Convince & Convert
JUNE 7, 2017
B2B companies have an attention problem. As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. They’re going through the motions, and their results are suffering as a result. Last year, Econsultancy reported that only 22 percent of companies were satisfied with their conversion rates.
Devumi
JUNE 7, 2017
Content is considered to be the core of any marketing effort. It is what is used to tell a brand’s message. For it to be effective, the content must be created and managed the right way. This is when having a detailed content strategy comes in handy. Read on to find out how you can […]. The post Developing a Content Strategy: Coordinating Content Conductivity appeared first on Devumi.
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Amy Porterfield
JUNE 7, 2017
Do you know who’s visited your website in the last 24 hours? What about who visited your most recent blog post but while visiting your site did not sign up to get your latest freebie? Do you know who’s watching just for the first few minutes of your latest Facebook video but then moving on […]. The post #163: Demystifying the Facebook Pixel appeared first on Amy Porterfield | Online Marketing Expert.
Stay N' Alive
JUNE 7, 2017
Right now, live video is the King of Content. There’s nothing quite as eye-catching as a video of current events happening right before your eyes right as they happen! Anyone who markets knows that this is a feature that can’t be taken for granted! Here are 3 ways you can utilize FB live streaming for your marketing strategy: Partner and live stream with an influencer who’s relevant to your brand.
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Convince & Convert
JUNE 7, 2017
Instagram’s latest feature, the image carousel, opens up a world of possibilities for digital marketers. Takeaways. Instagram has rolled out its carousel feature to all users, allowing anyone to post multiple images to a single, swipeable album. Brands like Lonny magazine are pushing the envelope by using the carousel to build “insta articles.” Birchbox and Black Milk are bringing storytelling to their carousel posts, creating engaging how-tos and showcasing user-generated cont
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