Mon.Feb 18, 2019

The Journey of a Social Media Marketer: Q&A with SMT Influencer Lucy Rendler-Kaplan

Social Media Today

Social Media Today influencer, Lucy Rendler-Kaplan shares her journey, best social media tips and advice with us

Knowing Your Social Community & Why It Matters

Ignite Social Media

Your brand is on multiple social media platforms and posting regularly, but when it comes to engaging your social community, are you giving your audience what they want ? Social media has a very different rhythm than other marketing channels. You can’t just push your brand’s message on your social channels and expect that your audience will care. I hate to be the bearer of bad news, but they likely don’t care about your brand’s marketing message.

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Change: Pages Can Join Facebook Groups

Jon Loomer

Did you miss it? In a change that could have a signficant impact, Pages can now join Facebook groups. If you are a group moderator, you should think about whether you want this to be the new normal. Let’s take a closer look at the announcement, what it means for your Facebook groups, and what you can do about it. The Announcement. On February 7, Facebook wrote an announcement about changes coming to messaging and groups for businesses.

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Is Facebook Still the Most Effective for Social Advertising?

Ignite Social Media

In the lush landscape of social networking sites, advertisers are left asking themselves which platform will reach their target audience while generating desired business results. It is no secret that Facebook has seen its fair share of scrutiny related to data and security breaches, leading to Mark Zuckerberg answering questions from the Senate commerce and judiciary committees on privacy, data mining, regulations and Cambridge Analytica.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

How To Link eCommerce To Social Media For Successful Campaigns

The Social Media Hat

What if, during your next launch or sale campaign, instead of trying to drive your followers off their favorite platforms, you brought the products right to them, and their wallets

How to Build the Perfect LinkedIn Company Page

Sprout Social

Be honest: when’s the last time you updated your LinkedIn company page? Although the platform may not seem to be scoring as many headlines as Facebook or Instagram, companies can’t afford to sleep on their LinkedIn presence. LinkedIn’s rapidly growing user base of nearly 600 million professionals speaks for itself, especially in the B2B space.

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276: How to Start a Successful Podcast


The post 276: How to Start a Successful Podcast appeared first on ProBlogger. Learn How to Start a Successful Podcast. Do you already have a blog, and want to expand into another medium? Then why not start a podcast? A lot of our Facegroup members have asked questions about starting a podcast, especially about gear, content, engagement, hosting, launching and monetization. And to help me answer all those questions I called on an expert. Craig Hewitt is the founder of Podcast Motor and Castos.

In The Era of #MeToo Are Men Scared Of Mentoring Women?

Forbes Social Media

In the current climate of #MeToo are men really scared of mentoring women, and how is this going to disadvantage them as much as it would hamper the progress of women in the workplace


Facebook Launching Community Actions Feature To News Feed

Facebook is all set to launch Community Actions, an interactive News Feed petition feature, that will allow users to support political and social causes that matter to them. With Community Actions, people can unite and demand a change from government agencies, local representatives and national elected officials. Apart from adding a description, title, and picture, users can also tag decision-making officials in their Community Action, who’d then be notified of the petition.

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The Naked Professors Podcast: Stripping It Back For Mental Health

Forbes Social Media

The Naked Professors are Matt Johnson and Ben Bidwell, on a new podcast addressing mental health. The Naked Professors represent the new breed of masculinity by stripping things back to have deep and vulnerable discussions about what is most important in life and how we actually feel


The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Improving The User Experience Of Online Business Forms

The Realtime Report

Improving The User Experience Of Online Business Forms. If there’s one area that you should try to improve in any online business form it is its User Experience (UX). A good user experience is vital to your form, as it will make it easier to use – and help you to attract more responses. While there are many ways to improve the user experience of your online business forms, there are several that are especially important: Use Single-Column Structure.

Cultures Of Beauty, Technologies Of The Economy

Forbes Social Media

Where one theorist claims that neoliberalism controls populations through the anthropomorphization of the economy while being largely cemented and structured by the media, I argue that so too are our concepts of beauty and bodily perceptions which are largely skewed


Who Article 13 Really Hurts And Helps

Forbes Social Media

The European Commission just released a tone deaf response to Article 13 criticism. Here's why that's important


The End of the App

Forbes Social Media

By making AR content more readily accessible in the mobile browser, the app will soon be a thing of the past

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How 'Zero-Rating' Offers Threaten Net-Neutrality In The Developing World

Forbes Social Media

At first sight, zero-rating offers look like a sweet deal for consumers and a noble effort to connect the world, but beyond appearances, they’re just a nasty business practice that distorts competition and cripples Internet access in the developing world