Tue.Oct 29, 2019

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10 of the Best Tools to Find Relevant Influencers on Social Media

Social Media Today

Influencer marketing is huge, but finding the right influencers is tough. Here are some tools that can help.

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Surefire Strategies in the Social Media Marketing World

The Realtime Report

Surefire Strategies in the Social Media Marketing World. The sweat drips down your brow. Your typing hands are clammy and unwilling to move. You’re trying to build a strong social media strategy for your business, and honestly, it shouldn’t be this hard! You use social media all the time in your personal life… so why does this feel so overwhelming?

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LinkedIn Publishes New Research into Common Mistakes Made in Measuring Social ROI

Social Media Today

LinkedIn has published a new report which looks at the problems with social media ROI measurement, and suggests an alternate way to track performance.

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Start Monetizing Your Social Media Right Now

agora pulse

Can you make money from your social media? (After all, you put enough blood, sweat, and tears into making it thrive.) The answer is yes! . Social media is time-consuming. Can all the hours you spend posting, commenting, and interacting on social media really turn into solid sales? I’m going to show you eight ways that you can turn social media into money. 1.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Facebook Won't Stop Lies in Political Ads - Here's What it Should do Instead

Social Media Today

Facebook has said that it will not fact-check political ads - but there are alternate ways it could better protect users while still enabling such ads to run.

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Start Monetizing Your Social Media Right Now

agora pulse

Can you make money from your social media? (After all, you put enough blood, sweat, and tears into making it thrive.) The answer is yes! . Social media is time-consuming. Can all the hours you spend posting, commenting, and interacting on social media really turn into solid sales? I’m going to show you eight ways that you can turn social media into money. 1.

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12 Myths Holding You Back From Instagram

Later

Could Instagram myths be holding you back from growing your business? From Instagram’s shadowban, to your posts only being shown to 7% of your audience, we’ve heard lots of rumors about how Instagram works. And the fact is, these mistruths could be stopping you from reaching your full potential. So here’s the truth about 12 BIG Instagram myths — so you can start growing your brand on Instagram with confidence: Instagram Myth #1: Instagram is Shadowbanning Business Profiles.

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Social Media and Digital Marketing Success Requires a Marriage, Not a One Night Stand

Social Media Today

Social media marketing takes time, despite what some may have suggested in times past. Some key notes from contributor Pam Moore.

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How to Turn Lukewarm Customers into Raving Fans: Me on the Tony Robbins Podcast

WebInKnow

I am super excited that I am a guest on this week’s Tony Robbins Podcast! The episode is titled Cracking the Code on Company Culture: How to Turn Lukewarm Customers into Raving Fans, and Disengaged Employees into High-Performing Teams.

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Facebook Launches New Option Which Enables Advertisers to List Ad Text Variants

Social Media Today

Facebook has added a new option which will enable advertisers to include multiple text variations for their ad copy.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Why Pixlee Invests so Much in Improving Customers’ Page Load Speed

Pixlee

For ecommerce shopping, page load speed is one of the most important factors in the customer experience. Slow loading times discourage shoppers and often cause them to leave, or bounce before they even have a chance to look at your products. That’s why Aberdeen found that ecommerce conversions increase by as much as 7% of every 1-second increase in load times.

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Facebook Launches 'Preventive Health' Tool to Raise Awareness of Personal Health Concerns

Social Media Today

Facebook has launched a new tool which will prompt users to get regular health check-ups based on their age and gender info.

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Always On: 4 ways I maximize my bandwidth every day with Sprout Social’s Olivia Jepson

Sprout Social

Since joining the social team at Sprout, I’ve grown a lot—both as a social media practitioner and as a creative contributor. Learning to maximize my bandwidth is an ongoing journey, but it’s been one of the most important ways I’ve found more time and space to grow. I’ve always heard the saying, “I wish I had more hours in the day,” but that mentality always led me to burnout.

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#SMTLive Recap: Instagram's Recent Updates

Social Media Today

In our most recent #SMTLive Twitter chat, we discussed the evolution of Instagram, and what it means for marketers.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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5 Ways to Elevate Loyal Customers on Social

Likeable

When brands think about community management , they usually think about addressing customer issues, complaints, and crises. These are incredibly important to handle, but what is equally (if not more) important are customers that are happy with the product or service and take time to post or reach out. Unfortunately, many customers’ positive posts are ignored by brands, which means these brands are missing out on opportunities to deepen relationships, show that they’re listening, and give their c

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Instagram Expands Ban on Self-Harm Images to Include Depictions in Drawings and Memes

Social Media Today

Instagram has announced that its expanding its ban on self-harm related content in order to protect vulnerable users.

