Wed.May 07, 2025

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Instagram Launches First Official Use of Lockable Reels

Social Media Today

The option will enable you to lock your Reels with a secret code.

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Why Brands Struggle to Stay Loyal to Their Social Media Strategy

Ignite Social Media

There are countless catalysts that can lead to a social media strategy refresh. Maybe your brand is building a social media presence for the first time. Maybe youve switched agency partners, shifted your brand direction, or experienced internal restructuring. Whatever the reason, the truth remains: a strategy is essential to social media success. As Lee Bolman aptly said, A vision without a strategy remains an illusion.

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Snapchat Announces AI-Powered Ad Updates, and Expanded Sponsored Snaps

Social Media Today

Snap outlined some coming ad updates at NewFronts 2025.

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Connect and convert with WhatsApp marketing software

Sprout Social

Digital marketing is about more than creating content and managing campaigns. Direct engagement, communication and customer care can set your business apart from your competition. And one of the most reliable social media apps for doing so is WhatsApp. WhatsApp is a massive app globally; billions of people rely on it as their main communication channel.

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8 Pillars of Leadership Development

Great leadership development is the key to sustainable business growth. Are you ready to design an effective program? HR can use Paycor’s framework to: Set achievable goals. Align employee and company needs. Support different learning styles. Empower the next generation of leaders. Invest in your company’s future with a strong leadership development program.

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Meta Shares Tips on How to Avoid Financial Scams Online

Social Media Today

Meta's provided some new tips and pointers to help people avoid financial scams in its apps.

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4 in 10 Americans Now Motivated by Social Media Influencers — A 24% Surge

Bill Hartzer

Influencers Are Fueling Positive Change Across America A new Mintel report has unveiled a striking trend: 41% of U.S. consumers now say social media influencers inspire them to make positive life changes. That figure marks a sharp 24% rise since 2022, when the number stood at just 33%. The increase is even more pronounced among younger generations. Sixty percent of Gen Z (ages 1828) and Millennials (ages 2945) report feeling inspired by influencers.

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LinkedIn Launches AI-Powered Career Discovery Tools

Social Media Today

Now, you'll be able to describe your dream job, and LinkedInwill help you find it.

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X Experiments With Up and Downvotes on Posts

Social Media Today

A new way to signal post interest in-stream?

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LinkedIn Provides Insight into Top Opportunities for Graduates

Social Media Today

New insights into rising graduate roles, based on LinkedIn insights.

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