Tue.Nov 14, 2017

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Audience engagement strategies for success

Sherrilynne Starkie

“Most people look at engagement as a program. I look at it as a system. Most look at is as tactical. But if we start with the tactics…we often miss the bigger picture,” explained Priya Bates, president of Inner Strength Communications in an interview for IABC Ottawa’s The Voice Podcast. “Communication is operational as opposed to philosophical.

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How to Hire and Partner with a Social Media Marketing Agency for Maximum Success and ROI

Pam Moore

Hiring a social media marketing agency is a big decision. Same goes for a digital marketing or branding agency. Understanding how to partner with your agency can make or break your success in both the short and long term. Unfortunately many business and marketing leaders think they can quickly hire a social media agency to generate some fast buzz and a viral video.

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4 Ways to Effectively Use Instagram Polls

agora pulse

If you have ever used stickers on Instagram stories, you know how many options there are. Remember when Instagram released selfie stickers and geostickers ? Instagram hasn’t stopped there. Recently, the company launched a new interactive sticker called Instagram Polls. Instagram Polls is still such a new feature that you might be stumped on how to use it and gain value from it for your business.

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Audience Marketing 101: Your #1 Competitive Weapon for 2018 – FREE Webinar

Pam Moore

Ready for a real competitive edge in 2018? While your competition is arguing about which social network is going to win… Instagram, Snapchat or Facebook, I'm going to help you build an audience first marketing strategy and plan to zoom right past the competition. There's a ton of buzz about audience marketing being the NEW BIG shiny thing for 2018.

Training 158
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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10 Things You Should Never Share on Social Media

Meltwater

With social media, the personal is the professional. If you rely on your online presence… Read More.

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The What, Why, and How of Social Media Data

Oktopost

From conferences to a Google Adwords campaigns, every marketing activity is measurable and quantifiable today. Yet, when it comes to social media, the majority of marketing leaders – namely, CMO’s – still struggle to evaluate the channel’s effectiveness in terms of ROI.

More Trending

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Google loves adaptive web design, so why aren’t more using it?

Kikolani

People love their phones. In fact, they love them so much and the ease of being able to whip it You're reading Google loves adaptive web design, so why aren’t more using it? , originally posted on Kikolani , authored and copyrighted by Ariel Rule. Recommended Posts. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016.

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Pinterest Board Sections Feature Gives You New Pin Organization Options

Devumi

With more people using Pinterest to discover new brands and product, helping them locate a specific pin within your board structure is always a good move. Now, the site makes that easier with its new Pinterest Board Sections feature. Pinterest Board Sections The feature lets you divide your Pinterest boards into smaller sub-boards. To create […].

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4 WordPress Formatting Tips to Make Your Posts More Readable

ProBlogger

This post is by ProBlogger Writing Expert Ali Luke. You’ve finished your post, and you breathe a sigh of relief. After a quick edit you publish it to your blog, and wait for the comments, tweets, shares, or any sort of feedback. But once again, you get nothing. There may as well be no-one reading it. So what’s the problem? It could be that your writing isn’t as strong as it needs to be.

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How To Use Social Listening To Drive Online Sales

Buzzlogix

Most of us are familiar with the idea of social monitoring in some way or another. At least, those of us who are concerned with understanding and improving our social media marketing efforts. But what if we could go deeper? What if we could take social monitoring to a level where the result is just the sort of business intelligence we could use to better understand our industry and users’ perception of our brand?

How To 40
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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New Feature: Facebook Creative Split Testing

Jon Loomer

Creative split testing of Facebook ads just became a whole lot easier with the update of Facebook’s built-in split testing feature. Don’t confuse this update with the dynamic creative feature (which is also amazing). Facebook creative split testing is a great way to run tests to determine your best performing ad without audience overlap.

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