Buzz Marketing for Technology

JULY 21, 2010

The software may be real time but the sales people aren’t. But do we really have an all in one Closed Loop market system that does it all? In my last post I talked about the shadow pipeline created by sales teams who don’t act in real time. How about your partner community and the leads you have given over to them. Doubt it. Tweet This!

Marketing 197

Marketing StumbleUpon Digg System 197

Buzz Marketing for Technology

JUNE 30, 2010

If they have committed to your technology or software as a service they most likely will be with you for twice as long unless you do something horribly wrong. It’s the experience they had with your company over the entire sales cycle and the ongoing relationship they will have with your company when it comes to long term support. Tweet This!

B2B 256

B2B ROI StumbleUpon Comparison 256

Webbiquity SMM

DECEMBER 1, 2010

Finally, in what appears to be bad news for marketing automation software vendors, 60% of respondents reported having this application in place, while another 20% (likely purveyors of lower value / short sales cycle / low consideration items) said they no plans to implement such software. Share this on Bebo. Share this on del.icio.us.

B2B 185

B2B Trends Marketing Technorati 185

Webbiquity SMM

NOVEMBER 8, 2010

Nominations can be submitted in 10 categories: • National / International B2B Manufacturer (includes software developers). Now in its second year, the B2BTOTY award recognizes examples of the outstanding use of Twitter by B2B personalities, vendors, publishers, organizations and institutions. National / International B2B Services. •

B2B 161

B2B Twitter Committee Technorati 161

Webbiquity SMM

FEBRUARY 8, 2011

You can get the whole story in B2B Blogging Trends in 2011 , a free (and no registration required) white paper from Aggregage (the software that powers the BMZ site). Among the findings: • If you don’t have a blog yet, 2011 is the year to start one. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us.

Aggregage 181

Aggregage B2B Trends Hubspot 181

Convince & Convert

JULY 20, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. The RSS feed is: [link].

Digg 113

Digg Communities MySpace YouTube 113

Techipedia: Tamar Weinberg

JANUARY 24, 2012

When my company, Small Business Trends, LLC, first purchased BizSugar in the summer of 2009, the best way I could describe it was as a miniature version of Digg, except that BizSugar focused soley on sharing information geared toward small and mid-sized businesses. This is a guest post by Anita Campbell. This is still true.

Small Business 200

Small Business WordPress Communities Content management systems 200

Webbiquity SMM

DECEMBER 28, 2010

Then include text links back to specific pages on your website, e.g. linking a term like records management software back to an informational page devoted to that topic. First, make sure the press release itself it well-optimized (e.g. keywords used in the title and early in the body copy). Share this on Bebo. Share this on del.icio.us.

SEO 181

SEO Press Release Social Bookmarking Technorati 181

Buzz Marketing for Technology

MARCH 30, 2010

Kadient, a software as a service provider, has a number of buyer personas – 2 in fact – one named Anya and one named Luke. Translation – it provides a rich target for your marketing, you may even put a name or a face to it as one of his blog post detailed called How Well do you Know your Buyer Personas ? Tweet This! Share this on Facebook.

Advertising 205

Advertising Crowdsourcing Facebook Case Study 205

Bill Hartzer

APRIL 26, 2010

In the social networking category, Mark Zuckerberg, the Founder of Facebook , beat out Kevin Rose, the Founder of Digg. Kevin Rose, Founder, Digg. Joel Selanikio, software developer. David Yach, CTO, Software, Research In Motion Ltd. In the search category, the heads of Google , Microsoft , and Yahoo! NYSE: VMW).

Web 2.0 161

Web 2.0 comScore Microsoft Yahoo 161

Idaconcpts

FEBRUARY 23, 2011

There are many types of software that can handle this for you: the benefit to your business is that every contact with a given customer is recorded and cross-referenced, thus giving a complete picture of your current and historical business relationship with that customer. Email this to a friend? Subscribe to the comments for this post?

Telecommunications 140

Telecommunications Technorati StumbleUpon Reputation 140

SocMed Sean

MARCH 12, 2012

1) This section of the TOU describes what is considered to be content on the site: “Content” means text, graphics, images, music, software, audio, video, information or other materials. BUT… If you’re creating new content and uploading it to you Pinterest, you need to understand a few things from their TOU.

Applications 279

Applications Tumblr StumbleUpon Sites 279

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. Digg is the social media network of tech geeks, and the Digg statistics should not be too surprising: 39% of Diggers publish their own blog.

