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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Facebook, Pinterest and Instagram, for example, all have features that allow people to buy directly. Employee engagement is the number one concern of CEOs today, so social media is playing an increasing role in HR. They are experts on Facebook, Twitter, Instagram, LinkedIn, Pinterest, SnapChat and more.

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

While most brands look to make a name for themselves on Facebook and Twitter, other businesses take a more introspective approach. And the more you work on getting members to engage, the more productive they become. This is a guest post by Michael Silverman. The social web has opened the communication floodgates.

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A Brief History of the Evolution of Social Technology

Social Media Marketing

Facebook aficionados in particular are known to congregate in hot spots that feature free access to the social network for laptops and cell phones. Entrepreneurs may have initially seen social media - most notably MySpace, Twitter and Facebook - as a playground for the younger generations. Photo credit: Kaptain Kobold (Flickr).

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Nurture Your Pinterest Audience With These Fabulous Tools

The Social Media Hat

When talking about half-life of a social media post, we're referring to the expected lifetime engagement of an average post, and at what point it's already achieved half of that. On Facebook, it's 90 minutes. Like Facebook Shares and Twitter Retweets, the ideal engagement from other Pinterest users is shares and clickthroughs.

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Why Livefyre Is The Best Blog Comment System Evah

Waxing UnLyrical

in my opinion, than other comment systems that allow you to post your comments to, say, Facebook or Twitter? Assuming I’m signed in via Twitter (or Facebook, or both), Livefyre then pulls up a list of handles, and I simply select the one that I want to bring in. Engagement really does increase. What makes Livefyre better.

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3 Ways Your Experience Can Help You Sell Your Services

Convince & Convert

He has experience with WordPress, Joomla, and Drupal, the three most popular CMSs of the web, which makes him a subject expert on the topic. Robert Mening is a web designer and developer who’s been in the profession since 2004. That’s over a decade of website-making experience. How’s that for a working retirement plan?

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Learning via the Social Media Game

Bare Feet Studios

Facebook & LinkedIn allow you to create private groups. 15-second videos straight from your phone to Facebook, Twitter, Email. Do you have basic video skills to make yours engaging? Facebook Places. Facebook creates geographical places that allow people to “check in” when they are there. www.yelp.com.