How to Make the Most of Snapchat’s New Website Links
Convince & Convert
JULY 20, 2017
Confession: A year ago, I convinced my previous employer to invest in a landing page to support a Snapchat-specific campaign. Although the landing page was pushed across many channels, I wanted the traffic to primarily be from our Snapchat audience. As Snapchat was without any mass traffic-driving capabilities, we were left promoting a vanity URL as text over our videos and images.
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