Thu.Mar 28, 2019

How Connecting with Customers Became the Unofficial Theme of Social Media Marketing World 2019

Social Media Today

It's no longer enough to broadcast marketing messages on social media - instead, companies need to engage with their prospects in order to gain their loyalty

How 4 Arts Organizations on Social Media Keep Their Audience Coming Back for More


From the local arts scene in your community to global organizations, the focus of both art and marketing is telling a story and connecting with a community. And these 5… Read More >>>. Marketing Social Media Trendspotting

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The 20 Keys to Creating an Inspiring Brand Story

Social Media Today

Developing your brand story can play a key role in your wider marketing effort - here are some tips

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Marketing Through Viral Product Design

Ever since the first chain mail went, to borrow from a term that wouldn’t be coined till a century and a half later, ‘viral’, marketers have been intrigued by the prospect of hard-coding social momentum into the design of the product.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Facebook Announces New Ban on White Nationalist Discussion on its Platforms

Social Media Today

In the wake of the recent terror attacks in New Zealand, Facebook has announced a new ban on white nationalist discussion

March Social Media Trends

Ignite Social Media

March has been a busy month at Ignite! We offered free, 30-minute calls to ramp up your social media game, hosted a webinar on how social has changed the customer journey, and our clients – Sabra , Vera Bradley , Discover Boating & Altar’d State – were recognized as finalists in the Shorty awards. March has also been a busy month in social! We saw changes to platforms, another Facebook security scare, and a massive scandal that could change the world of influencer marketing.

More Trending

What You Need to Know About Conversion Lift Studies

Ignite Social Media

Have you ever wondered how much of an incremental impact your Facebook ads have on your business? Facebook conversion lift studies now make it easier than ever. Say goodbye to the days of working with a third-party research partner and spending an absorbent amount of money, Facebook now puts the ad buyer in charge and at reasonable ad spend. We’ve outlined a few of the basics so you can get started with their self-serve conversion lift studies, awareness lift, and more!

Google's Speech to Text Tools are Getting Better - Which Could Have Significant Implications

Social Media Today

Voice recognition is one of the next big frontiers for search - and Google's tools for such purpose are improving significantly

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11 Social Media Tips to Boost Engagement [Infographic]

agora pulse

Want your social media posts to spark conversations and interactions with your audience? Of course, you do. After all, “engaging loyal and conversing customers, who avidly stay on social media, can have great payoffs,” according to the following Branex infographic.

#SMTLive Recaps Women's History Month

Social Media Today

In our most recent SMT Live Twitter chat, we celebrated women in digital marketing as part of Women's History Month

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

HUD Suing Facebook For Housing Discrimination

Forbes Social Media

Lawsuit alleges the social network allowed housing providers to block certain races, ethnicities and other protected classes from seeing housing ads

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21 Secrets to Social Media Marketing for Small Business [Infographic]

Social Media Today

Looking for a framework to build your social media marketing strategy around? Check out this infographic

Wearables And Smartwatches Offer Great Health Benefits Although Security Hurdles Arise

Forbes Social Media

Wearable devices and gadgets, which include smartwatches such as the Apple Watch, offer a lot of benefits for the user. However, security is still an issue for these lower power devices, due to authentication of users

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#256: The Forgotten Funnel: Increase Customer Value Without Selling More

Amy Porterfield

“New customers are good, but existing customers are better.” – Casey Graham Did you know it takes five times as much to attract a new customer as it does to keep an existing one? Five times! Most businesses put a huge focus on getting NEW customers (which is important), but where they’re missing the mark […]. The post #256: The Forgotten Funnel: Increase Customer Value Without Selling More appeared first on Amy Porterfield | Online Marketing Expert.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Are You Sharing Too Much? Social Seems To Want Less

Forbes Social Media

A look into content sharing — are we creating too much for too little

How to Get Moving Again When You Feel Stuck


The post How to Get Moving Again When You Feel Stuck appeared first on ProBlogger. This post is based on episode 158 of the ProBlogger podcast. Do you ever feel stuck in your blogging or your business?

How To Create Healthy Social Media Ecosystems In The Era Of The 'Momo Challenge'

Forbes Social Media

Social media represents an incredible pool of growing opportunities. However, there is an increasing concern that digital technology can also bring negative repercussions, especially for digital natives. Is really possible to create a healthy environment online? Find here the best tips for it

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Top 10 Content Distribution Strategies for Marketers in 2019

Social Media Strategies Summit

According to a survey by the Content Marketing Institute, 2019 will see continued growth in the content marketing industry. 57% of B2C marketers surveyed expect to increase their content marketing budgets in 2019 compared with 2018.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Should You Become A Celebrity CEO? Yes, Most Probably (And Here's How)

Forbes Social Media

Every entrepreneur could benefit from thinking at least a little more like a 'Celebrity CEO


U.K. Government Delays 'Laughably Easy To Circumvent' Porn Block - Here's What You Need To Know

Forbes Social Media

Did you know that a 'porn block' described as laughably easy to circumvent was due to be implemented next month for anyone in the U.K. attempting to access online pornographic material without proof of age? The plans have been delayed, for now; here's what you need to know


How To Do Good: Why Business is Failing Us and How To Make It Better

Forbes Social Media

Oxford Professor Colin Mayer's provides a way forward for businesses in Prosperity, better business makes the greater good

Why Facebook Decided To Stop Ad Discrimination Against Minorities

Forbes Social Media

Facebook is trying to get back right with its largest user group African Americans, by settling a $5 million lawsuit over unfair advertising practices. The real question is how will these changes impact Facebook’s aggressive advertising strategy and revenue

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Chicken Soup For The Soul Entertainment Shares Rise On Sony Deal

Forbes Social Media

With its deal with Sony, Chicken Soup For The Soul is joining an increasingly crowded video streaming marketplace

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