Thu.Feb 14, 2019

Top Five: Facebook ads are getting smarter

Sherrilynne Starkie

Top five social media news stories for marcoms professionals this week feature new innovations for businesses from Facebook, LinkedIn Live video and new features from YouTube and Whats App. Facebook Merges Instagram Direct with Page Inbox, Allows Page Access to Groups.

New Report Looks at the Latest Trends in Facebook Page Engagement

Social Media Today

What types of Facebook Page posts see the most engagement? Check out this new report from Quintly

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Canada’s most trusted magazine

Sherrilynne Starkie

Canadian Living is the nation’s most-trusted magazine brand as voted a national survey of 17,000 shoppers.

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4 Inspiring Tips and Examples for Your Nonprofit’s Social Media Marketing

agora pulse

If you are managing a nonprofit’s social media, we have some engaging social media marketing examples to inspire you to create and share great content. Share Your Nonprofit’s Wins on Social Media.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Instagram Launches New Creative Tools for Black History Month

Social Media Today

Instagram has launched some new creative tools for Black History Month, as well as a new promotion to showcase relevant creators

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Are The Signs Pointing to the Demise of Google+ ?


As much as I liked the concept of Google+ (or is it Google Plus? There still seems to be no consensus), I can’t say I’ve used it a ton. When it launched three years ago, I was among the many who had high hopes for the platform, wishing it would replace Facebook.

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More Trending

5 Social Media Tips for Social Good Companies That Will Get Your Message Heard (In Less Than 10 Minutes Per Day)


“I don’t have time for social media.”. “I I don’t have the money to hire anyone to do our social media marketing.”. Social media? I wouldn’t even know where to start!”. Do any of these above statements sound familiar? Well, you aren’t alone.

Reddit Adds App Install Ads, Improved Tracking and Measurement

Social Media Today

Reddit continues to build out its advertising options, this time with the addition of app install campaigns

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Association Social Media: International Reading Association


Facebook Criticized for Failing to Address the Rise in Controversial Private Groups

Social Media Today

Facebook's groups push may have an underlying motivation - to shift controversial opinions out of the public eye

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

The future of customer service


Thanks, Jason Falls for this one


Who are the professionals in leading UK indie agencies?


At the end of 2018, when The Drum published a list of the Top 100 independent agencies within the United Kingdom , a new need was born inside our minds: we need to know more about them.

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What do you measure?


I am reposting this very interesting question from Eric Lanke ( originally posted on his blog here ). I would love to hear from you if you have any thoughts on this. This is a true story.

Twitter Updates Search Icon, Launches Valentine's Day Reaction

Social Media Today

Twitter has released a couple of new tweaks, and a new animation for Valentine's Day messages

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Are you a community manager?


Are you an association/nonprofit community manager (or association exec with community management newly thrust upon you?).

9 Free Ways to Market Your Business on Instagram


Believe it or not, it’s totally possible to save your marketing budget and grow your account by only using free Instagram marketing tools and techniques! Instagram is an awesome platform to showcase your products, services, and overall business.

True Customer Engagement: the Leap Beyond User Experience


In a recent post in the Demand Perspective blog , I wrote about Michael Schrage’s post in Harvard Business Review Blogs called Don’t Confuse Engagement with User Experience.

#250: How to Create a 3-Month Content Calendar (The Step-by-Step Process)

Amy Porterfield

You’ve heard it before, right? Content is KING. That is certainly true and I’ll be the first to tell you that the quality and consistency of your content directly correlate to the growth of your email list AND your bank account. The operative word in that last sentence was consistency. Without consistency when it comes […]. The post #250: How to Create a 3-Month Content Calendar (The Step-by-Step Process) appeared first on Amy Porterfield | Online Marketing Expert.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

3 Hidden Resources for Your #GivingTuesday Campaign


Guest post by Jenna Sauber, CauseVox. ————–. As December 2nd starts to creep closer on the calendar, you may be starting to feel the squeeze. You may be thinking, “We have so much to do and so little time!” or “There are three people on my nonprofit staff and we’re all really busy!”.

Why You Should Write Your B Book

Forbes Social Media

There are two people who get the most press: celebrities and authors. The problem? The thought of writing a book is very overwhelming for a lot of people. If you’ve been thinking about writing a book, great! This is not that book. That's your A Book. I'm talking about your B Book


[Cool Social Tools] Hot Online Community Platforms for 2015


Due diligence. It’s a real thing. And associations need to do if it they’re shopping around for an online community platform. You must explore your options! It was our pleasure to team up with SocialFish for the 2014 Online Community Software Selection Guide — there were more than 3,000 downloads!

Snapchat Releases New Report on User Behavior in Relation to Entertainment [Infographic]

Social Media Today

Snapchat has released a new report which looks at usage habits around cinema visits, which reveals some interesting insights

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Announcing #culturechat Thursdays!!


BIG NEWS to announce! In conjunction with , Jamie Notter and I will be hosting a new #culturechat Twitter chat every other Thursday at 1 pm EST starting February 5th. Mark your calendars!!

40 Major SEO Mistakes You Must Avoid in 2019 [Infographic]

Social Media Today

Looking to improve your search engine rankings in 2019? Check out this list of key mistakes to avoid, compiled by the team at SEMrush

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You Don’t Define Engagement; They Do


There is a lot of talk about engagement in the association and nonprofit world.

Euro Vs. GFS: The Weather Model Wars Take A New Turn In March

Forbes Social Media

A new U.S. weather model goes operational in March. Does it challenge the European Model (and does that even matter


Get Creative with B2B Marketing in 2015


One of the best things about marketing is the constant challenge that comes with it. You don’t want to repeat yourself from last year, nor do you want to look sloppy next to the competition. B2B is especially susceptible to very high standards and unusual challenges.

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Five Ways to Quadruple Your Blog’s Income


The post Five Ways to Quadruple Your Blog’s Income appeared first on ProBlogger. Let’s say you’ve already monetized your blog – at least to some degree. But while you’re bringing in some revenue each month, it’s not as much as you’d like.

Seven Simple – Yet Powerful – Tips to Grow Facebook Engagement


———-. Can a few simple modifications to a social action drastically improve the number of supporters driven to action? Here’s a great example of how one organization improved the performance of their Facebook social actions by 300%.

Can Social Business Reshape the Organization?


This is a great slide deck by Rawn Shah, social business strategist at IBM, one of the most social organizations we know of – from his presentation at the Social Business Forum in Milan last week. Read this pensive post by John Stepper for more on that event).

Eleven Ways Facebook Page Timelines Change Your Content Strategy


The new Facebook page timeline layout changes the way your organization needs to think about content.

Are Digital Badges and DIY Learning the Future of Education?


As someone who has a kid headed to college in three years, the concept of the staggering cost of a college education combined with the reality that a college degree (or even graduate degree) is no longer the guarantee of employment it used to be is one that weighs heavily on me.

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