Convince & Convert
JANUARY 25, 2017
What’s your Twitter marketing strategy? Is it working? There are over 350,000 tweets posted every minute of every day. How do you ensure your messages stand out? Google, Nike, Starbucks, and more big brands fought for attention and won. Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. We took a close look to learn how these big names got it right.
Meltwater
JANUARY 25, 2017
When social media first started to emerge in the mid-2000s as a popular way to… Read More.
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Jenn's Trends
JANUARY 25, 2017
Oh, when people come up with a *great* idea and then force it upon others with no real understanding of the process… which is exactly what Instagram pods are! You may have heard of this term. You may have wondered if these Instagram pods are useful. You may be in an Instagram pod (or a […]. The post What You Really Need to Know About Instagram Pods appeared first on Jenn's Trends.
agora pulse
JANUARY 25, 2017
As we look back on our social media plans of 2016 and ahead to our 2017 campaigns, it’s important that we learn from our mistakes and make adjustments to ensure a strategic new business year. Most of those mistakes come from a simple lack-of something; one or more missing ingredients. While there can be numerous reasons why any social media plan could fail, I’ve done my best to boil them down into the few reoccurring themes below. 1.
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Buffer Social
JANUARY 25, 2017
We are excited to share our fifth, very special bonus podcast episode with you on the 9 essential social media manager skills and qualities found in top industry leaders. These bonus episodes offer a fun change of pace from our traditional “interview-style” episodes on The Science of Social Media. Get to know the hosts Hailley, Kevan, & Brian as they share thoughts on the state of social media, ground-breaking tips and tricks to make your marketing more effective, and much more.
Ignite Social Media
JANUARY 25, 2017
Typically, the last quarter of the year brings some of the highest media costs of the year; especially around the holidays. The final months of 2016 brought about a surprise to us as we saw costs relatively flat on the social front. This includes spend using the native buying platforms on Facebook, Pinterest, Twitter and Instagram. We will add that, when possible, we’ve side-stepped spending media dollars around the holidays and reserved those dollars for more efficient quarters (such as first a
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Socialmedia.biz
JANUARY 25, 2017
Post by Andrew Gazdecki. W ith the first few weeks of 2017 behind us, now feels like the best time to look at how mobile apps are going to change throughout the year. Mobile has made a big splash over the past five years, but there are still many businesses that are hesitant to invest in a mobile development strategy of their own. Small business owners are especially skeptical of mobile apps because of the assumed high price for these business tools.
Sprout Social
JANUARY 25, 2017
Social media is great for branding and customer service , but don’t overlook its value for lead generation as well. One of the best ways to find and generate leads is through social listening. The great thing about using social media is it gives you the ability to find qualified sales leads, not just random people who might be interested in what you’re offering.
Twist Image
JANUARY 25, 2017
Should we even call anything "digital" anymore? Senior marketing professionals love writing op-ed pieces calling for the death of using the word "digital" in front of anything. "Let's not call it Digital Marketing anymore." The sentiment is a pragmatic one: "everything is digital!" The sentiment is a romantic one: "we're not doing it, but if we kill that saying, we can claim that we do it all.
ProBlogger
JANUARY 25, 2017
This is a guest contribution from Michelle Schroeder-Gardner of Making Sense of Cents. In August of 2011, I started Making Sense of Cents while working my full-time job. I didn’t have much time to spend on it, as I was working full-time and working towards my Finance MBA, but I used every little minute of extra time that I had so that I could create a successful blog.
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A beginner's guide to social media automation tools and getting automation right.
Amy Porterfield
JANUARY 25, 2017
Launching your first webinar is a pretty exciting feeling. You’re running on adrenaline and diving into slide decks, email copy, webinar platforms, and so much more. And because I know you’re likely juggling a million things right now (that’s normal, right?!), I’m here to help you take the first BIG step in webinar planning: Identifying […]. The post #145: 13 Questions to Nail Down Your Winning Webinar Topic and Title appeared first on Amy Porterfield | Online Marketing Expert.
ProBlogger
JANUARY 25, 2017
This is a guest contribution from Michelle Schroeder-Gardner of Making Sense of Cents. In August of 2011, I started Making Sense of Cents while working my full-time job. I didn’t have much time to spend on it, as I was working full-time and working towards my Finance MBA, but I used every little minute of extra time that I had so that I could create a successful blog.
Jon Loomer
JANUARY 25, 2017
[NOTE: This is the fourth in a series of posts exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my business.]. This isn’t your typical blog post about affiliate marketing for entrepreneurs. I’m not going to lay down how you can make a whole bunch of money doing it.
Buffer Social
JANUARY 25, 2017
A decade ago, the role of a social media manager might not have even existed. Today, however, almost every company is involved in social media one way or another. A quick look at Google Trends shows the rise in interest in the term “social media manager” over the years and it seems that people have never been as interested in the term as they are today.
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