Thu.Jun 16, 2011

Trending Sources

Is LinkedIn the New Old Boys Network?

Adam Sherk

According to the new Pew Internet study Social Networking Sites and our Lives there are nearly twice as many male LinkedIn users as female. What gives? So what accounts for this disparity? More males in the workforce?

Five Reasons the Intern Shouldn’t Run Social Media

Spin Sucks

Andrew Hanelly creates and executes digital strategies for clients at TMG Custom Media. Your intern has more Twitter followers than you do. That is great. But what happens when she gets offered that gig with the agency across town? Will your corporate blog survive?

Startups: No, You Don’t Need To Hire A Social Media Experts

Dave Fleet

My eye was caught this weekend by a post from Francis Tan, asking whether startups need to hire social media experts. His key points: First things first: Agreeing with Peter Shankman that startups should focus on generating revenue.

Build up your image on YouTube

Social Media Citizens

The social impact of online videos has been widely reported. One of the latest examples is Rebecca Black, who became a YouTube phenomenon since her “Friday” music clip hit the Net. The teenage girl is now featuring on superstar Katy Perry’s new video “Last Friday night” , premiered this week on VEVO.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

Advice to Your Younger You

Spin Sucks

It’s Facebook question of the week time (clap, clap, clap)! This week, the question comes from Ryan Cox , who actually asked 10 questions about a month ago.

How Obama Sets Online Marketing High

Ari Herzog

Photograph by Pete Souza. This Feature Friday article is written by Jessica Wagner. It sounds staggering but President Barack Obama will likely break $1 billion in political fundraising for his 2012 re-election campaign.

Crazy Virals: Go the F**k to Sleep – read by Samuel L. Jackson (Video)

Social Media Citizens

It’s almost Friday and I’ m already switching into “silly and unserious mode” so just wanted to share this crazy viral video with you before going to sleep A great effort by Samuel L. Jackson to promote his personal brand and have some fun. What do you think about this?

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When Traackr Met MeasurePR

Waxing UnLyrical

It was a dark night, the moon sullenly refusing to come out from behind the clouds.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How Consumers Use Social Networking Sites

Small Business Mavericks

A study carried out by Sensis shows how consumers are using social networks. Here are some of the findings: 12% research products they’re interested in purchasing. 11% follow brands in hopes of receiving special offers. 12% research travel offers or holiday destinations. 15% follow or search for information on specific brands. Of course, most people are using the social networks for personal reasons, but you should pay attention to these numbers.

How to Double Your Subscriber Growth With 10 Minutes Work

Viper Chill

Thanks to one of my favourite tactics for increasing the number of leads I generate with my sites, it’s very possible to double the amount of visitors you convert into subscribers – with just 10 minutes of work – today.

How to get Twitter Followers – Part 1

Harp Interactive

Like so many businesses out there, perhaps you've opened a Twitter account for your brand or business and have gained a handful of followers but aren't really sure how to grow your following or what to do next. With a little effort, you can take your Twitter account from stark anonymity to massive popularity. Follow these tips and take your Twitter account to the next level of marketing. This is part 1 in a 3-part series.

8 Observations from Internet Week New York 2011

Mindjumpers

Tweet. Last week, I visited the Internet Week 2011 in New York. Generally speaking there is no doubt that this was a more corporate and less tech savvy than events like SXSW , and I had a great time! Here’s a few o f my observations, which I thought I would share with you all. ?Yahoo

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A World Gone Social

Learn how companies must adapt to survive.

Strategy? We Don’t Need No Social Media Strategy

Socialized

An outstanding piece by Antony Young in AdAge suggests Social Media is a Venue, Not a Strategy. The headline is exactly right. I have been preaching a similar approach for a long time. Young says, "Social media is a venue for marketers. a set of technologies or tactics that

Why Your Daily News Lacks News

Ari Herzog

There is a reason why dozens (if not hundreds) of residents don’t read the daily newspaper. There is a reason more people read it online than in print. That reason, in part, is because of the lack of investigative and hard news reporting.

