Sherrilynne Starkie
AUGUST 7, 2018
Organic engagement on Facebook pages has decreased by half over the past year, according to a study conducted by Buffer and BuzzSumo , the online content insights provider. Other page categories saw engagement cuts of up to 70 per cent. The study looked at 43 million posts from the top 20,000 brands on Facebook to compare organic engagement levels year on year.
Pam Moore
AUGUST 7, 2018
Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such? If so, you are not alone. Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media.
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Social Media Today
AUGUST 7, 2018
Although freelancers are able to use the 'Jobs' feature of LinkedIn to find freelance jobs, using the content search can also help to find opportunities - and it takes less than 10 seconds to do so.
Pam Moore
AUGUST 7, 2018
Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts? Don't be too hard on yourself. There are many other business leaders who feel the same way. Are you sick and tired of being sick and tired of no ROI from your time and money invested into social media?
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Social Media Today
AUGUST 7, 2018
Facebook has announced a new update for Pages, which includes a range of new ways for brands to better promote their offerings, and connect with their audiences.
Audiense
AUGUST 7, 2018
Identifying, segmenting and defining audiences – and customer personas – is no longer a task that should be left to the arbitrary opinion of the members of the marketing team. The social data, the technology and the most innovative practices of data analysis and interpretation, enable the creation of more precise and faithful consumer profiles. During the different processes of identification and analysis of audiences, using social data, consumer insights and other analysis tools allow a substan
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Oktopost
AUGUST 7, 2018
Despite the highly-regulated and risk-averse landscape, 49 of the top 50 financial services are on at least one social network. The potential of social media for financial services is tremendous, and financial services willing to adopt a more forward-thinking approach will reap rewards on social. So where should they start? How can finance marketers embrace social […].
Social Media Today
AUGUST 7, 2018
Which is a better marketing tool for your business - chatbots or email marketing? This post provides a comparison of the key benefits and considerations for each.
Ignite Social Media
AUGUST 7, 2018
With any new innovation, it’s important to take a step back and ask some strategic questions before diving into development of the new technology. Chatbots are no exception. That’s why we’ve developed three chatbot questions to align on internally that will help save you time, money, and hopefully a lot of headache. Let’s get started. 1) What Consumer Need Will Your Brand’s Chatbot Fulfill?
Social Media Today
AUGUST 7, 2018
Several social platforms now have in-built poll tools, which can be a great option to help boost your social marketing efforts.
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A beginner's guide to social media automation tools and getting automation right.
Forbes Social Media
AUGUST 7, 2018
In 2019, it's imperative for the influencer marketing ecosystem to work together so that diversity and inclusion are at the forefront of brand campaigns to be inclusive of all consumers. Learn from top brand leaders, influencers, and executives on how they're making a change.
Social Media Today
AUGUST 7, 2018
Reddit has reported seeing significantly higher engagement rates since its redesign last year, which is an important consideration for brands.
WebInKnow
AUGUST 7, 2018
Free ebooks with no registration required are one of the most effective forms of new marketing. When done well, an ebook helps to solve problems and therefore buyers appreciate the content, branding the writer as someone worth doing business with. And because they have tremendous perceived value, people tend to pass ebooks on via social media and email to friends and colleagues.
Social Media Today
AUGUST 7, 2018
Facebook has outlined three new data research projects which serve as a reminder of just how much information Facebook tracks on its users.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Pam Moore
AUGUST 7, 2018
Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts? Don't be too hard on yourself. There are many other business leaders who feel the same way. Are you sick and tired of being sick and tired of no ROI from your time and money invested into social media?
Social Media Today
AUGUST 7, 2018
Snapchat has released its Q2 earnings report, showing better year-on-year revenue, but a decline in usage.
Pam Moore
AUGUST 7, 2018
Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such? If so, you are not alone. Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media.
Blog2Social
AUGUST 7, 2018
A well-composed social media marketing strategy can have a tremendous impact on your bottom line. There are 2.8 billion active social media users worldwide. That’s a huge potential for creating touch points with your audience, clients, and prospects. However, there have come up so many new social networks and media, that it becomes more and […] Der Beitrag 10 Tips for Your Social Media Marketing Success erschien zuerst auf Blog2Social Blog – Tips for social media marketing, sharing, schedu
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Twist Image
AUGUST 7, 2018
This does not happen online. This does not happen with major retailers. Recently, I was recommended to a local retailer for some home furnishings. After visiting the store (and ordering some stuff), I was quite taken with the personal service, and it always feels good to support a local merchant. I bought a few more pieces that I had not anticipated on this trip.
Buffer Social
AUGUST 7, 2018
What a year for Business Pages on Facebook! It sure feels like every time we as marketers and business owners think we have our Facebook marketing strategy figured out, a major algorithm change is announced or a new tactic becomes the latest trend. Over the years, we’ve learned that the best way to reach our audiences on Facebook is to study the data, experiment constantly, be open to learning, and take a growth mindset.
Twist Image
AUGUST 7, 2018
Bridget Kearney is this month's conversation on Groove - The No Treble Podcast. You can listen the new episode right here: Groove - The No Treble Podcast - Episode #44 - Bridget Kearney. Who is Bridget Kearney? Bridget Kearney doesn't talk much about the electric bass (mostly because that's not her instrument of choice). The musician and composer is a double bass player that graduated with a dual degree from Tufts University and New England Conservatory of Music.
Jon Loomer
AUGUST 7, 2018
What should your Facebook ad frequency be? This is a common question among Facebook advertisers, and a source of discussion in the Power Hitters Club groups. As with many aspects of Facebook, there’s not a one-size-fits-all approach. But, that does not mean you cannot consider the ideal frequencies for your own advertising. This article provides a general guide for approaching this important issue.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Sprout Social
AUGUST 7, 2018
Whoever knew that digital scrapbooking could be so much fun? With 150 million users Pinterest has a slightly smaller footprint than other social giants like Instagram or Facebook. Of course, sometimes the best things come in small packages. Pinterest is a dream come true for marketers. 96% of users regularly research products on the channel, while 87% buy the items they see.
Socialmedia.biz
AUGUST 7, 2018
In the fast-paced, technologically advancing world, digital channels, including social media platforms, have become the primary way brands communicate with their existing and potential customers. More than 50 million businesses are using Facebook to interact with their target audience, identify sales prospects, and conduct comprehensive competitor analysis, among other things.
Social Media Today
AUGUST 7, 2018
LinkedIn is updating its Experience listings to better represent career moves within a single organization.
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