Social Media Today
OCTOBER 18, 2018
By planning out your email strategy, using different types of email outreach options based on where your customers are in the process, you'll move towards improving the ROI of your efforts.
Audiense
OCTOBER 18, 2018
“Chatbots are the new category of digital touchpoints that has grown most rapidly in 2018”, reports Scott Brinker in his study 5 Disruptions to Marketing (Update 2018). Their rapid penetration into the market, as well as their multiple advantages as a marketing tool, make them a fundamental element of the digital strategies of many businesses. For what purpose do the most innovative brands in any industry use chatbots?
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Social Media Today
OCTOBER 18, 2018
With viewing of digital content on home TV sets rising, YouTube is now providing an alternative to traditional TV ads.
Sprout Social
OCTOBER 18, 2018
Social media is officially part of the business environment. Your customers expect you to be active online and available to answer any questions they have and your employees are already visiting social channels on a daily basis. 47% of employees now use social networks to connect with customers. This is a number that’s consistently growing thanks to trends like omnichannel customer service and employee advocacy.
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Social Media Today
OCTOBER 18, 2018
Facebook's next push to get viewers to its Watch video platform will see them produce a new series of 'The Real World' and various other programs.
Amy Porterfield
OCTOBER 18, 2018
Amy, how do you start a podcast? This episode is a long time coming because I get asked this question A LOT! From the equipment and software I use, to knowing what topics to cover and which guests to feature, to the recording, editing and publishing phase, to how in the world I keep it […]. The post #233: Podcasting 101: From Creation to Promotion appeared first on Amy Porterfield | Online Marketing Expert.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
WebInKnow
OCTOBER 18, 2018
While most marketers understand visual branding with images, colors, logos, and the like as well as branding using the written word, very few of us understand that it is possible to create (and own the rights to) your own sounds and music that align perfectly with your brand attributes. My friend and collaborator Juanito Pascual and I delivered a talk on Sonic Branding at IMPACT Live in August 2018.
Social Media Today
OCTOBER 18, 2018
LinkedIn recently updates its feed algorithm to drive more engagement for user posts.
Forbes Social Media
OCTOBER 18, 2018
At 17 years old, Nermin Delic began an online poetry contest to fight hate speech and promote reconciliation in the Balkan region. Six years later, Sweet Duels has showcased more than 2,500 poems and 1,000 different artists. In this interview, he talks about war, family, poetry, and social healing.
Social Media Today
OCTOBER 18, 2018
In a new episode of The Social Business Engine podcast, Bernie Borges is joined by Jon Ferrara, Founder and CEO of Nimble.
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A beginner's guide to social media automation tools and getting automation right.
Forbes Social Media
OCTOBER 18, 2018
It is not a UFO or the appearance of a mythical superhero. That strange hole in sky may be a fall streak or "hole punch" cloud.
Social Media Today
OCTOBER 18, 2018
Twitter is adding more transparency to its rule enforcement efforts, while also removing tweets from user timelines once reported.
Forbes Social Media
OCTOBER 18, 2018
Though terrorist propaganda is likely to exist in relative abundance on the Darknet and other encrypted platforms, proselytization and recruitment will continue on main platforms like Facebook, Google, and Twitter where a general audience can be found.
Social Media Today
OCTOBER 18, 2018
Dunkin’ Donuts has made the executive decision to drop the “Donuts” from their name.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Forbes Social Media
OCTOBER 18, 2018
The Gartner Group publishes its annual predictions for the following year every October. In addition to some really good insights about virtual visits and the shortage of AI talent, Gartner also predicts compliance issues with blockchain and concerns about e-commerce more difficult to understand.
WebInKnow
OCTOBER 18, 2018
While most marketers understand visual branding with images, colors, logos, and the like as well as branding using the written word, very few of us understand that it is possible to create (and own the rights to) your own sounds and music that align perfectly with your brand attributes. My friend and collaborator Juanito Pascual and I delivered a talk on Sonic Branding at IMPACT Live in August 2018.
Digimind
OCTOBER 18, 2018
Every PR practitioner knows an up-to-date media list is one of the most important things to getting your story in front of the right target audience. Here are a few tips on how you can use social media listening tools to build and maintain a targeted media list. The post How to Develop a Targeted Media List with Social Media Monitoring appeared first on Digimind Blog.
Forbes Social Media
OCTOBER 18, 2018
It was revealed in August that Google was working with the Chinese government to create censored search in the country. What are the dangers of a private company collaborating to undermine democratic institutions such as the freedom of expression and conscience abroad?
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Digimind
OCTOBER 18, 2018
Every PR practitioner worth his or her salt knows that an up-to-date media list is one of the most important things to ensure your story gets in front of the right target audience. However, building and maintaining one can be a time-consuming activity. With journalists shifting roles within and between publications, and new journalists entering the scene, maintaining a media list requires constant attention and effort.
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