Wed.Feb 15, 2017

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5 reasons nonprofits have an advantage when it comes to social media


This post originally appeared on Mizz Information. ———-. If you read [Mizz Information], you already know I have a tendency to skew kind of negative on things. Ok, so yes, maybe I’m stating that a bit more mildly than is precisely accurate but whatever…my point is that, people often accuse me of being too negative. I personally just call it being a realist, but that’s me.

Three Reasons To Invest In Patient Feedback Management Solutions

The Realtime Report

Three Reasons To Invest In Patient Feedback Management Solutions By Sabrina Egan. In the last several years, the healthcare industry has seen an increased focus in online patient reviews. Below is a list of reasons why healthcare companies should invest in patient feedback solutions in 2017. Responding To Online Reviews Is Vital. Monitoring Online Reputation. Gaining A Competitive Advantage.

How to Make Your PR Content Better with Visuals

Spin Sucks

How do you feel about using visuals in your PR content? How important is it to you? It's 2017, yet many marketers still do not use any kind of imagery for their content. Corina Manea looks at the benefits of having the right visuals in your content. The post How to Make Your PR Content Better with Visuals appeared first on Spin Sucks.

The Truth About How Often to Post in Social Media

Convince & Convert

Will Roe v. Wade be overturned? Will the United States bail on every international treaty to which it has previously signed? Will Nicolas Cage have a late-career resurgence? How often should I post to social media? These (among others) are the central questions of our time. Our friends at CoSchedule, in fact, collated much of it to create this nifty consensus guide on when to post. Click To Tweet.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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[VIDEO] Minute Masterclass: How to ramp up meaningful engagement from social media marketing


Welcome to the first Audiense ‘Minute Masterclass’: a series of videos, each of which is quicker to digest than a Happy Meal. In this debut season of Minute Masterclasses, we’ll be tackling some of the big questions of modern marketing in about a minute. Well, some of them may be closer to 90 seconds, but that wasn’t a catchy title. Tuck into our recent blog on the subject.

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How This Ecommerce Company Manages Social and Saves Tons of Cash

agora pulse

Fracture is an international e-commerce company that turns customer’s images into frameless glass prints. Since 2009, they’ve has fulfilled over 200,000 orders from all fifty U.S. states and dozens of countries across the globe. They use social media to stay active and engaged with with customers and attract future customers through organic and paid social actions. Keeping Up With Social Media.

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Why you should Block people and your Community responsibility

Laurel Papworth

Blocking People on Facebook: It’s not censorship -they are free to continue talking bollocks – I am exercising my freewill to say enough is enough. I belong to some pretty atrocious Facebook groups. Anti Muslim, anti gay, anti-anything not white, male and with a gun. Cos I’m nosey. About humanity. Plus it meant I knew Trump would be voted in LOL. Why are you friends with them?

Turning The Challenges of Remote working Into Strengths


This is a guest contribution from Nick Chowdrey. Remote working is an attractive prospect for many people in this digital age. But it’s not as simple as packing up your laptop and riding off into the sunset – it takes a lot more effort and skill than that. After all, there are offices for a reason. But it is possible to work as efficiently as an ‘IRL’ worker when you’re remote. Slack.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to kick start a social employee advocacy program

Blue Focus Marketing

Wondering if social employee advocacy is right for your organization? Interested in championing social marketing strategies, but unsure where to start—or whether it’s worth it? At Blue Focus Marketing, we’ve been preaching the value of social engagement since before the release of our best-selling book, The Social Employee (McGraw-Hill,2014). Since then, the evidence […].

Why I Am Addicted to @CSPAN

Ari Herzog

I admit it. I am addicted to CSPAN. I don’t receive cable TV and I get my news from various sources. I don’t mind reading or watching news after the fact (as it’s sometimes better then) but I also enjoy real-time and unfiltered news. CSPAN fills that void. Many political reporters and White House correspondents use Twitter only to broadcast their own insights and investigations.

What You Need to Know About The Twitter Explore Tab

agora pulse

Get the latest news, see what’s trending and effortlessly find what you are looking for. That’s the dream, right? And, incidentally, it is what Twitter wants to achieve with its new Explore tab which replaced Moments. Explore takes search, Moments, live video and trending hashtags and houses them under the same roof. Your days of switching over from tab to tab are done. GIF source.

Transparency vs. TMI


We are living in the age of the “overshare,” with readily accessible information on the… Read More.


A World Gone Social

Learn how companies must adapt to survive.

Don't Throw Good Brand Money After Bad

Twist Image

This article could also be called, "who says you can't go home?". I was in Orlando this morning, presenting to the Retail Industry Leaders Association. I grabbed a coffee with an old friend, who is now running marketing for a major retailer in the United States. She was telling me how difficult their new role is, because they are busy untangling the mess that was left behind from her predecessor. What happened before all of this? With that, the senior leadership felt that it would be a good time for fresh eyes on the brand and marketing. This senior marketer moved quickly. There was a problem.