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Viacom Digital, Facebook Watch Cut Four-Continent Deal For Short-Form Shows

Forbes Social Media

Viacom Digital Studios International will create a string of digital video shows for Facebook Watch on four continents under a new deal. It's a big step for the year-old Viacom unit as it tries to connect MTV and Comedy Central to young audiences and brands.

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Competitive Benchmarking Tactics for the Pharmaceutical Industry in the Age of Social Media? | Q&A with Yann Guilain, Digimind

Digimind

Nowhere is competitive benchmarking more important than in the global pharmaceutical industry, where the process for developing and releasing a new drug is complex, high-risk, and requires significant effort and resources. Too often, the process of conducting a competitive analysis for pharmaceutical companies is siloed and focused primarily on internal processes.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Yelp’s Underperforming Stock May Jump By 10%

Forbes Social Media

Yelp is due to report results on November 7 at the end of the trading session.

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Competitive Benchmarking Tactics for the Pharmaceutical Industry in the Age of Social Media? | Q&A with Yann Guilain, Digimind

Digimind

Nowhere is competitive benchmarking more important than in the global pharmaceutical industry, where the process for developing and releasing a new drug is complex, high-risk, and requires significant effort and resources. Too often, the process of conducting a competitive analysis for pharmaceutical companies is siloed and focused primarily on internal processes.

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How to design a logo

Sprout Social

So you want to design a logo for your company or organization. If you have the resources, our first suggestion is to hire or commission a designer. Designing a logo may seem simple, but ask any good designer and they’ll tell you it’s not. The design process rarely is. Plus, you get what you pay for, and we want you to have the best. But if you need to start building your brand’s visual identity and hiring a designer isn’t an option for you, we’re here to walk you through it.

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Community Insights Informing Product Decisions

Ignite Social Media

As a social media manager, you likely have access to great community insights that other members of your organization do not. Reading incoming messages in the form of comments, replies and private messages can help you learn about the positives and negatives of your product or business, and reporting on those insights are a great way to provide value for your company.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Video Marketing Statistics for 2020 [Infographic]

Social Media Today

Looking to add more video into your digital content mix in 2020? This listing of stats might help convince you of its importance, and to better map your strategy.

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Elon Musk Donates $1 Million To #TeamTrees, Changes Twitter Identity To ‘Treelon’

Forbes Social Media

With a single Tweet on Tuesday night, Tesla CEO Elon Musk took one YouTuber’s global crowdfunding project straight into ‘ludicrous mode.

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8 New Graphic Design Trends for 2020 [Infographic]

Social Media Today

Ensure your visuals align with the latest, rising trends with this listing of emerging visual styles.

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Social Media Image Sizes: A Quick Reference Guide for Each Network

Hootsuite

Social media image sizes seem to change constantly. One moment you have the perfect cover page for your account. The next, it’s been resized, and looks all pixelated and wrong. It doesn’t help that information about official dimensions and image sizes are harder to find than a civil discussion on politics on Facebook. But not if you consult our guide to social media image sizes first!

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Facebook Publishes New Research on Evolving TV Viewing Behaviors [Infographic]

Social Media Today

Facebook's latest research report looks at evolving TV viewing behaviors, and how video consumption is rising online.

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12 Tips for Creating Engaging Visual Content on Social Media

Hootsuite

The importance of creating visual content for social media cannot be understated. Need proof? Look no further than the Google Doodle. By changing its look everyday, Google creates a reason to visit its landing page and use its search engine over others. Strong visual content on social media has the same effect. It gives people a reason to follow, like, comment, and eventually buy from you.

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Social Media Etiquette in 2019 [Infographic]

Social Media Today

Social media has changed our behaviors, and new norms have been founded around such practices. Here's a look at evolving social media etiquette.

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4 Ways to Sleigh Holiday Influencer Marketing [Infographic]

Social Media Today

Looking for ways to incorporate influencers into your holiday promotions? Check out these tips.