Wed.Aug 22, 2018

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Top Five: Finally some good news

Sherrilynne Starkie

This week’s top 5 must-know social media news for marketing and communications professionals see a lot of good work by both Google and Facebook in the effort to improve the quality of news and reporting. Twitter? Not so much. Plus, getting ready for the upcoming networking season with LinkedIn QR Codes. Google to tell us the good news for once.

News 150
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Three Ways to Restrict Your Facebook Audience

Jon Loomer

There is a need to sometimes limit the audience of people who see your Facebook posts (or page!). While it’s counter to the standard “more reach, please” attitude of most Facebook marketers, occasionally there are circumstances that require you to restrict your Facebook audience. Let’s review three ways to apply audience restrictions on Facebook.

Facebook 148
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Trending Sources

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Are You Paying Your SEOs to Fail?

Social Media Today

Many businesses still get caught up paying for SEO services that don't deliver results, explains contributor Randy Milanovic.

SEO 165
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Social data for media planning: how to identify the target market

Audiense

Social data and media planning? How can a media strategy benefit from insights extracted from social data? In the coming weeks we'll talk about how audience analysis and consumer insights can be key to the media strategy of any brand.

Data 110
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How to Choose the Right LinkedIn Ad Option for Your Business [Chart]

Social Media Today

LinkedIn has released a new flowchart to help brands determine which platform ad type is best suited to their goals.

LinkedIn 167
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3 Easy Steps to Get Your Social Media Budget Approved plus the C-Suite and Stakeholders on Board with Your Plan

Pam Moore

I got another note this week from a social marketing manager that was recently fired from their job for not delivering to expectations. Here’s the thing…. This person is GOOD. Like really good! They get social media strategy, they know how to drive content, and they had a solid team supporting their efforts. So why did they get canned? They didn’t have the support of their leadership team.

More Trending

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10 Great IGTV Ideas to Promote Your Brand [+Free Templates]

Socially Sorted

Are you looking for IGTV Ideas to promote your brand on Instagram TV? In this post we’ve rounded up 10 awesome IGTV ideas, with ready-to-use video templates. So now, you can get on with creating compelling video content for your IGTV Channel. Instagram has been putting a. // Read More. The post 10 Great IGTV Ideas to Promote Your Brand [+Free Templates] appeared first on Socially Sorted.

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Facebook Assigns Users with a 'Reputation Score', Helping to Sort Issue Reports

Social Media Today

Facebook has confirmed that it assigns users with a reputation score - but it may not be as concerning as it initially seems.

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10 Tips for Providing Top-Tier Twitter Customer Service

Sprout Social

Customer service isn’t what it used to be thanks to social media. And for consumers, that’s a good thing. Think about it. Nobody has time to sit on hold for an hour or spend days stuck in an endless email chain to get their questions answered anymore. Fast forward to present day where time is of the essence. According to Sprout’s 2018 Social Index , nearly half of all consumers have taken to social media to raise questions and concerns to brands.

Twitter 98
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Sporting Accidents: How to Recover

The Realtime Report

Sporting Accidents: How to Recover. When you are a keen sports person who just loves to get outdoors and stay healthy, a sports injury can be a real thorn in your side as it prevents you from doing what you love. During this time, you need to know how to take things down a peg or two so that you are not overextending your self and making things worse.

Sports 79
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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To Give Your Marketing Meaning, Start With Your Mission

Buffer Social

The greatest marketing campaigns are the ones that connect with us, inspire action and leave a lasting impact. Think Casey Neistat’s ‘ Make It Count ‘ collaboration with Nike, Airbnb’s ‘ Belong Anywhere ‘ or Patagonia’s ‘ Fighting for Public Lands ‘ Very few businesses ever achieve anything that connects with their audience like these campaigns.

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Facebook Detects Another Group of Accounts Seeking to Inflame Social Divides

Social Media Today

Facebook has detected another group of malicious actors seeking to use the platform to agitate political divides.

Groups 113
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6 Things You Must Do to Find out if Your Content is Engaging

Razor Social

You create a piece of content. You share it with the world and hope to engage your audience. But how do you know if it’s working? Which signals do you look at to understand if your content is actually engaging? In this article, we’ll share some valuable tips on how you can figure out if your content is doing a good job at engaging your audience. What do I mean by engaging content?

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3 Easy Steps to Get Your Social Media Budget Approved plus the C-Suite and Stakeholders on Board with Your Plan

Pam Moore

I got another note this week from a social marketing manager that was recently fired from their job for not delivering to expectations. Here’s the thing…. This person is GOOD. Like really good! They get social media strategy, they know how to drive content, and they had a solid team supporting their efforts. So why did they get canned? They didn’t have the support of their leadership team.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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NOW Is The Time To Begin

WebInKnow

Last week, I enjoyed presenting on New Marketing Mastery at the Tony Robbins Business Mastery event in Las Vegas. The energy in the room was remarkable! While everything shared from the stage by Tony and me and the other great speakers such as Scott Harris has potential for massive business change, the key execution. You must start. Now.

Energy 56
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How Long Should Your Blog Post Be?

ProBlogger

The post How Long Should Your Blog Post Be? appeared first on ProBlogger. Today’s post is by ProBlogger writing expert Ali Luke. When I started blogging in 2008, there was a (roughly) agreed-on standard for blog posts: you should post around 500 words every weekday. Now that I look back on that, it seems pretty silly. Some topics can be adequately covered in 300 words, while others might need 5,000.

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How to Create Blog Content That Creates Paying Customers [Infographic]

Social Media Today

Here are some quick tips to help you create content which moves towards more direct lead generation for your business.

Content 167
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Top 5 Video Creation Tools For Social Media Managers

agora pulse

Video marketing is an absolute must for social media managers today and with good reason. Adding video to your social media channels produces higher engagement, greater brand loyalty and more interest in your product or service. As director of Contentworks Agency , I’ve tried and tested plenty of video creation tools for social media. In this article, I’ll walk you through my top 5 video creation tools and give you tips on how you can incorporate them into your content marketing strategy.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Online Video Watching Habits 2018 [Infographic]

Social Media Today

This new study looks at evolving video consumption behaviors, including viewing preferences and how video drives action.

Video 168
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Do Your State Laws Protect You from Data Breaches? [Infographic]

Social Media Today

Data breaches have become a common occurrence - but how do state laws relate to such breaches and reporting of them?

Data 100