Fri.Oct 19, 2018

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Facebook Launches New Dashboard to Better Track Facebook Ad Performance

Social Media Today

Facebook has launched a new Facebook Attribution dashboard which will help advertisers better track the performance of their Facebook ad and organic content.

Facebook 167
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How Can Bias During Interviews Affect Recruitment In Your Organisation

Forbes Social Media

Unconscious bias even at the interview level can hamper an organization's attempt at achieving diversity. Here are some biases that can creep in at the interview stage and affect your attempts at creating a more culturally and ethnically diverse, and thereby a more productive, workplace.

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3 No-Nonsense Social Media Tips Your Business Can't Ignore

Social Media Today

Brands which have built a large and engaged following didn’t do so by accident - they strategize and have a plan for their social media channels.

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The Digital Analytics Guide

Quintly

At the beginning of your digital marketing journey, your main focus lies in the creation of content, pitching your well-crafted articles to other blogs or trying out new methods on the different social media networks.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Research Suggests that Facebook's Efforts to Halt the Spread of Fake News are Working

Social Media Today

Three new reports show that Facebook's efforts to stamp out fake news are working - though given recent announcements, some may not be convinced.

News 154
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4 Reasons Why You Should Take A Social Media Break, Like Ariana Grande

Forbes Social Media

With celebrities like Ariana Grande, Pete Davidson and Selena Gomez taking social media breaks, it makes us wonder if the benefits of logging off (even temporarily) are critical to success and well-being. Here are 4 reasons why a social media detox is the ultimate in self-care and how to start.

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The Business Of Higher Education: Who's Cheating Who?

Forbes Social Media

Who is to blame for the growing plagiarism cases in universities and what are the answers to what can be viewed as either a growing crisis, a new growth market, or both?

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Facebook Rolls Out New Updates for Branded Content Tags to Improve Transparency

Social Media Today

Facebook is rolling out some new updates to its Branded Content tags in order to improve transparency on brand/creator collaborations.

Brands 158
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A Solid Content Marketing Strategy You Can Steal

Forbes Social Media

Michael Maven explores a very smart content marketing method, and how you can copy it too.

Content 92
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8 Holiday Social Media Marketing Campaigns to Try This Season

Social Media Today

It's time to get your holiday marketing campaigns moving - here are some tips to help boost your holiday efforts.

Campaign 167
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Utah Cloud Unicorn Qualtrics Files To Raise Up To $200M In IPO

Forbes Social Media

Qualtrics, long one of Utah's standout cloud computing unicorns, will raise up to $200 million in an IPO.

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Facebook Provides New Ad Targeting Options for App Marketers

Social Media Today

Facebook's rolling out some new targeting and data options for app install ads to help maximize reach and performance.

Facebook 155
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How to Run Your First Instagram Ad Campaign

Later

Want to grow your Instagram account and get more sales from your feed? It’s time to launch your first Instagram ad campaign! There are 2 million monthly advertisers on Instagram , and Instagram advertising is a great opportunity for small businesses to create engaging ads to target the right audience and convert into sales. And the best news is that an Instagram ad campaign doesn’t blow the budget — all it takes is a little bit of planning, testing, and creativity!

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Facebook Implements New Restrictions on 'Low Quality' Ads

Social Media Today

Facebook is rolling out some new restrictions to penalize businesses that publish low quality ads.

Facebook 167
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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1310News Power Lunch: Discussion can get a bit heated!

Sherrilynne Starkie

At my recent visit to the 1310 NEWS studio for the Power Lunch with Mark Sutcliffe I got to meet author Fred Litwan. We discussed cannabis and how it will (or won’t) change the fabric of our country. We talked about Donald J. Trump’s 60 Minutes interview. And it got a bit heated when we talked about Hillary Clinton’s recent comments about Monicagate.

Meeting 186
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Twitter's Trying Out Annotations and TV Show-Specific Collections to Provide Additional Context

Social Media Today

Twitter's trying out two new options to add more context to trending conversations on the platform.

Twitter 143
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How to Create and Use Instagram Quotes in Your Strategy

Later

Contrary to common belief, Instagram quotes are more than just good “filler content.” A lot of businesses post quotes on Instagram to achieve their specific marketing goals, like driving more sales and building brand affinity. Haven’t used Instagram quotes yet? No worries! In the following post, we explain how to create your own Instagram quotes templates, and share some common ways that businesses use quotes in their marketing strategy: How to Use Instagram Quotes in Your Stra

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How Speed Affects Your Website [Infographic]

Social Media Today

How important is your web page load time? Check out this collection of stats and insights into expectations for website speed.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Midterms: Who's Winning The Social Media Battle? [Infographic]

Forbes Social Media

Ahead of the midterms, an analysis has found that Democratic candidates are far ahead of the GOP in terms of social media interactions.