Sprout Social

JANUARY 24, 2024

From understanding audience interests to pinpointing the right collaboration for a campaign, there are many intricacies to influencer marketing. Influencer- brand collaborations can take many different forms, but our Q3 2023 Pulse Survey of 307 social marketers in the United States reflects some interesting trends.

Influencer 99

Influencer Brands Collaboration Authentication 99

Mindjumpers

MAY 16, 2013

How to videos: This is also in line with product demos, where you can either show how to make great use of your products, short cooking tips, or home improvement tips. Similar Posts: Vine for Brand Marketing. 10 Social Media Trends for 2013 – Get Started!

Brands 260

Brands Instagram Social Networking Hashtag 260

SocMed Sean

SEPTEMBER 26, 2012

Potential prospect is entered into Salesforce.com as a prospec Company users Buddy Media dashboard to deliver helpful/useful content (not marketing materials) to the prospective customer via Twitter, Facebook, YouTube or a host of other channels. Is the Marketing Cloud the next step in business social engagement?

Radian6 278

Radian6 Engagement Social Media Marketing 278

Buzz Marketing for Technology

MARCH 16, 2010

Word spreads quickly in Social Media – sometimes more quickly than you can keep up with. You must keep a constant eye on mentions of your brand, your products and your services in order to survive in this market landscape. Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing.

B2B 206

B2B Social Media Marketing Sample 206

Buzz Marketing for Technology

MARCH 9, 2010

Which prompted a question by Scott Zosel about how much should you allocate for Social Media in your budget – and so I created the Social Media Budget Ratio (SMBR) post back in 2008 which was good but it lacked historical data like I have now. What’s your Social Media diet? So here is my take …. Share this on Reddit.

B2B 198

B2B Social Media Marketing Survey 198

Hootsuite

NOVEMBER 5, 2021

As we look ahead to 2022, here is a recap of the key roadmap themes and the strategic initiatives we’re focused on to help you be successful on social: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. Boost efficiency through custom posts per network.

HootSuite 116

HootSuite Notification Hashtag Upcoming 116

Audiense

MAY 17, 2018

The social networks, devices and other parameters of their online behaviour. From consumer insight to production in marketing campaigns. Both B2B and B2C businesses can benefit from the type of insights extracted from social networks and bring them into action at the production and execution stage of their campaigns.

Case Study 79

Case Study Activities Study Campaign 79

Oktopost

NOVEMBER 12, 2020

Social media marketing is always changing. We marketers have to be agile and constantly evaluate how different strategies, tools and platforms are performing. Not surprisingly, social networks do the same.

LinkedIn 129

LinkedIn Products B2B Review 129

Sprout Social

JUNE 27, 2023

According to The Sprout Social Index™ 2022, 34% of customers believe it’s important for brands to speak out to remain culturally relevant. Doing this will help you future-proof your strategies so you are well-prepared to take on market dynamics. What’s important is that you decide which ones are most relevant to your business.

Review 125

Review Brands How To Analysis 125

Unmetric

AUGUST 9, 2019

Social networks solely built for visual-sharing attract brands like a moth to a flame. In fact, e-commerce businesses benefit the most out of this network by creating an effective visual presence on Pinterest to reroute the audience to their own sites. networks (Pinterest, Instagram, Facebook, Twitter, YouTube, and LinkedIn).

Analytics 126

Analytics Tools Price Curation 126

Hootsuite

APRIL 12, 2021

Social network depth: As the networks continue to evolve, we’re working hard to provide the most up-to-date channel capabilities. These changes are focused on helping you to build meaningful connections and engage with your customers and prospects through social media. Efficient and effective social management.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Oktopost

JULY 18, 2019

To ensure your content stands out within feeds, while remaining true to your company’s branding and values, you should develop an Instagram strategy that aligns with your overall marketing goals. This will greatly help in setting an effective social strategy, thereby contributing to the overall success of your organization.

