Tue.May 28, 2019

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Google is refreshing mobile search

Sherrilynne Starkie

Google is launching a visual refresh of the mobile search results page designed to increase transparency on the world’s favourite search engine. The new design puts a website’s branding front and center, helping users better understand where the information is coming from. Site owners can learn more about how to choose their preferred icon for organic listings here.

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PR Career Paths: Top Skills for Communications Grads?

Meltwater

As we head into graduation season, many newly minted PR professionals are hitting the job market and wondering about the best steps to take as they embark on PR career… Read More >>>.

Skills 167
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5 Actionable Marketing Tips to Beat Your Competitors on Facebook

The Social Media Hat

These 5 actionable tips can help you stand out among your competitors and effectively target your intended audience.

Tips 161
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25 brands every social media manager should follow on social

Unmetric

Social media is a whole new ball game for brands. You put so much effort into crafting a caption and all you end up getting is three measly likes. And one of them is almost always Linda from Marketing. And yet, there are some brands out there that are impressively strong at social. What secret social sauce do they use? And how can your brand get in on it?

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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3 Ways Enterprise Businesses Share Vital Data Faster

The Realtime Report

3 Ways Enterprise Businesses Share Vital Data Faster. Monetizing data is a front-and-center topic in today’s competitive business landscape. It makes sense that enterprises want to make the most of the data they’ve worked hard to amass over the years. Any given organization’s data strategy depends heavily on the analytics tools they make available to employees—like self-service analytics tools that help employees pull their own insights from data without having to depend on specialists to help.

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Why The Balloon Release Tradition Is Terrible For The Environment

Forbes Social Media

The balloon release at the Indy 500 is a good reminder of how bad they are for the environment.

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College Students Take On 3,400-Mile Cycling Trek To Battle Global Water Crisis

Forbes Social Media

A 3,437-mile, 51-day bike ride from San Francisco to New York presents a number of unique challenges for the 2019 Ride for Water team, which is hoping to raise $80,000 to help battle the global water crisis in conjunction with charity:water.

Team 81
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What If Instagram Got Rid of Likes? Plus Even More Social Media What Ifs

Buffer Social

What if you had a magic wand and could make any change you wanted on social media ? Quite a question, right? Well, we dove into the many different what if scenarios — both real and imagined — that may shape social media in the months and years to come. We pulled up all the latest news and changes so that you’ll know what to expect next on social.

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The Number 1 Way Students Can Get Ahead Years Before Joining The Workforce

Forbes Social Media

For students who want to stand out, make important connections, build solid relationships, and better their chances of landing a job, they should actively use this platform before they step foot out of high school.

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A Short Reference of Facebook One-Sheeter Guides

Jon Loomer

Advertising on Facebook and Instagram involves details which can seem complicated. To nurture skills, advertisers often look for simplified how-to instructions for topics, particularly to help them have conversations with people who are less involved with the details of Facebook advertising mechanics. Facebook occasionally releases “one-sheeter” reference documents.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Facebook Is Already Working Towards Germany's End-to-End Encryption Backdoor Vision

Forbes Social Media

It is almost a certainty that the days of being able to securely converse through end-to-end encryption are coming to a close as companies move their censorship and data harvesting and analysis to the edge.

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Sound Off: 3 Tips for Creating Watchable Silent Videos

Likeable

Approximately 85 percent of video views occur with sound turned off. Why? We’re living in a world where multitasking is part of everyday life. Since the introduction of the iPhone, people have been increasingly consuming content in the palm of their hands—at the gym, in line at the grocery store, on the couch mid-Netflix binge—anywhere they can. That’s why it’s incredibly important to make it easy for them to consume it without needing to turn the sound on.

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Flipboard Confirms It Was Hacked Twice: 150M Users At Risk As Passwords Stolen

Forbes Social Media

Flipboard, the news app with 150 million users, has been hacked. Not once, but twice. With passwords stolen, here's what you need to know.

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Three Reasons Why You Should Regularly Post Videos On LinkedIn (And How To Do It Well)

Forbes Social Media

Connect deeply, share your expertise powerfully and get your message out more widely on LinkedIn by regularly posting your own videos

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Solution Looking For A Problem

Forbes Social Media

Ever seen a product or service and thought, "Who'd want that?!?” I have. Like websites offering to take care of your pets after the apocalypse, or the goldfish walker. 42% of businesses fail due to “No Market Need.” If there isn’t a significant problem you are solving, the market doesn’t need it.

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Digital Advertising Trends To Watch In 2019 And Beyond

Forbes Social Media

Key takeaways from the 2019 IAB NewFronts Insights Symposium.

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Stressed Out People With No Offline Support More Likely To Overuse Facebook

Forbes Social Media

Without good offline relationships, people who are stressed out turn to social media at much higher rates and it could be leading to Facebook addiction.