Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

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Social Media Marketing Social Media Management Trends 145

Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

Social Media 140

Social Media HootSuite How To URL 140

Sprout Social

MAY 16, 2023

It’s been two years since we last partnered with The Harris Poll to understand how leaders view the state of social media and its impact on an organization. At that time, social as a channel and profession was undergoing a major evolution. Today, it’s clear that constant change is simply a part of the job.

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Social Media Loyalty Reputation Data 109

Hootsuite

JUNE 16, 2021

It’s the question that launched a thousand sleepless nights: “How often should I post to social media?”. Of course, there’s much, much more to a successful social media strategy than just posting the optimal number of times: it’s not a magic formula, let’s get that straight. posts to their feed per day.

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Social Media HootSuite Statistics Template 145

Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. And as a result, so has the role of social media managers. From content creation to community management, the responsibilities of social teams have expanded significantly.

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Social Media Content Airlines Authentication 90

agora pulse

JANUARY 30, 2021

Bonus Materials: FREE Social Media Content Calendar. Are you approaching your social media strategy like you always have? In this new year, level up with these social media tips from experts. What top tips do you need to know to level up your social media strategy in 2021? Need inspiration?

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Social Media Tips Strategy LinkedIn 132

Hootsuite

JUNE 28, 2022

Social media scheduling tools are some of the most useful items in a social media manager’s toolbox, whether you work at a small startup or a multinational enterprise. They’re also an incredible resource for freelancers, entrepreneurs, and anyone else managing social media while running a small business.

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Social Media Tools HootSuite Tweetdeck 114

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

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API Social Media Management Platform Instagram 92

Oktopost

JUNE 19, 2023

This is never truer than it is on social media. These platforms grant easy access to some of the most valuable audiences any B2B enterprise could hope to find – provided you know how to find them, and how to use social media publishing to your advantage.

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Social Media Strategy B2B Collaboration 62

Later

DECEMBER 23, 2019

Never miss a social media moment! From #WorldEmojiDay to #NationalSelfieDay, keep your Instagram up-to-date and plan your content ahead of time with our free 2020 social media holidays calendar. 2020 List of Social Media Holidays.

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Social Media Instagram Social Media Management Hashtag 73

agora pulse

SEPTEMBER 24, 2020

What can clients expect from a social media marketing agency? Let’s look at the expectations that clients have of social media agencies (and what social media agencies need to be clear about providing to customers). Most social media marketing agencies offer set services for flat fees.

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Social Media Marketing Social Media Management Report 99

Oktopost

OCTOBER 1, 2021

DOWNLOAD YOUR FREE BRAND STRATEGY TEMPLATE. Since so much marketing and communication takes place over social media now, it can be helpful to think about leveraging your social media presence to meet your strategic branding goals. DOWNLOAD YOUR FREE BRAND STRATEGY TEMPLATE. That’s your brand strategy.

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Template Templates Strategy Brands 62

Sprout Social

APRIL 17, 2023

Tying social tactics directly to revenue is easier said than done, creating tension when competing for resources and budget. At Sprout Social, we recognize the hurdles that come with understanding social media ROI. We also recognize the transformative impact social can have on a business. estimated savings.

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ROI Social Media Management Team Study 102

agora pulse

NOVEMBER 29, 2017

So were our scientists at Social Media Lab! Being that they’re a curious bunch, they took these hot social media topics to the Lab and presented us with some interesting findings this month. Some marketers have gone beyond Hashtags Roulette in order to increase engagement on their Instagram feed.

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Social Media Hashtag Instagram Sites 122

Hootsuite

APRIL 22, 2020

Today, we can count on social media livestreams to give us that what’s-going-to-happen-next magic on a more intimate scale. Armed with a smartphone and a social media account, anyone can be the director of their own live spectacular. Social media live streaming is dynamic, authentic and engaging.

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Social Media Privacy YouTube Instagram 145

Marketing to Serve

DECEMBER 16, 2017

As social media continues to grow, businesses are continuing to adopt the way they use the technology. New social media platforms like Snapchat, force businesses hands into choosing to adopt, or continuing with what they have. Technological advancement brings new tools that can help you leverage social media.

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Social Media Tools HootSuite Comparison 94

Social Media Strategies Summit

JUNE 3, 2021

Government agencies can leverage social media to share (sometimes critically) important information with their communities. Led by Emily Allen Lucht , the Director of Communications for the State of Maryland, this panel answered some of the most common questions we hear from social media marketers in government.

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Engagement Communities Video Tourism 149

Hootsuite

JULY 29, 2021

You might be the most amazing social media manager in the world, with an impeccable social strategy and well-honed posting schedule — but that doesn’t mean you know how to take a picture. Bonus: Get the always-up-to-date social media image size cheat sheet. That’s okay! We’re not blaming you! Gratisography.

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Public Domain Creative Commons Flickr HootSuite 145

Later

DECEMBER 20, 2020

Never miss a social media moment! Stay on top of your social strategy and plan for all the important holidays with our free 2021 printable calendar and holidays guide. 2021 Social Media Holidays Guide.

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Patterns Social Media Management Hashtag Instagram 68

Hootsuite

JANUARY 2, 2024

Bonus: Download a free step-by-step guide to combining organic and paid social tactics into a winning LinkedIn strategy. 1 Social Media Tool Create. Easily manage and grow your LinkedIn presence alongside all of your other social accounts with Hootsuite, your all-in-one social media management tool.

