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Mapping Your Social Graph

Proactive Report

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. What is new is how connected we are and how fast the information moves along the social graph.

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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

But now new applications enabled by social such as Location Based Services (LBS) have arrived and give context to mobile marketing – I think you will see more of these applications enabled by your Social Graph become more important in the next year. I predict you will see Facebook surpass Google by Valentines day 2010.

Marketing 217
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How to Get a User’s E-mail With Facebook Messages, and Why it Doesn’t Matter

Stay N' Alive

The e-mail address only gives me one way to identify a user’s profile (Identity) on that network – it doesn’t give me any access to the actual Social Graph of that Individual, especially on Facebook. Knowing just the e-mail doesn’t open up any data at all when it comes to a real Social Graph.

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5 Social Marketing Stories You Need To Read

Firebelly

The more friends in my social circle (aka my "social graph") talk about your brand, the more likely I am to see your brand, click on your brands listing and become another voice talking about your brand. Have a great weekend everyone!

Marketing 100
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10 Ways to Support Charity Through Social Media

Justin Levy

Share Stories with Friends Another way to spread awareness among your social graph is to share links to blog posts and news articles via sites like Twitter, Facebook, Delicious, Digg, and even through email. By increasing the size of their social graph, you’re increasing the size of their reach.

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4 Detective Tricks to Find Your Customers in Social Media | Social.

Convince & Convert

Email Behavior Have you added links to your social outposts in your emails? Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? If you send email routinely, you need to integrate email and social immediately. I didn't ever though about this. Nabeel [link] jaybaer Yes.

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SXSW: Mark Zuckerberg Keynote (the edited liveblogged version)

Techipedia: Tamar Weinberg

Google and Microsoft are going after social networks and some people feel aren’t monetizable. Do they feel they’re getting their money’s worth (especially because sites like Digg and MySpace may not be)? Lacy : You view this as a social graph and you see this as a multi-decade process.

Web 2.0 104