Sat.May 05, 2012

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The Future of Work: A Manifesto

SocialFish

This manifesto is a work in progress, and my personal output from 4 incredible days in Omaha last November with Joe Gerstandt, Jason Lauritsen, Jamie Notter, Janyne Emsick, Jen Benz, Eric WineGardner, Charlie Judy, James Papiano, Stuart Chittenden, Mike Wagner and David Ballard.

The Most Overrated Social Media Metric

Convince & Convert

Do you sell advertising on your website? Then why are you so excited about your website traffic? Late in the third quarter it's Pinterest 17, Facebook 13. The most overrated social media metric is traffic from social outposts.

The social customer

Sherrilynne Starkie

The concept of social shopping is nothing new. People have loved shopping together since the dawn of mankind. Most women will attest that shoe shopping by yourself is just no fun at all. Now thanks to social media, people can indulge in social shopping online and this trend is just in its infancy.

Why Local Small Businesses Fail When Spreading Their Wings Online

Small Business Mavericks

There are tens of thousands of successful small businesses trading in thousands of communities. In fact, world wide, you could make those numbers millions. Why is then that a highly successful local business fails on a wider platform like the Internet? A business management professional could point to a score or more of reasons for this failure, however, I am only going to stick to one today, and it’s one that affects every business that attempts to trade online.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.