone in portrait mode come out in the landscape view on a PC. Wondering if you can rotate a video before you start viewing it? Well, the answer to this question is explained in detail in this article. Unfortunately, you cannot rotate videos in Windows Media Player directly.

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TikTok Files New Petition in U.S. Court of Appeals

Social Media Today

Even TikTok is perplexed about whether a ban will take place, filing a petition in the U.S. Court of Appeals.

Marketing 165
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Conducting Windows Defender Scan – There Are Ways More Than One

Tweaklibrary

One of the best things about Windows 10 is that it comes with Windows Defender out of the box. It is an Antivirus program which helps keep spyware, viruses, ransomware and other types of malware at bay. And, Microsoft Windows Defender offers real-time protection against all kinds of malware. Which means it periodically monitors and scans the files on your computer for malware.

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Top 10 Data Analysis Tools for B2B Marketing

Oktopost

Data makes the world go round, and knowledge is indeed power, now more than ever. It’s safe to say that 2020 has become the year of data-driven marketing with 83% of B2B marketers focusing more on data analytics this year. Over two thirds (69%) even said they were making measurement and analytics their top priority. . The problem? An overwhelming 92% are only using data analysis tools provided with their current marketing stack, and nearly half aren’t even using advanced functionalities. .

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Easy Ways to Fix Mobile Hotspot Not Working on Android

Tweaklibrary

Mobile hotspot comes in handy when you are unable to access the internet due to certain circumstances. It could be that either you or your friend might have exceeded the assigned mobile data because of which the connection is cut. Or, it could be that you don’t have access to Wi-Fi. Now, what if you try to use the hotspot functionality and find that hotspot on Android is not working?

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7 Exciting Design Trends That Will Dominate in 2021 & Beyond [Infographic]

Social Media Today

Design and social media go hand-in-hand and it's always smart to stay on top of new design trends as you plan future content. Here are 7 design trends that you can expect to see more of in 2021.

Trends 207
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What is a Social Media Coach: An Interview With Natali Chanany

Pixlee

Social media marketing has matured and changed since the early days of Facebook. Creating a social media presence has arguably more nuance now than it ever has before. Enter Social Media Coaches. . We recently had the pleasure of learning first-hand the nuances of being a social media coach from Natali Chanany, an experienced social media coach and social media marketer.

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Twitter Shares New Insights into Key Trends Leading into the Holiday Season [Infographic]

Social Media Today

Twitter has shared some new insights into rising trends heading into the holiday shopping season.

Trends 218
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Mandelorian Star Gina Carano Supported President Trump On Social Media – Now Fans Want Her Fired

Forbes Social Media

Whether Cara Dune survives the second season of the hit Disney+ series The Mandelorian isn't known, but some fans would like to see the actress who plays the former shock trooper all but disintegrated!

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How To Use A GIF Trimmer In Seconds

VEED Grow

What if we told you that you can learn how to use a GIF length editor or a GIF trimmer online just in seconds? With VEED’s easy-to-use GIF length editor, you can save time and effort by using our intuitive draggable handles, keyboard shortcuts, and more. Plus, once you’re done, you can easily copy a download link to share your creation with friends and family!

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The Evolution of Social Listening and Why it’s Still Essential

Ignite Social Media

The practices of social listening are not new, but they have drastically evolved over the years. What was once a tool that brands used to gauge sentiment and volume of brand mentions has now become a powerful engagement tool. That said, not every brand is taking advantage of social listening and applying valuable insights into their social media strategies. .

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13 Social Media Strategies to Drive More Customers to Your Local Small Business (That Work!)

Social Media Strategies Summit

Social media is a powerful tool for finding new customers and moving them through the sales funnel. While all businesses should have a social media presence, the value of social media for small business cannot be understated. Here are some effective strategies to use social media for small business marketing to stand out in the local market. 1. Choose the Right Platforms.