Mon.Aug 17, 2020

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How to Cut Costs on Facebook by Exiting the “Learning Phase”

Ignite Social Media

Brands are likely to pay more for advertising as we head into the holiday season and the U.S. presidential election. With Twitter banning political ads and Google restricting them, a large share of digital political ad dollars will go to Facebook (source: eMarketer, January 2020). This increase in ad spend will likely result in an uptick in costs for those advertising on Facebook and Instagram.

Cost 205
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Facebook Launches New 'Educator Hub' as Students Head Back to School

Social Media Today

Facebook has launched a new 'Educator Hub' to assist students, parents and teachers as they head back to changed school arrangements due to COVID-19.

Education 217
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How to Build a Social Media Marketing Strategy in 5 Easy Steps

agora pulse

Planning a social media marketing strategy may sound overwhelming. But when you break it down into five easy steps, it’s doable and even enjoyable. (Really!). Are you planning to boost your social media marketing performance? Or maybe you are going to start your very first social media campaign? Whatever the case may be, your first step is setting up an effective social media strategy.

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TikTok Launches New Information Center to Counter Inaccurate Rumors About the App

Social Media Today

TikTok has launched a new Information Center to counter what it claims to be inaccurate coverage of its app and its links to the Chinese Government.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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10 best (free or cheap) PR tools for brands

Awario

This is a list of best cheap or free tools for PR beginners and professionals. Some of them are mutually exclusive, so don't worry: you won't need nine tools to do your job. All of them, however, are worth checking out to know which ones suit you best.

Tools 146
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TikTok Establishes New Partnership with UnitedMasters to Assist Indie Musicians via the App

Social Media Today

TikTok is partnering with UnitedMasters to offer additional music promotion opportunities for independent artists via the app.

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Google Tells Australian Users that Proposed New Revenue-Sharing Laws Would Have Major Negative Impacts

Social Media Today

Google has hit back at proposed Australian law changes that would force it to share revenue with local news publishers.

Proposal 209
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Why You Need Career Planning (Even If You Already Have a Job)

The Realtime Report

Why You Need Career Planning. (Even If You Already Have a Job). Are you thinking of making a career change? Feeling unhappy or disengaged at work is nothing new. Thirty percent of Americans say that their current role is “a job just to get them by.” While we all need to make ends meet, your job should be something you enjoy. Even if you’re not someone who dislikes their job, career planning can help you figure out what you genuinely love to do and make a plan to help yourself

Skills 91
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Facebook Adds New Tools to Track Political Ad Spent via its Ad Library

Social Media Today

Facebook has added some new tools to its ad library as we move closer to the US Presidential Election.

Library 217
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Social Media Tactics that Cut Through the Noise

Pixlee

The social media landscape is changing rapidly, as are the social media tactics brands use to stay in touch with their fans. Just when you’re on top of your game, you might need to go in a different direction to maintain your success. Unfortunately, many companies lose customers because they cling to outdated social media tactics. Meanwhile, other brands earn the lion’s share of engagement because of their community-driven strategy. .

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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LinkedIn Provides New Data on US Job Market and Most In-Demand Roles

Social Media Today

LinkedIn continues to share evolving insights into the job market as the COVID-19 pandemic drags on.

LinkedIn 205
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Instagram’s Reels, Not Yet The Real Deal

Forbes Social Media

The hurried launch of Instagram’s new feature is intended to capitalize on a moment in time when users are hesitant to invest more effort into the unknown future of TikTok.

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Top 10 LinkedIn Power Tips to Ignite Your Brand and Business [podcast]

Pam Moore

? ?. SocialZoomFactor · LinkedIn Power Tips to Ignite Your Business and Brand. LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. If you think LinkedIn is just for finding a job, you are missing out on opportunities to ignite brand awareness, build community, earn trust with your target audience, and grow your business.

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How One Swiss Guy Built The World’s Most Popular Cannabis Community On Social Media

Forbes Social Media

Reaching millions is particularly hard when dealing with cannabis, as limitations around promotion and marketing are especially harsh.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Power Button Of Your Android Phone Broken Or Damaged? Here’s What You Can Do

Tweaklibrary

The power button is an essential component of your Android device and if the power button itself is broken on Android, all hell might break loose on you. Do not panic! In this blog, we’ll look at all the possible ways you can fight off this situation. This blog would especially come in handy when you are in the process of getting your damaged or broken power button repaired.

Library 20
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Under Pressure From U.S. And Facebook, TikTok Signs Music Distribution Deal For Its Creators

Forbes Social Media

Unlike with a record label, artists signed with UnitedMasters retain a vast majority of their royalties and their master recordings.

Facebook 100
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How To Recover Photos From An SD Card Not Readable?

Tweaklibrary

“Oh! I can’t see my pictures saved on my SD card. I tried connecting it multiple times but I failed” If you too have recently encountered an issue with your SD card and the data within, don’t despair. This is one of the many common issues and you can troubleshoot the issue to recover photos from the SD card. When you are unable to load images saved on an SD card on your computer, there are two issues that come into limelight.

How To 19
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How The Murder Of 5-Year-Old Cannon Hinnant Became A Conservative Controversy About Race

Forbes Social Media

By Friday, Fox News host Tucker Carlson was asking why the media was ignoring Hinnant’s murder.

Hosting 111
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Organic vs. Paid Social Media: How to Integrate Both into Your Strategy

Hootsuite

Weighing the options between organic vs paid social media? We’ll save you some legwork: you’re probably going to want to do a bit of both. Paid and organic social are different beasts best harnessed for different goals. But for a holistic approach that balances awareness with conversion, it pays off to know the pros and cons of each. If you’re new to paid social, 2020 is an interesting time to get started.

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Facebook’s Stock May Still Have Much Further To Climb

Forbes Social Media

At least some options traders seem to think so.

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Overwhelmed at work? Here’s how to talk to your boss about burnout

Sprout Social

Today, brands’ front doors are their social media profiles—and you, the social media managers, are the gatekeepers. That is not an easy job. Building an impactful, holistic social presence takes time, research, creativity and constant innovation. On top of that, you’re inundated with unexpected crises, emotionally charged consumer messages and constant change in social media trends.

Proposal 111
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How to Outline Text in Photoshop

Tweaklibrary

Photoshop is one of the best graphic editors you can find on the internet for editing. This photo editing tool contains different types of effects and text outlining is one of the great features of this tool. This feature can be learned easily and can be implemented to any text. When using the effects, we need to make sure that we make the changes more subtle.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.