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Choosing To Friend or Unfriend on Facebook

Kikolani

If you’re like me and you use your personal profile to make connections on Facebook, then you may find yourself at a point where your quickly approaching the 5,000 friend limit and need to be more selective about who you choose to friend.

How to get Twitter Followers – Part 1

Harp Interactive

Like so many businesses out there, perhaps you've opened a Twitter account for your brand or business and have gained a handful of followers but aren't really sure how to grow your following or what to do next. With a little effort, you can take your Twitter account from stark anonymity to massive popularity. Follow these tips and take your Twitter account to the next level of marketing. This is part 1 in a 3-part series.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Google Analytics Part 4: Three Must-Have Google Analytics Custom.

PWB Marketing Blog

Motorola XOOM Android Tablet – A Fair Rival to Apple’s iPad

Idaconcpts

Motorola XOOM Tablet is one of the hand-held portable devices that attract the most interest at the moment. This is not at all surprising considering the features it boasts: Android 3.0 Honeycomb with holographic UI design. 10.1-in HD multi-touch screen.

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4 Keys to Turning Negative Commenters Into Brand Advocates

Convince & Convert

Guest post by Chris Book , CEO and co-founder of Chatterplug , a user review and rewards platform. Nobody likes being told something negative about themselves. It stings, and as a business owner or manager, you immediately start kicking yourself for the missed opportunity. The key to surviving, however, is to embrace these negative comments for what they actually are: golden opportunities. One of the beauties of negative feedback is that you always know where you stand.

A Philosophy Of Tenacity

Twist Image

Success in Marketing doesn't happen by doing something halfway. You have to be dedicated to the cause. Today, I took part in a webinar for MarketingProfs called, How To Become A Content Juggernaut. The crux of my presentation was this: in a world where anyone can have a thought and then publish it in text, images, audio and video instantly and for free to the world, we (marketers) have to rethink how we publish.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Why I Won’t Follow You

Absolute PA

Maybe because you asked. Like me, Follow me, Fan me. You see these types of requests on Twitter and Facebook all the time: “Please like my fan page&#. “Follow me and I’ll follow back&#.

Social Media is Dead, Long Live Social Living

Engaging Brand

Social media has been revolutionary in the sense of developing the power of the consumer, employee or citizen's voice.

Driving Intelligence and Analytics with Omniscience

Net-Savvy Executive

It started with a simple challenge: if I were to draw a big circle around the things I find interesting enough to follow and declare them to be one thing, how would I label it? To avoid flying completely off into pointless musing, assume that it's relevant professionally.

A Comprehensive Post on SEO

ProBlogger

This guest posst is by Kole McRae of Office Buddha. I’m a blogger now but in a former life I did SEO professionally. As a part of the industry I’ve seen first hand the insane amount of misleading information available.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Tempted to dismiss social media marketing as ‘just common sense’

The Way of the Web

The inevitable backlash against social media specialists has been growing recently.

Why I Won’t Follow You

Absolute PA

Maybe because you asked. Like me, Follow me, Fan me. You see these types of requests on Twitter and Facebook all the time: “Please like my fan page&#. “Follow me and I’ll follow back&#.

Landing Page Conversion Optimization Tips: Think Like a Really Good Salesperson

Social Email Marketing

Unless you’ve been off the planet for a while, you’ve probably heard a lot of talk about how important landing page optimization is to increasing conversions on your website. With the power of email, search and, yes, even social, in driving so much traffic, having landing pages which are rich in. Conversion Email marketing conversion optimization landing page

Google to Encourage Americans to Get Online

Bill Hartzer

As you may or may not know, I usually monitor the domain name purchases of some of the major online retailers and web properties. Certain domain name purchases catch my eye, and I try to post about it when something noteworthy is in the works. Usually, when someone has plans for something, they will purchase the domain name related to the new product or service–and companies planning big campaigns or products and services are no different.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.