Keyhole.co

MARCH 7, 2022

So you’ve begun your social media marketing journey. You post daily on social media. Of course, counting the number of likes and comments will give you a vague idea of your social media progress. But there are too many social media business accounts with too much data to track.

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Report Social Media Metrics How To 52

Sprout Social

JUNE 7, 2022

For an outsized impact, let social media be the secret sauce that elevates your strategy from “good” to “great.” Social’s role in investor relations has blossomed over the past few years, making it a go-to channel for listing day communications. Social media doesn’t just move markets on its own. Hi, Times Square!

Strategy 114

Strategy How To Hashtag Team 114

Hootsuite

JANUARY 13, 2022

Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers and published on social media or other channels. Testimonials.

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UGC Content HootSuite Authentication 145

Keyhole.co

MARCH 11, 2024

Keyhole offers advanced features such as sentiment analysis, hashtag tracking, and competitive benchmarking. Document these reviews to track your progress over time, making it easier to correlate specific actions with changes in your analytics. You can even track hashtags and top trends for optimizing your strategy.

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Template Templates Analytics LinkedIn 52

Keyhole.co

OCTOBER 7, 2020

That’s what sentiment analysis tools are for. In this blog, we’ll cover the basics of sentiment analysis tools, and why every company should use them. Then, we’ll give you a list of the top sentiment analysis tools on the market in 2020, including the pros and cons of each tool. Jump Links What is a sentiment analysis tool?

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Sentiment Analysis Tools Price 59

Sprout Social

MARCH 17, 2020

During times of uncertainty, social media is the first place that people go to share opinions, look for answers or follow the news. Social platforms can quickly turn from a place to launch your next campaign or provide delightful customer moments, to a channel where critical communication and conversation is driving global impact.

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Features Brands Library Team 99

Sprout Social

JANUARY 5, 2023

With social listening, you can finally know exactly what your customers need without digging around endlessly for answers. Consumer conversations are more transparent than ever in the age of social media. Through strategic social listening, brands can analyze customer conversations at scale. The value of social listening.

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Social Media Sentiment Hashtag Analysis 82

Hootsuite

MARCH 2, 2023

Social media does a great job of building brands and connecting businesses with their customers. In this article, we’ll share strategies and best practices that marketers can use to safeguard their brand’s reputation on social media. For marketers, brand safety is most relevant when running social media ads.

Social Media 97

Social Media Brands HootSuite Policies 97

Hootsuite

MAY 18, 2022

As a social media marketer, think what you could achieve with all that extra TikTok dancing practice? But seriously: Shortcuts can help you schedule social media posts, reply to DMs, insert hashtags (without copy/pasting), switch between tabs and accounts, and so much more. Holy shift! Mac users = Command.

Social Media Management 101

Social Media Management Social Media HootSuite Sentiment 101

Sprout Social

FEBRUARY 10, 2022

Is a social media rebrand on your radar? In this guide, we’ll break down how to rebrand your business on social media and keep your customers happy. Why (and when) a rebrand on social media is necessary. What are the key pieces of a social media rebrand?”. The short answer? It depends.

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Social Media How To Press Release Sentiment 116

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. The right social media marketing stack quite simply makes you a better marketer.

Social Media 134

Social Media Tools Marketing Analytics 134

Hootsuite

JULY 17, 2023

In 2023, the best social media tools aren’t single-purpose — they’re multifunctional. Whether you’re a solo creator, part of a small marketing team, or tackling social at the enterprise level, there are plenty of social media tools out there for you to add to your tech stack.

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Social Media Tools HootSuite Price 70

Sprout Social

FEBRUARY 21, 2024

From consumer and competitor insights to social media analytics, this data helps you make smarter decisions, spot trends and stay ahead of the curve—if you know how to make sense of it. The right BI tools turn mountains of data from various sources into actionable, easily analyzed documents or dashboards. The result?

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Report Data Hubspot Metrics 102

Keyhole.co

OCTOBER 31, 2023

Of all the social media platforms, Twitter is the fastest and simplest platform for sharing your opinions and keeping updated with news and current events. To leverage this appeal, businesses have also flocked to the platform for social media marketing. Don’t forget to select a specific date range.

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Data Twitter How To Reputation 52

Hootsuite

MARCH 27, 2020

On a regular day, connecting with your audience on social media requires tact, care, and forethought. Social media crisis communication for brands comes down to one reassuringly simple question: how can you help? In this post we’re taking a look at social media best practices during a real-world crisis or emergency.

Social Media 145

Social Media How To Policies Team 145

Sprout Social

MARCH 21, 2019

Consider that product-related posts are among the most popular across social media. And on a related note, a staggering 60% of consumers actively seek out new products and services via social. Social media is an absolute goldmine of B2C intelligence. Social media is an absolute goldmine of B2C intelligence.

Brands 106

Brands How To Sentiment Analysis 106

Convince & Convert

FEBRUARY 2, 2012

This is Episode 1 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Taulbee Jackson , CEO of Raidious , the social and content agency that built and is managing the Super Bowl Social Media Command Center. Jay’s Thought of the Week. Jay: Absolutely.

Social Media 116

Social Media Committee Team Questions 116

Sprout Social

JANUARY 20, 2021

Keyword research tools, social media listening data and review sites are goldmines for market research that are oftentimes overlooked. Analyze industry and brand-relevant conversations on social media. Feedback, opinions, sentiment and other qualitative data signal why and where these conversations are happening.

