Hootsuite

JUNE 24, 2020

Social media mistakes happen — but they don’t have to. Setting up an efficient social media approval workflow decreases the risk of publishing errors. With a social media content approval process in place, all content is vetted, edited and approved by select team members ahead of publication. .

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Social Media HootSuite How To Template 145

agora pulse

NOVEMBER 7, 2019

Are you on a social media team? Social media management takes a team—even if you only manage a handful of agency clients or collaborate with colleagues throughout your company. Here’s how your team can benefit from creating and sticking to a social media approval process. Marketing manager.

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agora pulse

JANUARY 3, 2017

Social media tools like Agorapulse work because social media platforms (like Instagram) have APIs (application programming interfaces). In this instance, the Instagram API tells Agorapulse how many likes a particular user’s hashtags received over a 30 day period. What is an API? A guilty conscience.

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Instagram API Social Media Tools 144

Hootsuite

MAY 20, 2020

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?) , you need to protect yourself against common social media security threats.

Social Media 144

Social Media Tools Tips Policies 144

Hootsuite

SEPTEMBER 10, 2019

Ever consider running a social media takeover? A social media takeover is when you grant posting privileges to a person of interest, like an influencer, expert, or professional. While takeovers are most popular on Instagram and Snapchat , they can be hosted on any social platform. Why run a social media takeover?

Social Media 111

Social Media How To Hosting Hashtag 111

Hootsuite

OCTOBER 8, 2019

Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. Social media in higher education is a perfect avenue for that. This means one thing: Establishing a presence on a social media for higher education institutions is more important than ever.

Education 111

Education Social Media Tips Policies 111

Hootsuite

MARCH 23, 2023

AI copywriting is the process of using natural language processing software combined with machine learning capabilities to generate content for blog posts, social media, emails, scripts, and much more. List social media goals for your next campaign. Brainstorm social media post ideas. Drafting email replies.

Tools 135

Tools HootSuite Price Template 135

Sprout Social

MARCH 26, 2019

You’ve heard the talk about social media listening but now you want to know how to put it to use. To review what social media listening is and how it’s different from monitoring, check out our thorough listening guide here. Advantages of social media listening. Create a brand analysis.

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Social Media Sentiment Marketing Analysis 103

Sprout Social

JUNE 7, 2022

For an outsized impact, let social media be the secret sauce that elevates your strategy from “good” to “great.” Social’s role in investor relations has blossomed over the past few years, making it a go-to channel for listing day communications. Social media doesn’t just move markets on its own. Hi, Times Square!

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Strategy How To Hashtag Team 115

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can view all Keyhole pricing plans here.

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Tools Sentiment Hubspot Price 84

Keyhole.co

MARCH 11, 2024

Keyhole offers advanced features such as sentiment analysis, hashtag tracking, and competitive benchmarking. Document these reviews to track your progress over time, making it easier to correlate specific actions with changes in your analytics. You can even track hashtags and top trends for optimizing your strategy.

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Template Templates Analytics LinkedIn 52

Buffer Social

JUNE 30, 2017

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. How people use social media has changed as well. Let’s dive in!

Social Media 111

Social Media MySpace Hashtag News 111

Hootsuite

FEBRUARY 16, 2021

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. When’s the best time to post on social media ?

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HootSuite Features URL Template 140

Keyhole.co

OCTOBER 10, 2023

But even if you’re just a small business or growing startup, you’re probably going to get hundreds of brand mentions monthly from review sites, blog posts, and social media. Naturally, they took to social media in droves to air their frustration and chastise Expedia Canada. Enter brand sentiment analysis!

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Sentiment Analysis Brands How To 52

Sprout Social

APRIL 4, 2023

Most brands expect to drive engagement and generate leads with social media strategies. Ephemeral content in social media refers to any kind of content that is visible for a short amount of time, typically for 24 hours. They can be a fun way to document your activities as a brand and share them with your audience.

Strategy 116

Strategy Content How To Marketing 116

Keyhole.co

OCTOBER 20, 2023

Consider investing in a social media management tool that offers posting and scheduling. Enter your full name and add the required form of identification (for example- government-issued photo ID or official business documents). Ask your followers to post pictures or videos of your product with your branded hashtag.

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Instagram Badge Authentication How To 59

BeingOptimist

JANUARY 31, 2023

The truth is that determining the best moment to share content on social media can be difficult. TikTok, like many other social media platforms , has a big international user base. Furthermore, there are no social media management apps that allow you to post or plan content from your TikTok account at the moment.

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Hashtag Film Privacy Analytics 40

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. What matters most is sticking to a social media content calendar that’s reasonable long-term. The platform’s status as a search engine is well-documented, especially as more and more videos pop up in Google results.

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YouTube Engagement Metrics Analytics 99

Hootsuite

MAY 18, 2022

As a social media marketer, think what you could achieve with all that extra TikTok dancing practice? But seriously: Shortcuts can help you schedule social media posts, reply to DMs, insert hashtags (without copy/pasting), switch between tabs and accounts, and so much more. Holy shift! Mac users = Command.

