How we read online. - By Michael Agger - Slate Magazine

Buzz Marketing for Technology

Home the browser Campaign 2008 News & Politics Arts & Life Business & Tech Health & Science Style & Shopping Travel & Food Sports Slate on NPR Video PRINT DISCUSS E-MAIL RECOMMEND Facebook MySpace Mixx Digg Reddit del.icio.us You, my dear user, pluck the low-hanging fruit.

The Ultimate Guide to Infographic Marketing

Convince & Convert

Thanks to technological advances such as the widespread adoption of mobile internet access, the average human now has a shorter attention span than a goldfish , which makes visual content even more essential for capturing people’s attention. Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. In the words of entrepreneur and acclaimed author Gary Vaynerchuk, “Marketers ruin everything.” .

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