Wed.Feb 07, 2018

How the Twitter Timeline Works (and 6 Simple Tactics to Increase Your Reach)

Buffer Social

Understanding the social media algorithms is important to social media marketers, especially since it can heavily impact a brand’s reach on social media. We’ve talked about the Facebook News Feed algorithm and the Instagram Feed algorithm.

3 Digital Tools That Improve PR

Proactive Report

If the idea of technology invading the practice of PR freaks you out a little, perhaps all you need a different perspective. Yes, technology can be daunting, but it can also make your life a lot easier, help you achieve better results and demonstrate the value of your work.

Tools 89

Social Media Roundup: Super Bowl LII

Ignite Social Media

The Super Bowl has always been the biggest event of the year for advertisers, but with the prominence of social media, brand involvement no longer stops when the commercials air. Social media is now a key part of the experience for brands and fans alike. . Here’s a roundup of what some of the biggest brands were doing during the big game this year. . The NFL’s commercial featuring Eli Manning and Odell Beckham, Jr.

The Pinterest Possibilities Planner Helps Marketers Plan Their Holiday Campaigns Early

Devumi

Holidays and events are always great opportunities for brands to engage their audiences. Pinterest is lending marketers a hand in better timing their holiday campaigns with the launch of the Pinterest Possibilities Planner calendar. What is the Pinterest Possibilities Planner?

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.