Social Media 100

Social Media Digg Brands Marketing 100

Ari Herzog

SEPTEMBER 20, 2012

For a few years I compared what was happening in Second Life with what was happening with “my” 3D gamemaking software. A story I posted on Digg in 2005 crashed the “interesting” get-paid-for content site I was briefly testing. Another friend, Dinnertube , started posting videos on Youtube in 2006.

MySpace 187

MySpace Tweetdeck Mashup Flickr 187

Idaconcpts

AUGUST 23, 2010

There are many blast software packages that will target a large group of people who aren’t likely to buy your product. While some of the blast software will allow you to customize these features, one of the best ways that you can go about the entire process in a professional way is by using your own email server. Tweet This!

Technorati 142

Technorati Construction StumbleUpon Digg 142

Webbiquity SMM

DECEMBER 16, 2010

Without a solid content strategy to support movement through the marketing and sales cycle, marketing automation software is just a nice email system. Check out the Webbiquity bookstore. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Share this on Mixx.

Social Media 188

Social Media Marketing Handbook Engineering 188

Idaconcpts

FEBRUARY 16, 2011

Get some survey software and find out what people really think of your display. Remember, Technorati simple ranks popularity, not quality – something that simple survey software could judge. If you can’t think of something original to say, don’t say it at all. Conclusion. Share this on Facebook. Tweet This!

Technorati 137

Technorati Committee Survey StumbleUpon 137

Idaconcpts

DECEMBER 28, 2010

Some of Google’s own open source projects, like Android, have become as common as their proprietary competitors, yet many do not even realize they are using software with free and open source components. HTML5 will eventually change our static view of the Web. Share this on Facebook. Tweet This! Share this on LinkedIn.

Open Source 151

Open Source Project OpenSocial Google 151

Webbiquity SMM

JANUARY 24, 2011

A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. A free service for setting up, promoting and hosting Twitter chats. Social and Alternative Search Engines. Searches can also be filtered by platform. Related Post. 20+ Cool Social Media and Web Tools.

Tools 206

Tools Social Media Lithium Sysomos 206

Firebelly

SEPTEMBER 16, 2011

There are many things it can do, from webcomics to social networks, it’s much more than just blogging software. Newspaper hat. WordPress offers a simple and clean interface to edit pages. But sometimes it’s still just not enough. Other times it can be too much. But how necessary is StumbleUpon?

WordPress 192

WordPress Delicious MySpace StumbleUpon 192

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

Already, however, it’s gaining momentum among “Digg refugees&# and folks who don’t feel comfortable on other social networks. Social Desire November 30, 2007 at 5:26 pm Don’t Digg? Then Mixx, Instead » Small Business SEM December 3, 2007 at 9:40 pm Think Digg Has Jumped The Shark? Come Join Me!!

Review 102

Review Digg StumbleUpon Web 2.0 102

Adam Sherk

FEBRUARY 23, 2010

by Adam Sherk on February 23, 2010 There is an interesting article in BusinessWeek on how AOL is utilizing software and analytics data in an effort to match content with user interests and monetize it more successfully. Are you sure you want to write that article, Dave? Is this a good thing?

Hitwise 110

Hitwise Press Release Adsense Syndication 110

Bill Hartzer

JANUARY 28, 2010

Social Connections, based in Saskatoon, Canada, produces software to leverage social networks and improve trust. The foremost solution released by the company in early 2009 was a reputation management toolkit for small businesses called StepRep. Subscribe to the comments for this post? Share this on del.icio.us. Post this on Diigo.

Applications 115

Applications Social Media Widget Technorati 115

Convince & Convert

JANUARY 18, 2011

That F2F rate has historically been tracked by email marketers, although it’s accuracy is poor since it’s easier to just click “forward&# in your email software, than to click the button within the email itself. In social media of course, this sharing behavior is the coin of the realm.

Social Media 119

Social Media Badge Metrics Foursquare 119

Webbiquity SMM

JUNE 15, 2010

Automation certainly has its place in marketing; for example, using marketing automation software which can send specific email content to different groups based on their pipeline position or past behavior. To cite one specific social medium, it’s not about having the most followers on Twitter , but having the most engaged followers.

Social Media 171

Social Media Technorati StumbleUpon Digg 171

Webbiquity SMM

MAY 24, 2010

While offshoring works well for tasks like IT consulting services and software application development, it tends to be less efficacious for market-facing activities. The tools of social media are (mostly) free, but the time, effort and expertise required to make social media marketing effective has real costs. Ooh, not a good idea.

