Convince & Convert

SEPTEMBER 6, 2017

Would it just be easier to quit Twitter? That’s the question social media marketers are asking these days about the little blue bird. Not all that long ago, Twitter was a terrific way to interact with your customers, fans, and colleagues, as well as a solidly reliable method to create engagement around your own content. Only one of these is still true.

Twitter 167

Twitter Social Media Management Engagement Research 167

Pam Moore

SEPTEMBER 6, 2017

Do you ever feel like you are spinning your wheels on the social web? Feel like you try to build a plan but something is just not working? Are you getting caught up in an endless web of randomness? Random acts of marketing? Random acts of Facebook? Random acts of live video? Random acts of Snaps, stories, quotes, tweets and visual marketing? . Are you doing all the latest tactics the experts tell you to do, yet your bank account is headed the wrong direction?

Social Media 162

Social Media Strategy How To Training 162

Jon Loomer

SEPTEMBER 6, 2017

Marketers can no longer edit organic link previews (thumbnails, headlines, and descriptions). Go ahead, try it. From the page publisher… Previously, you could click into the headline or description and edit what it says. Those items can no longer be changed. You also could have removed the link thumbnail and replaced it with something else. Now, if you click that “x” at the top right of the image, it removes the preview entirely with no ability to replace the image.

Facebook 155

Facebook How To Publishing Course 155

Jenn's Trends

SEPTEMBER 6, 2017

One of my biggest commitments with this blog is to always answer your questions. And sometimes I forget how even the simplest questions need to be answered. I spend so much time focusing on the how and why of various social media topics, that I often neglect the most basic of questions. One of those […]. The post Why Social Media Really Matters appeared first on Jenn's Trends.

Social Media 144

Social Media Trends Questions Social Media Management 144

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Meltwater

SEPTEMBER 6, 2017

Content Marketing Institute (CMI) defines content marketing as “a strategic marketing approach focused on creating… Read More.

Content 152

Content Marketing 152

Audiense

SEPTEMBER 6, 2017

Last Sunday was the end of one of the most anticipated revival television series to hit the small screen. Having premiered 27 years ago David Lynch decided to return with season 3 of Twin Peaks earlier this year. Don’t worry we won’t be revealing any spoilers, in fact we will be looking at the data and audience insights behind the crime drama. Using the data and insights entertainment channels will have the ability to create tailored tv shows with proven traction ensuring higher ratings.

Data 115

Data Film Influencer Report 115

Razor Social

SEPTEMBER 6, 2017

While I was at the Social Media Camp in Canada I had a chat with Steve Dotto about his webinars. He said that he could predict the revenue from his webinars based on the number of email subscribers. So naturally, his focus was on getting more email subscribers. If you’ve built a well thought-out process but your conversion rates could be better, maybe there is something you’re not seeing, some part of the process that could be improved, or a common mistake that you could eliminate.

Conversation 111

Conversation Marketing Campaign Analytics 111

Devumi

SEPTEMBER 6, 2017

Social media has become an important marketing tool for cause-oriented individuals and groups. With it, they can reach out to potential supporters with greater efficiency. Let’s take a look at three advocacy campaign examples and learn how each used various social media platforms to promote their causes. Advocacy campaign examples: “Let’s Tell America It’s Great” […].

Examples 84

Examples Campaign Social Media Marketing 84

Amy Porterfield

SEPTEMBER 6, 2017

You asked, and I’m bringing it: My story. And I mean ALL the details, of how I went from corporate to consulting to where I am today: courses. My intention here is not to relive the old days—I’m doing this because you likely can relate to one of the three scenarios: You currently are working […]. The post #175: How I Went from Corporate to Consulting to Courses appeared first on Amy Porterfield | Online Marketing Expert.

Consultant 49

Consultant Course Marketing 49

Buffer Social

SEPTEMBER 6, 2017

Creating social media content takes time. And creating great social media content takes even more time. You don’t just need to think about what types of content you’re going to create, but also how you can customize your social media posts for each platform. For example, you might create: A video for Facebook. A GIF for Twitter. An infographic for Pinterest.

Social Media 112

Social Media Tools Remix Video 112

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