Mon.May 07, 2012

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Restaurant Social Media Marketing Results In The Flesh

Jason Yormark

“I love it when a plan comes together!” – Hannibal Smith, A-Team. I’ve worked on my fair share of social media campaigns, and every once in awhile, a project comes my way that I have an extra ounce of vested interest in making a success. A few months ago I had the honor of taking on doing some social media consulting for one of my favorite local restaurants Emory’s , a fine dining establishment north of Seattle and in my neck of the woods.

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Why Gamifying Giving is the New Thing

Waxing UnLyrical

Guest post by Ifdy Perez. Nonprofits are constantly trying to develop dynamic ways to engage their supporters and, more and more, are leveraging social media as the quick-and-easy way to issue a call-to-action and get an immediate response. However, this takes planning a strategy. And for the most dedicated, each Facebook post, or tweet, is a calculated tactic.

Loyalty 211
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Trending Sources

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Facebook Offers: 5 Must-Reads

Firebelly

Here are 5 must-reads on Facebook Offers that we don’t want you to miss. Facebook’s “Offers” News Feed Coupons Launch In Self-Serve Beta For Local U.S. Businesses. By Josh Constine Today any local U.S. business can start using Facebook’s Offers product – free-to-create coupons that businesses can share to the news feed, and that users can bring to brick-and-mortar stores for redemptions.

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Have You Considered Segmenting Your Social Media Marketing Channels?

The Social Media Incubator

Mention social media marketing and most people think of Facebook and Twitter. Sure, they are the biggest players on the Internet…or are they? It’s true that Facebook and Twitter receive a lot of visitors each day, but that doesn’t make them the biggest players when it comes to social media marketing. There are some businesses that don’t seem to be able to make an impression on either of those sites, yet they find real success connecting with their audience on Pinterest or MySpace.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Night of the living dead press release

Socialized

Gini Dietrich admonishes PR professionals No One Cares About Your News Release, and goes on to advise against posting press releases (or links) to a company's Facebook page. Posting links to press releases on a company's Facebook page is not only acceptable, it's desirable. The irrelevance and death of the press.

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Can You Trust Social Media Sources?

Net-Savvy Executive

Before you can pull insights from your data, you need data, but I'm hearing more concerns about data quality in social media analysis lately. Before, people asked about the traditional tradeoff in text queries: finding relevant content while excluding off-topic content. Lately, I'm hearing more about social data that's intentionally tainted. If you're looking for meaning in social media data, you may have to deal with adversaries.

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Five Reasons To Publish Killer Content

Small Business Mavericks

You need killer content to survive! I bet you have read that a hundred times. What exactly is killer content? If you can create content that catches the attention of the masses to the point that it is shared, then you’ve produced killer content. That content could text based, videos, images, or the latest fad, an infographic. So why publish killer content?

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Build Brand Awareness and Business with Creative Video Blogging

ProBlogger

This guest post is by Ryan Critchett of RMC Tech. We all know that video blogging is a powerfully effective tool for business lead generation, but does everyone have what it takes to execute on it? We can all get in front of a camera, hit record, and start talking about our products and services … but will it entertain people? Is entertaining people, while indirectly informing them of what your business offers a good strategy for video business blogging?

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Will Social Media Initiatives Change Your Google Ranking? [Infographic]

Mindjumpers

Tweet SEO has been an essential part of brands’ online marketing strategies in the race towards top rankings on Google search. However, a new research reveals that social media engagement connected to a website can leverage a sizable rise (or even fall) in Google rankings independently from any SEO initiatives. About the research. Six websites were established.

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Register Today for a Free Podcast With Ana White

ProBlogger

This Wednesday at 9pm (Pacific Time in the US) I will be spending an hour with a DIY carpentry blogger I’ve admired for some time now by the name of Ana White – and you’re invited to listen in via a webinar ( register here ). Ana is the blogger behind the popular Ana White Homemaker blog and she has a great story to tell. Here’s a few highlights from her story: In just over 2 years Ana has grown her blog from nothing to one that gets around 3 million unique visitors a mon

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Will Social Media Initiatives Change Your Google Ranking? [Infographic]

Mindjumpers

Tweet SEO has been an essential part of brands’ online marketing strategies in the race towards top rankings on Google search. However, a new research reveals that social media engagement connected to a website can leverage a sizable rise (or even fall) in Google rankings independently from any SEO initiatives. About the research. Six websites were established.

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Groupon’s SEC Troubles [Infographic]

Idaconcpts

With the SEC’s recent probe into Groupon, here is a closer look at Groupon’s troubled history. This infographic illustrates more simply the SEC’s problem with Groupon. (Click for larger image). Via: Courtesy of: BackGroundCheck.org.

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