Waxing UnLyrical

FEBRUARY 2, 2017

As you read this, I’m making my way “home” – the U.S. – after having been “home” – India – for almost a month. While in Kolkata, I had occasion to pass by one of the city’s first malls, Vardaan Market. I used to love going there during my college days, so of course I had to walk down memory lane.

Training 180

Training Banking Upcoming Groups 180

Jon Loomer

FEBRUARY 2, 2017

[NOTE: This is the fifth in a series of posts exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my business.]. As I brainstormed ideas for topics to cover on the subject of entrepreneurship, many focused on the technical requirements of setting up a business.

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Team Notification Activities Travel 110

The Realtime Report

FEBRUARY 2, 2017

4 Key Project Management Skills That Business Owners Need. Good project and program management skills are crucial for those who own a business. This is especially true when your business is still in the early stages, as during this time period you may be unable to hire project managers and will need to take on much of this responsibility yourself. Good project managers possess a varied skillset, which enables them to be proficient at their job.

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Project Skills Guidelines Team 107

Meltwater

FEBRUARY 2, 2017

In small business PR, it’s easy to suffer from product or service egomania.OK… so I… Read More.

Small Business 117

Small Business How To Products 117

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Social Media

Devumi

FEBRUARY 2, 2017

Ah, the Super Bowl. It’s that time of the year again when the beer and drinks are chilled, snacks are laid out by the dozens, and family and friends huddle together to see who emerges as the champs of the gridiron. Online marketing experts will be gathering around their phones as they wait to see […]. The post The Best Super Bowl Twitter Marketing Past and Present: 140 Character Touchdowns!

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Twitter Marketing Hashtag Content 91

Meltwater

FEBRUARY 2, 2017

Four years and seven iOS versions ago, our forefathers only needed to create marketing content… Read More.

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Eventful Content Marketing 84

Twist Image

FEBRUARY 2, 2017

What makes a piece of content a television show, a movie, a YouTube clip? It's not a new discourse. It's something that many (including little old moi) have discussed, dissected and drafted articles about (for years). The thought is simply this: it's all just video content at this point, isn't it? The way that content gets distributed and displayed is becoming less and less about the format of the media, and more and more about the content.

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Company Facebook Apple YouTube 46

Ignite Social Media

FEBRUARY 2, 2017

Holidays can be a brand’s best friend on social media, if used correctly. While some holidays beg for a post, others should be skipped. Lucky for you, Valentine’s Day is right around the corner, and this is a golden opportunity to connect with your followers. Before you go tweeting your heart out, take a look at these past examples of brands who know how to show their followers some love without going overboard. 1.

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Content Social Media Instagram Brands 130

Twist Image

FEBRUARY 2, 2017

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll ( Solve for Interesting , Tilt the Windmill , HBS ; chair of Strata , Startupfest , Pandemonio , and ResolveTO ; Author of Lean Analytics and some other books ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist's Manifesto ) and I decided that every week the three of us are going to share one link for one another

Startup 43

Startup YouTube Analytics Issues 43

Socialmedia.biz

FEBRUARY 2, 2017

Esther Vargas / Creative Commons BY-SA. Target audience: Businesses, brands, digital marketers, advertising agencies, SEO specialists, entrepreneurs, Web publishers, video producers. Post by Megan Totka. ChamberofCommerce.com. I f you’ve posted a video to YouTube and it doesn’t get a single view, it’s basically like it doesn’t exist. There are times this does happen, unfortunately, and it is quite frustrating.

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YouTube Small Business Creative Commons SEO 77

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Social Media

ProBlogger

FEBRUARY 2, 2017

This is part five in a series on Content Marketing Strategies from Pamela Wilson of Big Brand System. It’s your fourth and final content production day: time to hit publish! Need to catch up on the rest of the 4 Day Content Creation System? Here are the previous posts: . A System for Easily Publishing Consistently Great Content. Day 1: How to Build a “Backbone” for Your Content Marketing.

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Publishing How To System Research 38

Proactive Report

FEBRUARY 2, 2017

The 2017 Edelman Trust Barometer has some interesting data for PR practitioners. Here the top 10 insights from the report. Trust in Authorities is Eroding Worldwide. Trust in business, government, NGOs and the media all declined this year. Trust in media is now at an all time low. The Trust Gap Widens . The measure of trust between the well-informed public and the general population is getting further apart.

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Training System Skills Engineering 56