Tue.Sep 25, 2018

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6 Ways to Help Build Stronger Connection with Your Digital Communities

Social Media Today

A little appreciation goes a long way, and that principle equally applies to your social media audience. These days in social media marketing, consumers have become more accustomed to what social platforms are about and informed about how they work - and subsequently, what benefits they provide.

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[New Features] ?? Summer time and deliverin' is easy.!

Audiense

We always love to hear your feedback, the good, the bad and the ugly. After weeks of hard work changing the audiense connect offer model , we are pleased to announce all the new features that have been going on behind the scenes at Audiense. ( Blog post soundtrack ).

Features 111
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Snapchat Adds News Amazon eCommerce Integration, Facilitating Shopping In-App

Social Media Today

Snapchat has announced a new way to shop in-app, via an integration with Amazon which lets you 'scan' real-world products.

News 167
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Building a Lead Nurturing Campaign? Don’t Forget This

Oktopost

It’s one thing to attract potential buyers, but quite another to keep them engaged and interested in your company throughout the buyer journey. Chances are you or your marketing team have spent a great deal of time and money designing a lead nurturing campaign. That is, building relationships with prospects over time by producing content […].

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Walmart Increases VR Training Program, Using Facebook's Oculus Go Headsets

Social Media Today

Walmart has announced a significant expansion of its virtual reality training program, using Facebook's Oculus Go headsets.

Training 164
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How to Master Vertical Video and Stories: Introducing Our New Email Series

Buffer Social

Today we’re launching a short email series enabling anyone to understand the importance of vertical video, and how to get started with the format. The Stories format, first popularized by Snapchat, has changed the social media landscape. The format, which encourages users to share short, vertical videos and images has presented marketers, creators, and individuals with innovative, interactive storytelling experiences — and has spearheaded the vertical video revolution.

Video 97

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Meet 115 Changemakers Working With Facebook To Bring The World Together

Forbes Social Media

This Sunday, Facebook announced the inaugural Community Leadership Program cohort and the leaders using technology to bring people together. Meet 115 changemakers mobilizing communities across the globe.

Meeting 77
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Google Announces a Range of Search Updates to Mark its 20th Anniversary

Social Media Today

Google has announced a range of updates to its core search tools, which include some important considerations for SEO.

Google 168
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Content Moderator Sues Facebook After Experiencing PTSD

Forbes Social Media

A former Facebook moderator is suing the company, claiming that the images she was expected to review on the site have given her post-traumatic stress disorder (PTSD).

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Facebook Expands Video Ad Breaks to More Regions

Social Media Today

Facebook is giving more businesses access to its long-form video ad breaks as it looks to expand its video efforts.

Video 166
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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To Snap or Not to Snap? Shuttering an Award-Winning Snapchat Program

Likeable

The WeAreCisco Talent Brand Team took a calculated gamble in 2016 and became one of the earliest adopters of Snapchat for employer branding. We were betting that raw, unscripted, employee takeovers (yes, we handed non-marketers the username and password, along with some guidelines) would speak the language of the early-career talent we were trying to entice.

Metrics 74
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Twitter Rolls Out Election Awareness Tools to Boost Voter Response

Social Media Today

Twitter has announced a new initiative to get more people to the polls via its #BeAVoter campaign.

Twitter 152
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5 Valuable Ecommerce Lessons We Can Learn from Superheroes

Pixlee

Superheroes are just like us, right? Well, maybe not exactly, but we can definitely use our budget and invest it in amazing tools that will beat the competition, like Batman, have the resilience of Superman, or celebrate what sets us apart like so many different super teams. Here are some of the biggest lessons we can learn from across our favorite stories and characters to bring about something good in our own Ecommerce activities.

UGC 48
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How to write persuasive case studies that win more proposals

Social Media Today

Let your work speak for itself by writing killer case studies for your proposals.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Streamy Nominees Show Online Influence Flowing Far Beyond YouTube Source

Forbes Social Media

Nominees for the 2018 Streamy Awards for the best online influencers and shows are out, led by David Dobrik, but with more than a few changes in areas such as which social-media platforms nominees favor. It's a sign of the evolution of social media beyond its YouTube roots.

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How to Strategically Post to Facebook Groups with Agorapulse

agora pulse

Did you hear the news? You can now post to Facebook Groups with Agorapulse. This is a big deal for any Facebook group manager who wants to be more strategic and effective in the way that they use their group. As the manager of several Facebook groups, this feature helps me further streamline my work. Rather than needing to manage my pages in Agorapulse, and then log into Facebook to post my content in my groups, I can now do it all in one place.

Groups 126
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The Ultimate Guide to Social Media for Gamers

Sprout Social

The current boom of gaming content online is impossible to ignore. For starters, streaming service Twitch’s ever-growing popularity speaks for itself. With over 15 million daily active viewers consuming 90+ minutes of content daily, the audience for any given gamer is certainly out there. And then you have streaming success stories like Ninja who’s raking in $500,000 per month via Twitch subscriptions alone thanks to his rabid fan-base.

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8 Do's and Don'ts for Marketing with Emojis [Infographic]

Social Media Today

Used well, emojis can add to your digital marketing campaigns - but you do need to approach them with caution.

Marketing 167
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.