ROI and the Impact of Social CRM [NEW WHITE PAPER]

SocialFish

Our latest white paper is out! This paper is the second in our Social CRM series. The first paper in the series, Social CRM for Associations , has had close to 2000 downloads to date)! Download now!

Actionable Social Analytics: From Social Media Metrics to Business Insights [White Paper]

Mindjumpers

Tweet Recently, Awareness released a new white paper on social analytics and suggestions on how marketers process and assimilate seemingly endless social data. The white paper throws some light on the following: How to define social analytics as a discipline.

Trending Sources

2012 Social Marketing & New Media Predictions [White Paper]

Mindjumpers

Challenges : Another thing which you would not want to miss about the white paper are the challenges that await us in the coming years. The white paper also lays a lot of stress on the importance of data in social media and the way it will be interpreted for the benefit of brands.

White paper on Social CRM for associations

SocialFish

We’ve just published our latest white paper, Social CRM for Associations: What association executives should know about applying social media to membership management. The white paper deconstructs Social CRM into its basic parts and applies the concept to association management. Special thanks to Avectra for sharing the costs of producing the paper, so you can download it for free. SocialFishFood White PaperWho owns Social CRM?

9 Indispensable B2B Social Media White Papers

socialmediab2b.com

White papers and eBooks can be helpful resources when they’re well-prepared and provide usable information. Below are a list of 9 B2B white papers that have useful information for B2B social media marketers. Social Media White Paper – Learn and Earn.

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[NEW ICF WHITE PAPER] The Three “E’s” of Healthcare Consumerism

SocialFish

Download this ICF white paper to learn how successful healthcare companies are adopting new approaches to consumer interaction. DOWNLOAD LINK. This paper outlines a simple framework for understanding and applying consumerism concepts to the business of healthcare.

How to Drive Business Value with Social Marketing Funnel [white paper]

Mindjumpers

Tweet Today, a white paper called “ The Social Marketing Funnel: Driving Business Value with Social Marketing &# has been published. Other contributors to the paper are David Meerman Scott , Jason Falls , Jeremiah Owyang , Nathaniel Perez , Erik Qualman , David Berkowitz etc.

Get Your Social Media Budget Approved with These 22 Tips, White Paper and Podcast

Pam Moore

Download this free white paper and then take a listen to this episode of the Social Zoom Factor podcast and learn how you can setup a 6 month plan for budget approval. Supporting Resources: How to Get Your Social Media Budget Approved (white paper).

Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion

SocialFish

Download your free copy of Include is a Verb: Moving from Talk to Action on Diversity and Inclusion today! White PaperBy Elizabeth Weaver Engel, MA, CAE, CEO and Chief Strategist, Spark Consulting.

How to Create White Papers From Your Blog Posts and Use Them Effectively

ProBlogger

This guest post is by Mitt Ray of The White Paper Blog. With the rise in inbound marketing, more and more blogs are using white papers to promote themselves effectively. Blogs can use white papers as part of their marketing campaigns to spread expertise, generate leads, get more subscribers, and to take advantage of many other benefits. What is a white paper? A white paper is a cross between a magazine article and a brochure.

Boost Your Innovation Efforts with Lean Startup

SocialFish

Download your free copy of Innovate the Lean Way: Applying Lean Startup Methodology in the Association Environment. Case Study White Paper

Identifying, Understanding and Influencing Social Media Users [Infographic]

Mindjumpers

To gain more details about the different social media personas and further insights into the entire report, please download it here. Similar Posts: Global Social Media Adoption In 2011 [White Paper].

How to Kick-Start Your Content Marketing [Report]

Mindjumpers

A few days ago, the content production platform Skyword released a white paper on how to kick-start your content marketing. To get more detailed advice on how to kick-start your content marketing strategy and program, please download the full report by clicking here.

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The Two Core Elements of B2B Social Media Marketing Success

Webbiquity SMM

Content can be produced in a wide variety of formats: • White papers. Compelling: to be shareworthy from your standpoint, the content should compel the reader to take some sort of next step—download a white paper, register for a webinar, subscribe to your newsletter, contact your sales team—some type of action that makes the effort of developing the content worthwhile.

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Social Marketers, CMO’s Are Most Worried About These Things

Simply Measured

How Your Social Data Can Benefit Every Department Download. This post delves into three common worries that CMO’s are dealing with now (scroll to the bottom of this post to download the whole guide, with all six worries). Download the full Guide below!

The Association Role in the New Education Paradigm

SocialFish

Guest post from Shelly Alcorn, Principal, Alcorn Associates – Download her excellent paper with Elizabeth Engel here. This paper was a labor of love and has been a number of years in the making. White PaperNo Feeds Found.

Perfecting the Product Page

Idaconcpts

This paper will help you optimize your product page strategy, guiding you on numerous tactics, including: Maximizing imagery to sell your products. Download Perfecting the Product Page [PDF]. Web Analytics adobe white papers perfecting the product page

The Beginner’s Guide to Social Attribution

Simply Measured

Conversations to Conversions: How to Measure Anything on Social Using Simply Measured Download. Download it now by clicking below. Education & Analysis Social Media White Papers, Guides, & eBooks

Two important SocialFish announcements…

SocialFish

Our brand-spanking new free SocialFish white paper on Social CRM for Associations is here! Download it today and let us know what you think. Featured SocialFish News White Paper Think TankTwo important SocialFish announcements for ya: 1.