B2B 99

B2B Instagram Metrics Social Networking 99

Sprout Social

OCTOBER 4, 2021

Whether you’re measuring brand health, benchmarking against competitors, or assessing market opportunities, social data provides real-time consumer insights that no other data source can provide. Social data stands to have a monumental impact on businesses—but only if marketers start tapping into its potential now.

Data 122

Data Metrics Sentiment Analytics 122

Hootsuite

FEBRUARY 3, 2022

First, let’s look at some quick stats to set the stage for how much of your potential audience is accessible through Facebook Messenger: Chat and messaging are the most-used types of websites and apps, followed by social networks. Don’t assume that a customer who reached out for help wants to receive marketing messages.

Facebook 145

Facebook HootSuite Retail Conversation 145

Talkwalker SM

JULY 13, 2016

The mobile photo sharing app now has more than 500 million active monthly users and it has firmly secured itself a place among the world’s most popular social networks. With social listening , brands can find out how successful their strategies are at the click of a button.

Metrics 60

Metrics Instagram Analytics Marketing 60

Hootsuite

DECEMBER 12, 2023

Source: Jason Hawkins on LinkedIn Advocate for your business All your regular marketing still has its place, but committing to thought leadership content — meaning, you posting your insights on social media as an executive — can add quite a boost to your company’s strategy. Request a demo Build relationships Is it lonely at the top?

Social Media 111

Social Media Strategy HootSuite Sentiment 111

SocMed Sean

MARCH 5, 2014

Today’s article is a guest post from Karleen Murphy, A Marketing Assistant with Intranet Connections , a Business Intranet Software provider in Vancouver, British Columbia. Thanks to Karleen for sharing her thoughts on how social media capabilities and intranets can be combined to help businesses succeed!

Company 244

Company Software Collaboration Features 244

Talkwalker SM

FEBRUARY 8, 2016

While it’s just two teams that go head to head on the field, for global players from Amazon to Coca Cola, the Super Bowl is a chance to show off the full scale of their marketing arsenal to a global audience. Track the success of your marketing campaigns using the Talkwalker Virality Map. Conclusion? What to do next year.

Hashtag 93

Hashtag Marketing YouTube Campaign 93

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

So Influential

FEBRUARY 27, 2020

When we were first getting started it wasn’t clear whether or not we had product-market fit, so a lot of our early sales came in-person demos. We then took the offline learnings to formulate our online messaging and marketing. We used this time to learn about our customers and test different products.

LinkedIn 69

LinkedIn Energy Social Networking Metrics 69

Hootsuite

MAY 20, 2021

Since as far back as 2016, the number of people using the top social messaging apps like WhatsApp, Facebook Messenger, and WeChat/Weixin has consistently surpassed people using the top social networks (Facebook, Instagram, and Twitter). Unlock insights to inform sales, marketing, customer service, and product strategies.

Social Media 145

Social Media Strategy HootSuite FAQ 145

Mindjumpers

JULY 22, 2010

More than 2000 companies have attended over the years, and more than 200 of them have been to the SF New Tech stage to demo their latest and greatest. OliveWoo – location based date service One of the demos that will be held at tomorrow’s event is for the latest within location based services.

Foursquare 176

Foursquare Nielsen Applications Disqus 176

Lucy Hall

JULY 20, 2015

Have you ever wondered what it takes to get started marketing your small business on YouTube? Many small businesses make the mistake thinking that YouTube is not a social media site. YouTube is in fact the third biggest social media site in the world! YouTube activity takes up nearly 20% of social media activity.

Small Business 60

Small Business YouTube Marketing Metrics 60

Unmetric

NOVEMBER 12, 2019

Social media marketers know that it’s not how big your audience is, but the way they engage with your content. To begin with, the social media analysis tool you use should have the ability to display the audience growth as a trending graph like the one below. SIGN UP FOR A DEMO. How to read audience growth graphs.

