AI Characters Are Already Driving Big Engagement in Social Apps
Social Media Today
JANUARY 5, 2025
AI-generated bots are coming to take over social apps, whether you like it or not.
Sun.Jan 05, 2025
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Have Advertising Clients Add You as a Partner
Jon Loomer
JANUARY 5, 2025
If you manage ads for others, make sure that you’re set up the right way. Let’s discuss… Partner You and your client should have your own Business Portfolios (formerly Business Manager). The client should add you as a partner. That client should then give you access to the following (where applicable): Facebook page Instagram account WhatsApp and Commerce accounts All active data sets, including the pixel Custom conversions Custom audiences that you may need to use Ad account (
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X Flags Coming Algorithm Update to Focus on Entertaining Content
Social Media Today
JANUARY 5, 2025
Can X become a more positive influence?
Data Shows That X Premium Take-Up is Growing
Social Media Today
JANUARY 5, 2025
X Premium has seen more interest since the US Election.
HR’s Blueprint for a Successful 2025
Advertiser: Paycor
The HR industry is changing. Did you know… 1. There will be 4M more jobs than workers by 2033 ( BLS ). 2. For 84% of workers, flexibility is a top priority ( FlexJobs ). 3. 75% of employees have used AI at work ( CFO.com ). It’s time to meet the moment! Use Paycor’s guide to design a blueprint for success.
What App Features Are People Willing to Pay For? [Infographic]
Social Media Today
JANUARY 5, 2025
A look at the add-on elements that people are willing to pay extra for.
The Key Principles of Video Ad Creation [Infographic]
Social Media Today
JANUARY 5, 2025
Some key tips to help get your ad creation process on track.
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