Social Media 220

Social Media Marketing Cost Guidelines 220

Webbiquity SMM

FEBRUARY 28, 2011

. • John Earnhardt – Senior Manager, Global Media Operations at Cisco Systems. • LaSandra Brill – Senior Manager, Global Social Media Marketing. • Richard Binhammer – Senior Manager at Dell. • Bill Pearson – Manager, Intel Software Network at Intel Corp. • Aaron Tersteeg – Communities Team Manager at Intel Corporation. • Bryan Rhoads – Sr.

List 155

List Twitter Brands Microsoft 155

Webbiquity SMM

DECEMBER 21, 2010

Tracking mentions of competitors and industry terms using social media monitoring software provides a vast trove of inexpensive, real-time competitive and market intelligence. Marketers no longer have to rely on expensive research methods or proprietary data sources to get this information. Answer prospect questions. Share this on Bebo.

Social Media 191

Social Media Research ROI Technorati 191

The Marketing Blog

JULY 29, 2008

With full respect to the author I do believe that the self of typical software beta can be compared with a human being’s self. Wouldn’t anything beyond public be poor software design or inefficient marketing? July 29, 2008.10:48 The Story Public: A common set of features that are visible to both my market and myself.

Products 100

Products Web 2.0 Startup Hotels 100

Idaconcpts

SEPTEMBER 20, 2010

The use of security features and additional software is what makes self-hosting more appealing and preferable- don’t be a slave to someone else’s digital hands! Selena Narayanasamy eats, breathes and sleeps the internet industry. Share this on Facebook. Tweet This! Share this on LinkedIn. Post on Google Buzz. Stumble upon something good?

Hosting 131

Hosting Domain Name Technorati StumbleUpon 131

Buzz Marketing for Technology

JUNE 27, 2008

Abstract: The past five years have held tremendous innovation in enterprise software, an industry not known for its innovation relative to other areas of the technology sector. jr on CPAL is a Free Software License. UPDATE: Video of the keynote. My presentation at the Enterprise 2.0 Conference. View | Upload your own. Enterprise 2.0

SocialText 100

SocialText Conversation Wiki Folksonomy 100

Buzz Marketing for Technology

JULY 21, 2008

Fighting information overload - Article on knowledge management software (a little outdated too, 2001�). Why Digg works. Ar ticle on Softpanorama.org - Including some interesting statistics on the subject (although a little outdated). Something missing on this list? Share it by commenting to this post! Share This. TrackBack URI.

Resources 133

Resources Products Directory Newsvine 133

Buzz Marketing for Technology

JULY 22, 2008

Social Bookmarking 2.0. Rate: 47 ratings Sign in to rate. Views: 31,977. watch in standard quality. watch in high quality. more share options ). fewer share options ). This video will appear on your blog shortly. Thank you for sharing this video! Diigo ~ more than a research tool - a knowledge sharing community. Easy-to-use and so powerful.

Social Bookmarking 279

Social Bookmarking YouTube Handbook Web 2.0 279

Webbiquity SMM

SEPTEMBER 1, 2010

Among the tools noted are Omniture (web and social media analytics), Eloqua (marketing automation / demand generation software) and Twitalyzer (Twitter-specific measurement). How to Reach Out to Bloggers by Chris Brogan. “Are you hoping to connect with bloggers and get the word out about your product or service? Share this on Bebo.

Press Release 200

Press Release Tips HootSuite Alltop 200

Bill Hartzer

MARCH 26, 2010

The software, which is configured into the client’s existing website, allows retailers to offer their consumers a fully functional mobile marketplace, along with the convenience of making purchases and other transactions through a secure mobile portal on their own website which can be easily maintained by the organization. Post this on Diigo.

Mobile 138

Mobile Wireless Retail URL 138

Bill Hartzer

MARCH 9, 2010

CheapTweet is operated by Appozite (www.Appozite.com), an Austin, Texas-based startup developing social e-commerce software to connect unique and interesting retailers with customers. Appozite also makes TweetReach (www.tweetreach.com), a tool for measuring Twitter campaigns. Subscribe to the comments for this post? Share this on del.icio.us.

Engineering 108

Engineering Technorati StumbleUpon Digg 108

Idaconcpts

NOVEMBER 4, 2010

Some of that work will be in the form of maintaining the servers, which would include software and/or hardware updates depending upon the deal you have with the private server owner. It is an involved process, but hosting reselling is certainly a viable business if you’re willing to put the work into it. Share this on Facebook.

Hosting 131

Hosting Domain Name Technorati StumbleUpon 131