[NEW ICF Whitepaper] Are You Game? The Future of Consumer Engagement in Healthcare

SocialFish

Download this new ICF International whitepaper —and put your gamification knowledge to the test. Featured SocialFish News Useful Data White Paper Examine examples of healthcare gaming, explore key market drivers, and predict gaming trends in achieving healthier populations.

How to Grow Your Base of Support Online

SocialFish

Read this white paper to discover how to engage nonprofit supporters in a committed, lasting online relationship. The white paper includes a checklist of best practices for developing online supporter relationships. FREE RESOURCE for ya!

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7 Simple Secrets to B2B Lead Generation Titles that Convert like Crazy

Aggregage

Many content marketers seem to miss out on a key aspect of success – the title of your white paper, eBook, guide, webinar, etc. I’d better download the white paper to find out.

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Measuring Your Content Marketing Success [Infographic]

Pamorama

Keyword-optimized blog posts, white papers, press releases, articles, and social media content create brand awareness, inspire audience engagement, and move customers through the sales funnel from initial consideration to purchase.

How to Make Money from Your Social Media Influence

Bill Hartzer

You spend time creating a website or creating some sort of ebook (which ends up being a downloadable PDF file), and you do something magical to get all sorts of visitors (thousands of visitors, of course) who want to download it, try out the unique “method” of making money online.

30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

The three content marketing tactics that deliver the highest ROI are featured articles (cited by 62% of marketers), video (52%) and white papers (46%). Nearly two-thirds of North American B2B vendors use white papers to generate leads; 79% of enterprises and 62% of SMB firms.(

Content Strategy Lessons from Lego: Everything is Awesome, Especially your Content

SocialFish

Create a significant piece of content around it such as a white-paper or research report. It works for Everything is Awesome… For more ways to improve your website, download Vanguard’s latest eBook – 5 Website Improvements to Make in 5 Minutes (or Less).

When content calendars are not the answer

Janet Fouts

The calendar may include links to existing resources like e-books and white-papers, videos and other downloads. Content calendars can be an excellent tool to plot out your social outreach strategy for creating and sharing content over time.

You Ruined the Internet for the Rest of Us. Thank You.

Firebelly

It meant the end of sentences like “To learn more about the antioxidant effects of grape juice, download this white paper about the antioxidant effects of grape juice, entitled The Antioxidant Effects of Grape Juice.”

7 Top Personal Branding Goals To Develop Your Social Brand Strategy

Pam Moore

Download our 105 Factors Impacting Your Digital Brand white paper. Supporting Resources: Digital Body Language: 105 Factors Impacting Your Brand (white paper). 10 Reasons Personal Branding is a Requirement Not an Option (white paper).

Bloggers important in PR

Sherrilynne Starkie

Bloggers are increasingly important in public relations, according to a white paper published today by DWPub. Download the whitepaper here. Eighty-two per cent of PR professionals work with bloggers to provide coverage for clients, while 98% find bloggers useful or invaluable.

20 Ways to Cultivate Brand Unawareness in Social Media

Techipedia: Tamar Weinberg

Example: Offering a free white paper download to someone likes you on Facebook, and the download consists of 200 words of common knowledge. This is a guest post by Brad Shorr. Many businesses use social media to promote brand awareness, and it can be quite effective.

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Go to the Social Media Risk Management Conference – Dec 13-14, NYC

SocialFish

Look for our SocialFish white paper on social media policies in the resource center and hear legal experts discuss this hot topic. Feel like a trip to New York City for some holiday shopping?

Are You Measuring Your Social Media Efforts?

Idaconcpts

Engagement includes comments, retweets, bounce rate, average amount of time spent on your site, white paper downloads, and video views. Businesses that have jumped on the social media train will do well to make sure that they monitor their social media efforts.

Influencer Marketing 101: Definitions, Benefits and Success Tips in a Nutshell

Pam Moore

8 Steps to Develop a Social Business Plan (white paper). How to Build a Social Business Strategy & Plan (white paper). There is no doubt influencer marketing is a powerful way to zoom your social media and business success online.

4 Proven Ways to Maximize the Value of Your Video Marketing

Convince & Convert

Unlike a white paper or eBook, video assets make people feel. For example, if Alan drops by your website and downloads a white paper, he gets 20 points. By now, most marketers have realized that video isn’t a passing fad.

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Influencer Marketing: How to Co-Create Content with Top Industry Influencers

Pam Moore

8 Steps to Develop a Social Business Plan (white paper). How to Build a Social Business Strategy & Plan (white paper). Times are changing.

33 Phenomenal Content Marketing and Copywriting Guides and Tips

Webbiquity SMM

This doesn’t have to be obvious and it doesn’t have to be smothered all over the thing, but it should be there somewhere,” such as links to white papers or other related assets at the end of a blog post or report.

Q & A With Michael Stelzner on the “Launch” of Social Media Examiner

Debbie Weil

In December 2005 I published the annual Best Free Downloads issue of my e-newsletter, WordBiz Report. When they saw the link to a FREE download of Mike’s original White Paper Writer Industry Report , they grabbed it.

Sample 137

Q & A With Michael Stelzner on the “Launch” of Social Media Examiner

Debbie Weil

In December 2005 I published the annual Best Free Downloads issue of my e-newsletter, WordBiz Report. When they saw the link to a FREE download of Mike’s original White Paper Writer Industry Report , they grabbed it.

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Innovation in Healthcare Social Media

SocialFish

Here are some awesome free resources for you to check out: Innovation from Within [WHITE PAPER]. ” Social Media – The Competitive Edge in Healthcare [WHITE PAPER].