Thu.Dec 06, 2018

Top Five: It’s beginning to look a lot like…

Sherrilynne Starkie

Top Five Must-Know Social Media News Stories & it’s beginning to look a lot like Christmas with lots of fun and useful new tools and features! Google, Facebook, Skype and Instagram all feature! Google Hangouts Classic phasing out in 2019.

On Sabbaticals, Self-Care, and Sanity

Waxing UnLyrical

Hi, I’m Shonali and I’m the owner of this blog. If you’re scratching your head in bemusement, I wouldn’t blame you… because I haven’t been around these parts much lately.

The 6 Best Ways to Showcase User-Generated Content on Social Media

agora pulse

Community-building and relationship-building should be an important part of your social media marketing efforts. User-generated content is one of the most effective tools to help you accomplish this goal. User-generated content is a quick way to establish trust and engage your audience.

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Fashion Retailer, Altar’d State, Named Finalist at Social Media Buzz Awards

Ignite Social Media

Finalist for Social Media Buzz Awards. The Social Media Buzz Awards celebrate the best individuals, agencies, companies, brands, and organizations across the social media spectrum. The Drum has put on the Social Buzz Awards for the past eight years.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Risky Business? 3 Brands That Mix PR and Politics


Should brands take a political stance? That exact question has been tossed around PR and communication departments for decades with many deciding to shy away from mixing PR and politics because… Read More >>>. Marketing PR & Comms Planning & Strategy Trendspotting

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Can Twitter Threads Increase Reach, Engagement, and Referral Traffic? An Experiment

Buffer Social

How can you increase Twitter reach and engagement? That’s something that many marketers are thinking about, including Rand Fishkin, the founder of SparkToro, who has been wondering if Twitter gives tweets with a link less visibility than tweets without a link.

More Trending

Did a Small Twitter Account Hijack Google Search Result for Twitter?

Bill Hartzer

It appears that a small Twitter account, one without a lot of followers, has hijacked the Google search result listing for Twitter.

Digital Strategy, Plan and Tactics: Get Out of Weeds and Learn the Difference

Pam Moore

Have you ever led a strategic meeting where you have a specific agenda of big things you want to nail down. You know what I am talking about, right? You want to ensure that big goals and objectives of a business or project gets buy-in from your key stakeholders, board of directors or management.

How to Measure Video Marketing: The Metrics that Matter


To determine the success of your video marketing, focus on these two groups of metrics: engagement and ROI. This is how you can measure and optimize your video marketing, leveraging the right metrics. Content Marketing B2B Marketing Tips Social Analytics Social Engagement Video Marketing

Business Video Marketing Trends Shifting to Animated Video Stories in 2019

Proactive Report

Image credit. In this week’s post about the three content rends for 2019, I highlighted the need for more visuals and video, but I didn’t mention animation.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Welcoming WordPress 5.0 And The New Editor

Forbes Social Media

The major new update to WordPress threatens to break things, but the payoff will be worth it

11 copywriting tips for Facebook ads and chatbots

Sprout Social

Marketing and advertising have changed over the past decade or so. Television ads are muted; internet users can block advertising. And anyone who is willing to consider reading, watching, or listening to an online advertisement demands to be captured by a compelling and engaging ad or marketing campaign. This is the challenge for marketers – how to capture the attention of the right audience at the right time and be so compelling that viewers stop and take notice. The answer is three-fold.

Influencer Marketing Is Dead. The H Hub Killed It.

Forbes Social Media

The H Hub is pioneering a new system of decentralized content creation with their community-driven content engine -- replacing influencer marketing in the process

The 5 Best Ecommerce Store Designs for the Holiday Shopping Season


The holiday season is bound to make an impact on your Ecommerce website. According to Disruptive Advertising , 54% of millennials make purchases exclusively online. This data comes at the heels of the nearly $8 billion spent during the 2018 Black Friday Cyber Monday season in the US alone. To compete, Ecommerce businesses do everything they can to differentiate from the crowd. But truth be told, an optimal Ecommerce store design goes a long way.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Planning & executing social media for global brands

Sprout Social

When designing a social media strategy for a global brand, there are many things to take into consideration. Should you start a new profile for every country and build your presence up from scratch? Or would it be easier to manage a global account? This guide is divided into two parts: Planning : Think about your brand and the strategy you want to take. Execution : Now that you’ve got your planning done, how do you execute it? Tips for planning your global social media strategy.

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13 Key Ways to Lower Your Blog’s Bounce Rate (and Why it Matters)


The post 13 Key Ways to Lower Your Blog’s Bounce Rate (and Why it Matters) appeared first on ProBlogger. Bounce rate is a Google Analytics metric that tells you the percentage of people who “bounce” off your site (i.e. visit your site and leave from the first page they arrive on).

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Do No Evil: Crisis Of Consciousness Puts Googliness At Stake

Forbes Social Media

Political threats like Winnie the Pooh and the letter N could disappear in China -- along with Google’s soul -- if the company persists with project Dragonfly, a censored search engine that would put profit over purpose

#SproutChat Calendar: Upcoming Topics for December 2018

Sprout Social

‘Tis the season to focus, put all your 2019 planning into motion and get all your ducks in a row before the holiday interruptions. In December’s #SproutChat,we’ll be talking about two important topics: how to stay nimble in today’s digital paradigm and ways to make the most of the season’s social buzz. Interested in either chat? Just click the “Add to Calendar” button. 12/5 – How to be Agile in Advertising with our Sprout Partners.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.