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Comments LinkedIn HootSuite Analytics 106

Sprout Social

OCTOBER 5, 2023

Is managing multiple social media accounts becoming too tedious? This unified approach makes it easier for marketers and content creators to manage, analyze and optimize their social media activities across Facebook and Instagram. The Content tab also makes it convenient to manage your posts.

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Instagram Facebook Marketing Features 106

Hootsuite

DECEMBER 20, 2019

Facebook demographics reach farther and wider than any other social media network. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. Some social media networks tend to be popular with specific age groups. And it has definitely changed.

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Social Media Facebook Marketing HootSuite 111

Later

DECEMBER 20, 2020

Never miss a social media moment! Stay on top of your social strategy and plan for all the important holidays with our free 2021 printable calendar and holidays guide. 2021 Social Media Holidays Guide.

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Patterns Social Media Management Hashtag Instagram 52

agora pulse

NOVEMBER 5, 2020

Partnering with social media influencers can help you grow your brand and build a community of engaged fans. Let’s look at effective ways to connect with Instagram influencers and strategies for forging successful partnerships on social media. Track Engaged Followers With a Social Media CRM.

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Influencer Instagram Brands How To 142

Hootsuite

AUGUST 22, 2022

That’s exactly the kind of nerdy content that goes over well on LinkedIn, the world’s largest social media platform for professionals. Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. Professional nerdsss.).

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Hashtag LinkedIn HootSuite Social Media Management 92

Hootsuite

JANUARY 18, 2024

We’re giving out free social media advice that doesn’t involve black-hat techniques (we look better in white, tbh), get-rich-quick schemes (tried, failed), or snake oil (not good for the snakes). We’re breaking down the best practices social media managers, creators, and Instagram pros use to get those reel view gains!

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Instagram HootSuite Hashtag Embedding 92

agora pulse

APRIL 7, 2020

Shopping for your company’s first social media tool or needing to upgrade to a new social media management app? Finding the right social marketing tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. Agorapulse.

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Social Media Management Social Media Tools Collaboration 208

agora pulse

NOVEMBER 4, 2020

When you think of paid social, do you think of Reddit ads? Here’s a look at all the reasons why Reddit ads can be a secret ingredient in the social media manager’s mix. Let’s talk about paid social ads. Ads in feeds. The second ad type will appear in feeds. Facts about Reddit ads.

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Reddit CPC CPM Cost 115

Hootsuite

JUNE 25, 2019

A little inspiration goes a long way when it comes to brainstorming social media contest ideas. PS: before launching your social media contest be sure to make sure it doesn’t violate the platforms’ T&Cs or R&Rs.). 7 Social media contest ideas to increase engagement. Like and/or comment to win.

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Examples Social Media Instagram Hashtag 111

agora pulse

JULY 9, 2019

Savvy social media managers, however, know how vital metrics and reports can be to seeing what works, what doesn’t, and what needs adjusting in their social media campaigns. So, at Agorapulse, we recently added downloadable reports and metrics for Instagram Stories to help social media managers do just that.

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Instagram Social Media Metrics Engagement 75

Hootsuite

JULY 2, 2019

Employee advocacy can take many forms, but the most common and effective channel is social media. Your employees already have social media profiles. For salespeople, an employee advocacy program can provide a great basis for social selling techniques. Lush employees are major brand advocates on social media.

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Social Media Guidelines HootSuite How To 111

Keyhole.co

JULY 18, 2023

TikTok is the most downloaded app of all time, hitting over 2 Billion downloads since its launch in September 2016. Users also spend more time on TikTok than other social media platforms. Connect your TikTok business account to social media management tools, making planning and publishing across multiple platforms easier.

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Tips Marketing Trends Influencer 52

Hootsuite

MARCH 16, 2020

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2020. Apple and Google Play users have downloaded the TikTok app over 1.5 TikTok was one of the most downloaded apps in the US, Japan, India, and Korea in 2018. . billion times. .

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Advertising Marketing Campaign Hashtag 141

Sprout Social

MAY 31, 2022

You might’ve had to email the image to yourself, download it to your mobile phone then upload it to Instagram. Instagram’s desktop web version lets you browse your feed, post photos and videos to your profile, view your notifications and reply to direct messages (DMs). Ready to see how Sprout Social simplifies social media management?

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Instagram Social CRM Hashtag Publishing 130

agora pulse

JULY 10, 2019

On Instagram alone, social media managers are looking at likes, comments , video views, link clicks, profile views, and so much more. Saves on Instagram aren’t quite as flashy as big social proof , and they often don’t come in the same impressive numbers as likes or comments. What Exactly Are Instagram Saves?

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Instagram Social Media Management Report Social Media 110

Sprout Social

MARCH 16, 2022

And with many social media platforms doubling down on video and TikTok-style shorts, it’s no question that video engagement is key. If you haven’t brought video into your social media strategy, consider this your “twist my arm” moment. Instagram also uses saves as an indicator of what to show in the Explore feed.

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Engagement Report Video Metrics 124

Hootsuite

MAY 24, 2022

of Americans over 18, which makes them a valuable addition to your social media ad strategy. These were only added to the TikTok Ad Manager in June 2021, and allow brands to promote organic content in the feed— similar to the Boost Post option for Facebook. Download now. But what can you expect? Aspirational.

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HootSuite Campaign Metrics CPC 97