Webbiquity SMM

JANUARY 7, 2011

Social media marketing has progressed from radical new idea to widely adopted practice in a remarkably short period of time. Three-quarters of b2b buyers use social media at some point during their purchase decision process, and marketers are responding with increased spending on social media marketing. So what’s next?

Trends 187

Trends Social Media Marketing Technorati 187

Harp Interactive

MARCH 31, 2010

They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Invite / Refer (a friend).

Analytics 350

Analytics Social Media Trendrr Digg 350

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

The story did quite well on Digg and on Reddit, with Reddit users noticing that one of the fish forms actually looked very much like the Reddit logo. The story did quite well on Digg and on Reddit, with Reddit users noticing that one of the fish forms actually looked very much like the Reddit logo. I am enjoying Stumble lately, though.

Digg 100

Digg Reddit Web 2.0 StumbleUpon 100

Buzz Marketing for Technology

SEPTEMBER 8, 2010

Which means Publishers (or Marketers) are now the “white noise” in comparison to User Generated Content. Notice that marketers don’t make that list (duh) but also think about how much more content you have been getting from those sources now that social media has arrived. Last year I wrote about how the balance of content has shifted.

B2B 243

B2B Marketing Airlines StumbleUpon 243

Webbiquity SMM

DECEMBER 1, 2010

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. You can download the executive summary for free (or pay $400 for the full report ). A slightly higher percentage of marketers than last year (41% vs. 39%) called “marketing to a lengthening sales cycle&# a top challenge.

B2B 185

B2B Trends Marketing Technorati 185

Buzz Marketing for Technology

MARCH 18, 2010

On the other hand, if you seek alternatives to traditional market research, then you need a vendor that specializes in sentiment capture and community analysis. If you are focused on market research, or messaging effectiveness then you should work with a vendor that tracks social media and user-generated sources. Share this on Reddit.

B2B 225

B2B Platform Social Media Marketing 225

Buzz Marketing for Technology

JULY 21, 2010

Ok I know we all talk a good game about Closed Loop Marketing and I don’t want to burst anyone’s bubble here but frankly we aren’t there yet. But do we really have an all in one Closed Loop market system that does it all? Are they reporting back to you in real time? The software may be real time but the sales people aren’t.

Marketing 197

Marketing StumbleUpon Digg System 197

SocMed Sean

JANUARY 8, 2012

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space. So why the big shift?

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

Study 147

Study News Press Release Report 147

Twist Image

JUNE 24, 2013

Following are some of the richest and deepest places to grab a master''s level education in marketing. One of the marketing industry''s premiere trade magazines offers up a slew of free e-newsletters that are chock full of information and insight. Marketing Charts. Interested in marketing to moms? for free (free of cost.

MySpace 110

MySpace Marketing Digg Education 110

Adam Sherk

DECEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Search Marketing Dwarfs Social Media in Interactive Marketing Budgets by Adam Sherk on December 17, 2009 This week both Brian Solis and SEOMoz made reference to a recent Forrester report forecasting US interactive marketing budgets for the next five years.

Social Media 123

Social Media Marketing Press Release Survey 123

Bill Hartzer

NOVEMBER 30, 2009

VerticalResponse recently did a survey to find out how small businesses planned on spending their marketing dollars in 2010. There were some vast differences between how money will be spent on email marketing and social media versus spending on banner advertising and search engine marketing (SEM). From the survey, 74.1%

Small Business 101

Small Business Report Social Media Survey 101

Bill Hartzer

AUGUST 11, 2010

NASDAQ: SCOR) has just released a report on Twitter’s explosive growth worldwide. Indonesia reported the highest number of users, with 20.8 Across the 41 individual countries currently reported by comScore, Indonesia at 20.8 Top 20 Markets by Twitter Penetration - June 2010. comScore, Inc. The Netherlands (17.7

comScore 127

comScore Report Twitter Tweetdeck 127

The Realtime Report

AUGUST 17, 2012

LinkedIn Is Most Important Social Network for B2B Marketers. When asked which social media method is most important for their social outreach, LinkedIn was the clear winner among B2B marketers (chosen by 30%) according to new research by BtoB. Other favorite social channels included YouTube, Flickr, Digg, Stumbleupon and Tumblr.

