Top 8 Content Calendar Platforms
Oktopost
DECEMBER 5, 2019
One of the hardest things about B2B marketing is that you’re trying to reach an audience that has customers of their own to market to and is reading the same blogs, following the same trends, and trying the same new approaches you are. They might appreciate your marketing efforts on a professional level, but you’re not pushing their emotional buttons and getting inside their head the way you might with an individual consumer who doesn’t spend their weekends learning about the latest developments
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