Thu.Jul 11, 2019

How To Translate Your Company Purpose Into Slick Visual Branding

Waxing UnLyrical

Guest post by Rodney Laws. Businesses come into existence through a complex combination of factors. Sometimes it’s a matter of the right skillset proving value at the right time, and an opportunity coming up to turn its use into a full-time operation.

50 Social Media Stats to Help You Choose the Right Platform for Your Business [Infographic]

Social Media Today

This infographic outlines major user activity statistics on each social media platform. These stats can help inform you when building and adjusting your social strategy

What PR Should Know Before Their Brand Takes a Political Stand

Meltwater

It used to be the exception to see brands taking a stand on social and political issues.In fact, it was considered taboo for companies to come out in favor of… Read More >>>. Enterprise Executives Marketing PR & Comms Branding Risk Management

Brands 130

6 Dangers of Influencer Marketing

Social Media Today

While influencer marketing has been a part of plenty of successful campaigns, marketers need to take certain precautions to avoid the pitfalls of utilizing this strategy

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

How SparkNotes is winning the pop culture game on social

Unmetric

SparkNotes is a company that provides study guides for literature, poetry, films, and more. Anyone who’s had classics as Required Reading in their high school English lessons would be familiar with their website.

Meme 130

Pinterest Debuts Fresh Video Tools for Brands

Social Media Today

L'Oréal, Giada De Laurentiis' Giadzy, Tastemade and PureWow are among the brands using video on Pinterest

Tools 146

More Trending

Pinterest debuts fresh video tools for creators, brands

Social Media Today

L'Oréal, Giada De Laurentiis' Giadzy, Tastemade and PureWow are among the brands using video on Pinterest

Tools 113

Building bridges between technology and agencies [Interview with Tecmart]

Audiense

Twitter Launches "Twitter ArtHouse"

Social Media Today

"ArtHouse" offers digital strategy, video creation and editing, influencer and artist management and event livestreaming

TedX Event Sees 5x Return On Ad Spend Using Messenger Bot

Forbes Social Media

The rapid rise of Messaging as a Platform (MaaP) is changing the way some nonprofits, like TedXMileHigh, approach annual event marketing

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

What's next for IGTV?

Social Media Today

While Instagram's dedicated video app didn't get off to a flying start, it's made critical changes in its first year and could become a key monetization platform for brands, writes Takumi's CEO Adam Williams

Digital Wallet Solution Simplifies Online Giving Process For Nonprofits

Forbes Social Media

The team at Give Lively, a philanthropist-funded startup, decided to take on the challenge of simplifying donations head-on, beginning with a partnership with Malala Fund, a nonprofit dedicated to girls' education

5 Branded Posts from Influencers Required to Spur a Purchase

Social Media Today

Survey respondents were more than three times as likely to follow an influencer on social media than to follow a brand directly

Good News, Bad News, And A Huge Concern About The Storm In The Gulf Of Mexico

Forbes Social Media

The storm in the Gulf of Mexico will strengthen today. There is some "good" news but far more potentially "bad" news. Here's why

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

5 branded posts from influencers required to spur a purchase, study says

Social Media Today

Survey respondents were more than three times as likely to follow an influencer on social media than to follow a brand directly

Trump’s Social Media Summit Is A Grab-Bag Of Conservative Influencers — But Excludes Those Banned By Major Platforms

Forbes Social Media

It’s not just Facebook and Twitter missing from the White House’s social media summit on Thursday. Many of the most controversial conservative pundits—those banned by major social platforms—are also be excluded from the event

Instagram’s Shoppable Feature: What it Means for Brands

Pixlee

Monetizing content can be a challenge for social media marketers. While engagement on social media is important for brand affinity, it’s even better when social media marketing can be directly tied to sales. Luckily, Instagram rolled out an exciting feature that will help to solve this problem.

Is Google About To Try Its Hand At Social NetworksAgain?

Forbes Social Media

Google seems to be trying to get into the social network landscape again after it shut down Google+ in April. This time is a hyperlocal network, Shoelace, now being tested in New York

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

60+ August Social Media Ideas – Videos, GIFs and More

Socially Sorted

Ready to rock with August social media ideas? We’ve featured loads of them in this post. It’s packed with Social Media Holidays for the month of August – including social media post ideas, video ideas, GIFs and more, ready for you to schedule. Watermelon on. // Read More. The post 60+ August Social Media Ideas – Videos, GIFs and More appeared first on Socially Sorted. Social Media Strategy Social Video Content Calendar Holidays video

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