Social Networking 184

Social Networking B2B LinkedIn Tumblr 184

Bill Hartzer

FEBRUARY 18, 2010

Companies that use Facebook and Facebook fan pages to market their company to potential clients can increase sales, word-of-mouth marketing and client loyalty significantly among a subset of their clients, according to new research from Rice University’s Jones Graduate School of Business. Paul Dholakia is a William S.

Study 155

Study Health Care Facebook Digg 155

Bill Hartzer

DECEMBER 7, 2010

An annual marketing budget survey of business-to-business marketing trends released today is showing that marketing departments are going to increase their budget in Social Media and in Search Engine Marketing in 2011. Two years ago, marketing budgets still were split 60-40 traditional to online. Tweet This!

Engineering 108

Engineering Survey Social Media Marketing 108

Bill Hartzer

JANUARY 5, 2011

that is place for small business owners, entrepreneurs and marketers of all levels of experience to get together to learn and network in an unfiltered atmosphere that is void of hype. put together a report called “ The 2011 Unguru.me Report “ It offers an inside look as what people really think of gurus.

Marketing 128

Marketing Technorati Sample Samples 128

Buzz Marketing for Technology

SEPTEMBER 29, 2010

At a recent BlogWell event I got a chance to hear Robert Raines from Chevron present his Social Media program and how he reports their activity into the Boardroom. It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Share it on StumbleUpon.

Social Media 230

Social Media SM2 Energy Microblogging 230

Webbiquity SMM

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. The C-suite expects justification for every dollar spent, including investments in social media marketing. Share this on del.icio.us.

SM2 187

SM2 Alterian Vocus Social Media 187

Bill Hartzer

DECEMBER 16, 2010

Every month about this time comScore releases the search engine rankings data, and I report it here. Google Sites led the explicit core search market in November with 66.2 It actually looks like Google’s sites are going up in market share. Here are the actual numbers, as reported by comScore: U.S. comScore, Inc.

Engineering 96

Engineering comScore Yahoo Microsoft 96

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. Social media bookmarking tools like Digg, Reddit, and Stumbleupon can also generate additional traffic to your site if you create frequent articles and blog posts.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Saying It Social

FEBRUARY 25, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Organic Marketing Vs. Pay Per Click (PPC) Where do you click?? Therefore you should spend the majority of your marketing time on organic SEO methods that will keep working long after you do; and the minority on tweaking your paid methods.

Organization 132

Organization Marketing StumbleUpon Digg 132

Bill Hartzer

JULY 22, 2010

ICONSTAFF has an opening for an Organic Search Marketing Strategist. The Organic Search Marketing Strategist applies their SEO and Marketing skills and experience to develop SEO campaigns that increase visibility, drive qualified traffic to their client’s sites and build/buy tools to help the SEO group become more effective.

Engineering 107

Engineering Organization Marketing SEO 107

Bill Hartzer

JULY 22, 2010

– Effectively communicate and report on project milestones to the Director of Project Management, Account Directors and internal project teams. – BA/BS degree required; Marketing concentration a plus. – BA/BS degree required; Marketing concentration a plus. Tags: Search Engine Marketing Jobs. Tweet This!

Project 104

Project Engineering Marketing Technorati 104

Viper Chill

SEPTEMBER 1, 2010

You are here: ViperChill » ViperChill » ViperChill Monthly Report 11 ViperChill Monthly Report 11 Written by Glen, this post has 77 Comments We’re getting close to the point where there will be no more monthly reports. It has a couple of small bugs that need to be fixed, and then it’s ready to go.