Social Media Management 101

Social Media Management Social Media HootSuite Sentiment 101

Later

JUNE 2, 2019

With Later working behind the scenes to publish your content — regardless of the time of the day or timezone you’re in — you can power down after hours and get some quality time away from the social buzz. How to Save Time on Instagram Tip #7: Collect and Save Your Best Hashtags. Posts with hashtags get 12.6%

Instagram 70

Instagram Template Templates Hashtag 70

agora pulse

OCTOBER 28, 2020

Using native tools well enough but intrigued by a social media management solution? Read on for solid reasons why it might be time to ditch the native tools and go with a social media scheduling tool. So, you can do basic social media management using native apps. Facebook Marketing.

Social Media Management 105

Social Media Management Tools Social Media Aggregator 105

Sprout Social

OCTOBER 25, 2016

Every time your company releases an advertisement, launches a website, speaks at a conference or posts on social media, you release your brand voice. This means companies have to rely on building a brand voice on platforms like social media to get more people aware of their product or service. Maintaining Consistency.

Social Media 40

Social Media Brands How To Instagram 40

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement. Why Create Social Media Contests?

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Social Media How To Directory UGC 40

Convince & Convert

JANUARY 9, 2015

While we are a brand, we are supposed to be friends with these people on social media. Adam Buchanan is the Social Media Manager of Cabela’s , an outdoor sporting goods retailer with over 65 stores. Cabela’s aspires to “sell fun”, which translates directly into its social media strategy.

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Retail Sports Class Social Media 60

Convince & Convert

JANUARY 9, 2015

While we are a brand, we are supposed to be friends with these people on social media. Adam Buchanan is the Social Media Manager of Cabela’s , an outdoor sporting goods retailer with over 65 stores. Cabela’s aspires to “sell fun”, which translates directly into its social media strategy.

Retail 60

Retail Sports Class Social Media 60

Sprout Social

DECEMBER 8, 2016

Instagram empowers brands to distribute compelling media in a way that tells a story and engages consumers. For consumers, Instagram enables them to tag their location, join a communal conversation through hashtags and visually share their daily activities and interests. When responding to users on social media, context is everything.

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Engagement Instagram Avatar Social CRM 40

Sprout Social

MARCH 17, 2020

During times of uncertainty, social media is the first place that people go to share opinions, look for answers or follow the news. Social platforms can quickly turn from a place to launch your next campaign or provide delightful customer moments, to a channel where critical communication and conversation is driving global impact.

Features 101

Features Brands Library Team 101

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

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Analytics Twitter How To Embedding 93

Buffer Social

FEBRUARY 6, 2023

This blog documents how Buffer’s free plan compares 👇 Hootsuite recently announced that they are discontinuing their free plan. This change might impact a lot of you who have been relying on Hootsuite's free plan to manage your social media presence.

HootSuite 15

HootSuite Social Media Management Apple Library 15

Hootsuite

JANUARY 10, 2024

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Ready to step up your social media marketing with a little help from artificial intelligence? AI marketing tools for social media 1.

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Tools HootSuite Price Marketing 99

Hootsuite

NOVEMBER 25, 2019

The use of social media in financial services organizations is no longer an option. The University of Massachusetts Dartmouth Center for Marketing Research found nearly all Fortune 500 financial services organizations have active social media profiles. The use of social media in financial services: 5 key benefits.

Social Media 144

Social Media Insurance Tips HootSuite 144

Hootsuite

FEBRUARY 3, 2020

Every business should have social media guidelines. That’s true even if your company is not on social media (psst: here’s how to get started ). Your employees are on social media. Social media guidelines lay down some rules. Think of them as an employee manual for social media best practices.

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Guidelines Social Media Policies How To 143

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. The right social media marketing stack quite simply makes you a better marketer.

Social Media 134

Social Media Tools Marketing Analytics 134

agora pulse

JULY 21, 2020

If you have a specific brand or product hashtags you should include them. They count on the search and pull through to social when the video is shared. The great thing about doing this is it allows social media managers to cover a broader range of topics, attract more fans , and keep content fresh and engaging.

Social Media Management 139

Social Media Management YouTube Social Media Tips 139

Hootsuite

MAY 9, 2023

Social media for real estate is an essential tool for promoting listings, generating leads, and building a long-lasting brand. Still, when it comes to marketing real estate on social media , there are certain strategies and tactics that can maximize the reach of your message. More faces at your open house?

Real Estate 88

Real Estate Social Media Marketing HootSuite 88

agora pulse

JULY 9, 2020

Are you overwhelmed by all the content to publish and share in your role as a social media manager? A social media post scheduler can ease your workload. to start using a social media scheduler? What Is a Social Media Post Scheduler? What Is a Social Media Post Scheduler?

Social Media 112

Social Media Social Media Management Hashtag Team 112

agora pulse

AUGUST 18, 2020

Have you been putting off creating a social media calendar? Never fear—here’s what you need to put together a social media calendar that helps you get the job done. There are two things guaranteed to cause social media managers to sigh: setting social media KPIs and creating a social media calendar.

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Social Media How To Hashtag Curation 210