Tue.Sep 14, 2021

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6 Things to Know About Building Your Brand Voice as a Government Agency

Social Media Strategies Summit

Social media strategy is complex. A ton of work goes on behind the scenes before it’s even time to start planning and scheduling content. One of the most challenging tasks is to define our brand voice and tone. After all, everyone wants to be relatable and engaging on social media. However, brand voice isn’t just about seeming quirky and cool; it has a massive impact on the success of our social campaigns.

Brands 299
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Pro Tips: LinkedIn Shares Advice on How Brands Can Tap Into Rising Engagement on the Platform

Social Media Today

LinkedIn has seen record growth in user engagement - so how can you tap into that to boost your branding efforts?

LinkedIn 218
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A Guide to Twitter Competitor Analysis

Audiense

If your brand is on Twitter, you may think that you’re doing enough by sending out tweets regularly and engaging with your followers. But what if your competitors are doing far better than you? What are they doing differently that’s resulting in their success? And how far are you falling behind? Keeping a close eye on the competition is crucial if you want to build and maintain a strong Twitter presence and use it as a channel to get ahead of the competition.

Analysis 148
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LinkedIn Adds Long-Form Posts for Company Pages, New Ad Performance Measurement Options

Social Media Today

The option will provide another way for brands to tap into the platform's record levels of user engagement.

Company 218
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How to Get Verified on TikTok: 5 Steps to Make it Happen

Hootsuite

For a long time, public figures were made through Hollywood. They’d take years to establish themselves in movies and TV and finally break out. These days, stars can be made in a matter of days, especially on platforms like TikTok. But even if you’re not trying to become the next Charli D’Amelio , it’s worth figuring out how to get verified on TikTok.

How To 122
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LinkedIn Launches Creator Accelerator Program, Announces New Events to Support Creators

Social Media Today

LinkedIn's looking to tap into the rising creator economy, with new initiatives to support its top, emerging talent.

LinkedIn 194

More Trending

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Instagram Adds New 'Map Search' Tool to Maximize Business Discovery

Social Media Today

The new display option will help Instagram users connect with nearby businesses and venues.

Instagram 218
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How to Create Value-Driven Content for B2B

Oktopost

There’s one thing every internet user has in common: we’re all here for the content. Until network engineers develop the capability to beam pure emotion directly into users’ brains, offering great content will reign as the best way to reach and engage with audiences. In B2B sales, where research and deliberation are always a big part of the purchasing journey, content marketing will remain the dominant marketing growth strategy for the foreseeable future.

B2B 133
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Twitter Expands Access to Professional Profiles and Ticketed Spaces

Social Media Today

Twitter's moving to the next stage with its business profiles and paid Spaces options.

Twitter 218
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Six Secrets of Top Performing Social Media Agencies

Ignite Social Media

Social media marketing is unlike any other. It’s the only form of marketing where the target audience is able, and even encouraged, to talk back to the brand. When you hire a dedicated social media marketing agency, they’ll be able to guide you toward the strategies and tactics that help brands win at social media. But how should you choose a social media agency to ensure you are working with one of the best?

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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TikTok Adds New Resources to Provide Additional Pathways to Support for Mental Health Concerns

Social Media Today

The new resources will provide more guidance and assistance for those experiencing distress.

Resources 211
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Best Hard Disk Partition Manager Tool For Mac 2021

Tweaklibrary

Partitioning Mac helps to split your Mac’s hard drive into usable distinct file systems.it can help to perform tasks such as running Windows on Mac or running two distinct macOS versions easily. In most simple terms, managing partitions on Mac helps create extra storage for various kinds of files, at the same time this division also makes it safe for various users to access data.

Tools 23
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Reddit Launches New Updates for its Ad Platform, Including Bid Recommendations

Social Media Today

The update also include bulk campaign editing options, and improved platform performance.

Platform 213
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Facebook Announces New Support Initiatives for SMBs to Help Them Manage Through the Pandemic

Social Media Today

Facebook will provide immediate cash funding opportunities, and new connection to grant and education programs.

Facebook 188
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.