Report 70

Report Software Case Study Directory 70

Saying It Social

AUGUST 27, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Location-based Marketing a Must for Local Businesses Its official – the Location Based Marketing train is full steam ahead and if you’re not on it you’re missing a huge opportunity. Leave a comment Click here to cancel reply.

Foursquare 112

Foursquare Marketing StumbleUpon Digg 112

Adam Sherk

MAY 19, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

MAY 19, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Hitwise 100

Hitwise News Report Press Release 100

Buzz Marketing for Technology

SEPTEMBER 22, 2010

I just had to have one and it killed me that it took a week to get one when it first hit the market. There is a customer service lesson in here for all B2C and B2B Marketers – this is the type of support customers are expecting today on the social web. I have been an avid iPhone user almost since the day it came out. Bravo AT&T!

iPhone 258

iPhone Reputation B2B Social Networking 258

Bill Hartzer

JULY 22, 2010

Running various reports from the ad server and site analytics application. Analyze seasonality patterns for different domains, markets, segment of visitors, watch destinations, etc. Related posts: Search Engine Marketing Job Opening: Search Project Manager ICONSTAFF has openings for a Search Project Manager. Post this on Diigo.

Engineering 98

Engineering Advertising Marketing Insurance 98

Saying It Social

FEBRUARY 17, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials What AK Knows About Social Media Marketing I am by no means a self-proclaimed social media marketing expert, however I have learned a great deal by doing and analyzing, and would like to take this opportunity to share a little bit with you.

Social Media 132

Social Media Marketing StumbleUpon Digg 132

Bill Hartzer

JULY 22, 2010

In support of their clients and account teams, the Account Director develops key client relationships, develop and deliver marketing strategies and program/campaign development, and provide supporting business analysis. Account Directors report to the Group Director, who is responsible for leading industry vertical areas of expertise.

Engineering 100

Engineering Marketing Skills Analysis 100

Bill Hartzer

MARCH 27, 2009

According to a new report by comScore , Internet users in Singapore spend half of their time online using social and entertainment websites. This is the first public report of online usage in Singapore. One of the most notable aspects of the report is that people in Singapore spend more time sending instant messages.

comScore 90

comScore Report Wikimedia Instant Messaging 90

Buzz Marketing for Technology

JANUARY 12, 2010

Ok so what does a humpback whale have to do with marketing? Advertising guru Russell Davies praised Greenpeace’s handling of the campaign as “one of the defining moments in New Media marketing.&# Tags: Buzz Marketing Cause Marketing Crowdsourcing PR Social Media. Share this on Linkedin. Share this on Reddit.

Crowdsourcing 199

Crowdsourcing Reddit Cause marketing Meme 199

Buzz Marketing for Technology

APRIL 8, 2010

Related posts: Using Content to Build Trust in B2B Marketing In the recent Edelman Trust Barometer report they detail out. Inbound Interaction Management (IIM) It’s no surprise that Direct Marketing response rates have dropped. Share this on del.icio.us. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon.

B2B 235

B2B StumbleUpon Digg Reputation 235

Webbiquity SMM

MAY 30, 2010

How social media is like the seventh grade by Training Marketer. You might be a redneck SEO if… by David Leonhardt’s SEO and Social Media Marketing. Who knew a marketing blog could be “visually restorative&# and “enchanting&# ? Comic Relief – The Process by Web Marketing Therapy. SEO, SEM and Web Design.

Social Media 191

Social Media Marketing Avatar Microsoft 191

Firebelly

FEBRUARY 12, 2010

Social Media Marketing Best Practices By Debra Aho Williamson eMarketer forecasts that social network ad spending will reach $2.5 In Age of Friending, Consumers Trust Their Friends Less By Michael Bush People have caught on to the fact marketers are increasingly behind that influential blog post or tweet. billion in the US.

Feed Reader 100

Feed Reader Marketing Paid Search Startup 100