Sherrilynne Starkie
JANUARY 10, 2019
Must-know social media news for communicators and marketers for this week include new Stories innovations from Facebook and YouTube, insight on finance journalists, a new editor for a LGBTQ+ magazine and search innovations from Google. 1. New CTA buttons for Facebook Page stories. Facebook Brand Pages can now add call-to-action (CTA) buttons to their Stories in drive action and increase engagement.
Social Media Today
JANUARY 10, 2019
Analyzing email marketing campaigns doesn't end with looking at the average open and click-through rates. There are many other metrics worth knowing, some of which are more actionable and therefore critical for your business.
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Sprout Social
JANUARY 10, 2019
Instagram used to be a black hole in terms of third-party marketing tools. Fast forward to 2019 and times have changed. From social listening to engagement metrics, businesses on Instagram are spoiled for choice when it comes to Instagram analytics. Zeroing in on the right Instagram analytics tools can be tricky, though. Why? Tools come and go. The platform’s recent surge in popularity coupled with frequent changes to its API makes it difficult to find a reliable, long-term solution.
Social Media Today
JANUARY 10, 2019
Ensure you're maximizing the value of your Instagram Stories by also utilizing your Stories Highlights. Here are some tips on how to do it.
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Amy Porterfield
JANUARY 10, 2019
I’m going to introduce you to a secret weapon that’s going to help you kick butt in webinars. Are you ready?! When I ran my first webinar waaaay back in the day, I enlisted my best friend to come over to my condo to help me out. She sat next to me—really, I was almost […]. The post #245: How to Use a Virtual Assistant to Make Your Webinars More Profitable (+ Easier!
Social Media Today
JANUARY 10, 2019
Twitter's new option to switch to a 'Most recent' feed has a range of potential benefits, as explained by contributor Lucy Rendler-Kaplan.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Social Media Today
JANUARY 10, 2019
Need tools to help maximize your social media marketing efforts in 2019? Check out this list.
Forbes Social Media
JANUARY 10, 2019
MySpace is sometimes referred to as the "Forgotten Social Network." Users abandoning it in favor of other platforms does not mean that it is immune to information gathering. This article is a survey of what could be found.
Later
JANUARY 10, 2019
Instagram just announced a new feature that’s bound to save you some time: the ability to post to multiple accounts at the same time! Despite years of resistance from Instagram co-founders Kevin Systrom and Mike Krieger, rumors that Instagram was working on a native “regram” tool first started popping up late last year. Just yesterday, Instagram confirmed the rumors to TechCrunch , noting that they were “rolling out this feature to provide a better experience for people w
Forbes Social Media
JANUARY 10, 2019
Fake news is more likely to be shared by over 65s, according to a survey. Why is this and what can be done to prevent the spread of false stories?
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A beginner's guide to social media automation tools and getting automation right.
Cortex
JANUARY 10, 2019
Framing the Issue: Social media is all about the content that is put out. With multiple social media platforms and thousands of pieces of content out there, the issue of capturing the attention of your audience is centered around not getting lost in the sea of content available to people.
Forbes Social Media
JANUARY 10, 2019
U.S. lightning activity decreased in 2018, but who leads may surprise you (or not).
Quintly
JANUARY 10, 2019
Influencers are playing a big role in social media marketing and may be an important part of your campaign.
Social Media Strategies Summit
JANUARY 10, 2019
Storytelling is the process of building a narrative to communicate something to an audience. The concept of storytelling in marketing is not a new one, but as content continues to grow as a central tenet of a solid marketing strategy, storytelling has grown in popularity among brands. Stories forge deeper connections with an audience, and by tapping into the audience’s emotions, can make a brand feel more human. 65% of people that feel an emotional connection to a brand say it’s because “they ca
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Buffer Social
JANUARY 10, 2019
Facebook marketing in 2019 isn’t dead. On the contrary, it’s far from it. Now removed from the dim outlook that businesses faced at the beginning of 2018 , Facebook has and will remain an essential tool for brands’ marketing strategies moving forward. In our upcoming State of Social Media 2019 Report ( releasing January 16th ) we found that 93.7 percent of businesses use and are currently active on Facebook — the most among any other social media network.
The Realtime Report
JANUARY 10, 2019
The Top Seven Business Takeaways from the Sears Demise. By Wes Berry. In every great game, the win is determined by what you bring to the playing field. The world of business is no different. As a long-time business owner, there were things Sears could have done early on to save their company. Here’s what they are: Keep up with the times: When the Internet started becoming a big thing in 1994, I knew that if my company was to keep up, I’d have to learn how to use it, and quickly.
Social Media Today
JANUARY 10, 2019
Facebook has published a new report which looks at how the modern moviegoer finds information about new films to see.
ProBlogger
JANUARY 10, 2019
The post One (Surprising) Blogging Resolution You Should Make for 2019 appeared first on ProBlogger. It’s the start of a brand new year (give or take a week or so), and chances are that at some point you made some New Year’s resolutions. As a blogger, you may have set yourself some goals ( something I recommend ) such as: “I want to double my traffic.” “I want to create an ebook to sell on my blog.” “I want to write five posts a week (and publish three) so I c
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Social Media Today
JANUARY 10, 2019
Is video content part of your 2019 digital marketing strategy? Here are some stats which underline why you should be considering it.
Social Media Today
JANUARY 10, 2019
Looking to generate more interest in your content? Your titles play a key role - check out these tips.
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