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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? I did not work on the Klout campaign.

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Can influence be bought? | Strategic thoughts on using social.

Jeff Esposito

Two weeks ago, I received an email from the folks at Klout informing me that Fox wanted to send me a watching kit for its new television series Lone Star. So I wonder if the Klout influencer advertising model is destined for mediocrity or if it will catch on. I am sure that some of you reading this got the same email.

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Integrating Email and Social Media with Flowtown | Email Marketing.

Convince & Convert

They also have a nice integration with Klout – the leading service to gauge Twitter influence – automatically including Klout scores for each person. Here's why: [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

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Herding Comments In The Digital Wind

Twist Image

I went through this exact same issue for months on end, and we wound up ditching our original comment system to bring in Disqus. This was good for bragging rights, it was good to build a platform, and it was good for clout (and Klout ). Blog comment spam is brutal. The failure of success and technology. So, now what? blog comments.

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Is Your Twitter Addiction Paying Off

Convince & Convert

Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. So, I’ve started to look at followers per tweet as a metric that focuses on the efficiency of time spent. Im Jay Baer.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I like the at-a-glance usefulness of this one that shows the people that have tweeted about your company, organized by Klout score (See my post about Klout and online influence mining here). Surprised to see my name is in that Klout chart! blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

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No, You Can't Automate Social Media!

Techipedia: Tamar Weinberg

Tools like Klout can really help you find the influencers among those who are merely twitterfeeding it up the wazoo. If their number is low (I’d say a Klout of 35 or less counts for low/no influence among social media experts, though this can be debatable), even if they have 302,402 followers, they’re not influential.