Wed.Apr 19, 2017

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5 Reasons Action Digital Loves to Use Agorapulse

agora pulse

The following guest post is written by Zoe Christodoulides of Action Digital. With a global presence and clients in over 40 countries relying on Action Digital to successfully manage their digital campaigns, our team of online experts was on the lookout for an efficient solution to manage all of our client’s social media pages via a centralized and powerful social media management tool.

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How to Use Hashtags More Effectively in Your Marketing

Meltwater

Does anyone really understand how to use hashtags effectively? From the looks of many social… Read More.

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How Employee Advocacy Can Help Your Declining Social Reach

Convince & Convert

During my most recent exhibit at a B2B marketing conference in London, I met and spoke with lots of great customers, partners, and prospects. Although they came from different countries and industries, there was one common theme that stood out to me: the decline in organic reach and engagement on social media. And they were certainly not blind. With a quick Google search, I discovered that only last year, organic reach for Facebook pages plummeted by 52 percent.

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How to Measure the Value of Social Media

Sprout Social

ROI has always been one of the most debated topics in the marketing department. John Wanamaker, a very successful 18th and 19th century merchant, is credited with coining the phrase, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”. Social media ROI is no different. What’s the value of a Like? How much return do you get from a Retweet?

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Audience (Formerly Known As The Audience)

Twist Image

Who is your audience? On my early morning drive to the airport, I caught the tail-end of Howard Stern interviewing Sheryl Crow. Crow was live and in the studio promoting her upcoming album. The constant reflections and self-commentary on how she's just a middle-aged white woman, were both self-deprecatinglty funny and illuminating. Even rock stars question their own relevancy every now and again (maybe brands should come at it with the same self-reflection and humour?).

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Augmented Reality is Coming to Facebook!

Stay N' Alive

(Image source: Jim Wilson/The New York Times). Evidently, nobody was more inspired by Pokemon Go than Facebook’s very own Mark Zuckerberg. To him, it showed that the future of augmented reality is coming and its coming fast! Although virtual reality was his original focus, Zuckerberg announced at Facebook’s annual F8 developers’ conference that their new focus would be making augmented reality tools for third parties.

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#156: Expert Secrets & Online Strategies with Russell Brunson

Amy Porterfield

In online marketing, no one knows how to build a movement better than super entrepreneur Russell Brunson. You’ve probably heard me talk about his very popular software company ClickFunnels, but he’s also got a coaching company, a supplements company and he’s a best-selling author with a new book out called Expert Secrets (get your free […]. The post #156: Expert Secrets & Online Strategies with Russell Brunson appeared first on Amy Porterfield | Online Marketing Expert.

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The Audience (Formerly Known As The Audience)

Twist Image

Who is your audience? On my early morning drive to the airport, I caught the tail-end of Howard Stern interviewing Sheryl Crow. Crow was live and in the studio promoting her upcoming album. The constant reflections and self-commentary on how she's just a middle-aged white woman, were both self-deprecatinglty funny and illuminating. Even rock stars question their own relevancy every now and again (maybe brands should come at it with the same self-reflection and humour?).

Travel 40
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The Ultimate Guide to Instagram Analytics: Metrics, Insights, Tools, and Tips

Buffer Social

Instagram analytics are a key part of any Instagram marketing strategy. Without analytics , your Instagram marketing efforts can be a little hit-and-miss. How do you know if your Instagram marketing strategy is going well? How do you track your Instagram performance and improve your content? Analytics are often essential for answering your questions.

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