Mon.Jul 18, 2016

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7 Best Social Media Practices To Boost Your Conversions

The Social Media Hat

Social Media 7 Best Social Media Practices To Boost Your Conversions. Few businesses create social media accounts just for fun. They post on social media in the hopes of converting their fans and followers into customers. Without a strategy and some information on how to do this, the likelihood is that they will feel like most of their social posts fly out into the ether somewhere - never to be clicked upon, and therefore never converted.

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Monday Roundup: Learning from Measurement Mistakes

Waxing UnLyrical

Mistakes, everyone makes them. It’s whether we learn from them or not that makes the difference. This week’s roundup takes a look at common measurement mistakes, so you can avoid them before they cause your organization unnecessary headaches. 1. Are You Making PR Measurement Mistakes? Why: “With so many audiences, communication channels and types of messaging, proving the impact of public relations may seem impossible, but all you need is the right measurement strategy and the

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Blogging for Business: 10 Foundational Requirements for Success

Pam Moore

It’s probably not news to you that blogging is an incredible way to build your business and your brand. As tempting as it may be, building your business on rented land such as Facebook is quite risky. The only guarantee we have today with the social networks and digital marketing is change. Mastering the skills and knowing how to build and utilize an integrated social and digital platform inclusive of a quality blog will help separate any marketer and business from the crowd of status quo.

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3 New Apps You Should Use for Social Content Creation

Ignite Social Media

Photography and content apps are a dime a dozen in your App and Google Play Stores. But there are some apps that stand out from the crowd, and by default, make your content infinitely better and more engaging. We’re talking about apps that give you the freedom to explore your creativity, while remaining realistic and relatively easy to use at the same time.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How are Fans Using Facebook Reactions?

Unmetric

There was a great deal of excitement following Facebook’s proposal to revamp the Like button towards the end of last year. With the introduction of Facebook Reactions (‘love’, ‘haha, ‘sad’, ‘angry’ and ‘wow’), Brands could know how their Fans felt about their Posts. This feedback is crucial in ideating new products, rebranding existing ones and even understanding what content works best on Facebook.

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Should Social Messages Disappear? | Social You Should Know

Ignite Social Media

Snapchat was the original disappearing message network but they are consistently adding features that move away from that. Meanwhile, Facebook is moving toward disappearing messages. Go figure… Snapchat Starts Storing Messages While Facebook Tests Disappearing Messages. Some Snapchat content is great, which can make it a little sad that it’s gone 24 hours later.

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Is Paid Dating The Uber Of Dating?

Twist Image

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you're interested in hearing more of me blathering away.

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PB133: The Secrets of Making Money Blogging

ProBlogger

The Seven Secrets of Making Money Blogging. Today, I am traveling back in time and playing for you the audio of a video I made back in 2010. This video is called The Secrets of Making Money Blogging, and I share seven different secrets on how to make money blogging. Of course, these aren’t secrets at all since I shared them in 2010. A lot of this may be stuff that you have heard before, but I put it together for a friend that was really struggling and grappling with whether he should continue t

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[Interview] How Airbnb’s #LiveintheMovies Twitter Campaign Stole Cinema’s Biggest Night

Audiense

A 30-second television spot at this year’s Oscars costed $2million and a hotel chain was already one of the major sponsors of the event, so how did Airbnb become the most engaged with brand without spending a penny on TV? What looked to be a problem soon became their success, as their real-time strategy gained ongoing conversation amongst movie fans across the globe, including some major celebrities and brands.

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Do You Know How to Create the Perfect Content Marketing Strategy?

Sprout Social

Creating and curating content is important to businesses both big and small. Content builds your voice, presence and reputation online. But it is important to create a content marketing strategy specific to your goals and audience. You cannot just throw any content out there and expect it to work with and for you. You need a plan and a good one. Whether you are starting a content marketing plan from scratch or just need to refine your strategy, below are some things to consider.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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[Interview] How Airbnb’s #LiveintheMovies Twitter Campaign Stole Cinema’s Biggest Night

Audiense

A 30-second television spot at this year’s Oscars costed $2million and a hotel chain was already one of the major sponsors of the event, so how did Airbnb become the most engaged with brand without spending a penny on TV? What looked to be a problem soon became their success, as their real-time strategy gained ongoing conversation amongst movie fans across the globe, including some major celebrities and brands.

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Why Do Tweets Go Viral? Our 10 Most Successful Tweets and the Psychology Behind Why They Worked

Buffer Social

If you’re anything like me, there are only a handful of things more exciting for a social media marketer than when a Tweet “goes viral.” Tina Fey sums up the feeling nicely: And so I set about with the audacious goal for this post of trying to unravel the great social media mystery of virality: Figuring out the formula for Twitter’s most successful tweets.

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10 Top Twitter Tips to Improve Your Engagement

ProBlogger

This guest post is by Josh Sayers of Adventure Connections. One of my biggest bugbears in the world of marketing are people that do not have Twitter. It’s a free platform that has over 310 million active users, and unlike the monster that is Facebook, doesn’t meddle with your timeline (too much). Whether it’s engaged with is a completely different matter but with these Twitter tips you should see a rise in your performance!

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Can Twitter Analytics Predict a Trump v. Clinton Winner?

agora pulse

If you’re a social media trend watcher or a political junkie, you can’t help but pay attention to Hillary Clinton and Donald Trump on Twitter this year! Using the free Twitter Analytics Report Card from Agorapulse, let’s take a quick look at the two U.S. presidential candidates setting Twitter on fire right now. In the Red Corner: Donald Trump @RealDonaldTrump.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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10 Top Twitter Tips to Improve Your Engagement

ProBlogger

This guest post is by Josh Sayers of Adventure Connections. One of my biggest bugbears in the world of marketing are people that do not have Twitter. It’s a free platform that has over 310 million active users, and unlike the monster that is Facebook, doesn’t meddle with your timeline (too much). Whether it’s engaged with is a completely different matter but with these Twitter tips you should see a rise in your performance!