Social Media 84

Social Media Analysis How To Analytics 84

Sprout Social

SEPTEMBER 30, 2022

Along with David Sullivan , a Strategic Business Development Representative for Sprout Social, we reached out to our friends at Chili Piper to help us break down the art of social selling from the brand account. We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling?

Tips 131

Tips Authentication LinkedIn Groups 131

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Paid plans start at $19/month.

Publishing 95

Publishing Tools Brands Facebook 95

Pixlee

MARCH 30, 2017

These popular sights have long been the fodder for traditional destination marketing strategies. . But in a digital world where social media connects travelers and homebodies alike, would-be adventurers no longer have to depend on a travel agent’s recommendation for an exciting new trip. The spectacular Northern Lights. Engagement.

Tourism 40

Tourism Instagram Travel Marketing 40

Unmetric

JUNE 29, 2018

Facebook just announced that the social network will now be bringing about a new level of ad transparency and clarity. This new change would allow us to give our clients a deeper insight in to the promoted side of social media content. Sign up for demo and we’ll show you. SIGN UP FOR A DEMO.

Facebook 62

Facebook Advertising Analytics Industry 62

Hootsuite

JULY 25, 2023

When it comes to social networking, you can avoid conflicts of interest by taking steps to determine the actual identity of the people you’re interacting with online. LinkedIn, a place built for professional networking, is the number one platform for lawyers. . #1

Social Media 77

Social Media Policies Guidelines HootSuite 77

Keyhole.co

DECEMBER 13, 2023

Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening. Try Keyhole for free 2.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Hootsuite

AUGUST 2, 2022

There’s no question that a customer experience strategy is key to business success in today’s market. Use Hootsuite Streams to track them across every social network. Get a Free a Heyday Demo. But knowing where to start when creating a winning strategy can be daunting. Why you should have one.

Template 77

Template Templates Strategy HootSuite 77

Unmetric

JULY 2, 2019

This means creating more engaging content, getting more certainty around your social strategy, and automating those tedious tasks like reporting. There’s a host of features that will help you analyze your brand’s social media performance on LinkedIn and make better marketing decisions. Sign up for a demo. SocialPilot.

Analytics 112

Analytics LinkedIn Tools Analysis 112

Unmetric

SEPTEMBER 5, 2019

It’s a question that has baffled social media managers and their bosses since brands first began posting on social networks. From their research, the Earned Media Value Social Index (EMV) was born. Unmetric’s primary mission is to help marketers create better content that engages and entertains their audience.

ROI 72

ROI Advertising Engagement Social Media Management 72

Talkwalker SM

JULY 11, 2016

The world of social networks and online data is in constant flux. new networks emerge, changes are made to engagement options and businesses adjust their priorities. Social Media Marketing : Know exactly which posts are driving follower growth and engagement on Instagram and YouTube. How can I use it?

LinkedIn 60

LinkedIn Features Instagram Metrics 60

Unmetric

AUGUST 19, 2019

We’ve curated a list of some of the best social media monitoring tools in the market to help you fine-tune your marketing strategy and perform better on social. This means creating more engaging content, getting more certainty around your social strategy, and automating tedious tasks like reporting.

Social Media 91

Social Media Tools Price Hashtag 91

Unmetric

JUNE 11, 2019

We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. But luckily there are several analytical tools to help marketers automate such mundane activities. Pricing: $29 – $129 per month. CoSchedule.

Analytics 125

Analytics Tools Social Media Curation 125

Dave Fleet

JUNE 15, 2010

One area in particular which is fast-evolving is social media monitoring (my ex-colleague Michael O’Connor Clarke quipped last week that there’s probably a micro-industry dedicated to watching it). After several weeks of back and forth, and rescheduled meetings, I finally managed to get a demo of Sysomos Audience last week.

Sysomos 273

Sysomos ROI Social Media Privacy 273