B2B 112

B2B Research Sentiment Marketing 112

Oktopost

JUNE 9, 2020

By sharing company-related content to their personal social media profiles, employees amplify a company’s message. This is exactly why employee advocacy is so powerful: your team is the key to unlocking the true potential of social media marketing. Social Selling. What is Employee Advocacy.

B2B 144

B2B Survey ROI Metrics 144

Likeable

AUGUST 26, 2019

And, just like family, they have taken center stage in our everyday lives with 33 percent of American pet owners saying they post about their pets on social media as much and as often as their human family. Their momager, Lily, said: “We have made so many friends over the years of being on social media.

Influencer 112

Influencer Communities Social Media Instagram 112

Keyhole.co

JANUARY 4, 2023

Social media’s influence as a virtual marketing space has become undeniable, owing to its capability of reaching a large audience. According to reports , Facebook generates the highest ROAS among all social media platforms. Moreover, the networking giant also drives 80% of all US social referrals.

Analysis 52

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Hootsuite

NOVEMBER 13, 2019

Gen Zers crave hyper-personal experiences on social media, but they’re also keen to protect their privacy. When it comes to gender equality, 77% of Gen Z say they feel more positively towards a brand when it promotes equality on social media. Read our guide on how to make the most of the second screen social trend.

Marketing 111

Marketing Survey Mobile Trends 111

Sprout Social

NOVEMBER 29, 2018

According to a Marketing Profs and CMI study, the majority of surveyed businesses (63% of them) don’t have a documented content strategy. A simple blog post includes brainstorming, drafting, editing, minimal graphic design work (at the very least for a featured image) and then of course social media promotion. Seasonality.

Content 111

Content How To Upcoming Campaign 111

Hootsuite

SEPTEMBER 21, 2020

Anyone familiar with using social media for nonprofits knows there are both challenges and advantages. And with organic reach plummeting in favour of ad dollars, social media can sometimes seem like a lost cause. Fortunately, there are several tools and resources available for nonprofits on social media.

Social Media 145

Social Media Tips Guidelines Hashtag 145

Razor Social

DECEMBER 21, 2016

For example, automatically send a tweet based on a trigger, and then automatically store that tweet in a Word document. Other useful features include sentiment monitoring and trending topics analytics, mobile app analytics, event tracking, and much more. Social Media. Analytics and Testing. Talkwalker Alerts. AdEspresso.

Tools 40

Tools BuzzStream Marketing Template 40

Sprout Social

NOVEMBER 2, 2016

For social media marketers, a lot of focus gets put on growing your account, getting more followers on Twitter and increasing traffic. If you’re gathering data from multiple tools, you’ll want to combine it all into a single document. Hashtags: What hashtags are you using, and how many?

Twitter 40

Twitter Metrics Data Report 40

Hootsuite

MAY 29, 2023

AI is everywhere in social media. Still, while social media AI tools are becoming commonplace, there are a lot of unknowns when it comes to AI safety, security, and privacy. As we embrace AI social media, it’s important to stay mindful of the risks and take steps to protect both yourself and your brand.

Social Media 71

Social Media HootSuite Privacy How To 71

Keyhole.co

DECEMBER 10, 2020

Social media management seems like a safe and cushy job, that is until you have a full-blown social media crisis on your hands. Imagine this: A social media manager scrounging for content stumbles upon a share-worthy graphic on Tumblr that fits with their brand’s July theme. Not convinced? Plan Ahead.

Social Media 103

Social Media Tips Guidelines Sentiment 103

Keyhole.co

JANUARY 1, 2023

Discover what hashtags and topics your followers are discussing Improve new content by leveraging data on what your audience finds most engaging Manage your Tweet schedule Better manage replies to brand mentions. Keyhole – Social media data that helps you make great decisions. Growing your Brand.

Analytics 52

Analytics Tools Twitter Brands 52

Hootsuite

AUGUST 14, 2023

Check out our webinar on the DOs and DONTs of ChatgGPT for social media. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. ChatGPT prompts for social media marketing Social media managers , listen up. New to ChatGPT?

Products 92

Products Real Estate Tourism Fashion 92

Hootsuite

OCTOBER 1, 2019

After covering the direct aftermath, I spent the next year returning to Tacloban over multiple trips to document the recovery and rebuilding process in the community. ?????? Use the right hashtags on your posts. Give your hashtag strategy some thought: Don’t be too broad (i.e., #dog) Consider creating a branded hashtag.

Instagram 111

Instagram Geotagging How To Tourism 111

Hootsuite

MARCH 31, 2020

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. Bookmark this page! AMA (Ask Me Anything). Artificial Intelligence (AI).

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List Social Media HootSuite URL 145

Sprout Social

JULY 26, 2019

Just like it pays to learn the ropes of the latest social channels, marketers should likewise look into the most popular apps for businesses. Although not a traditional social media platform per se, Slack’s more than 10 million daily active users speak for themselves. Users communicate in channels denoted by specific hashtags.

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Meme How To Team Collaboration 94

Hootsuite

JUNE 30, 2022

And adding them to your social media posts offers benefits beyond fun. Bonus: Download a free guide to discover which hashtags to use to boost traffic and target customers on social media. Bonus: Download a free guide to discover which hashtags to use to boost traffic and target customers on social media.

Sentiment 111

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