Rebekah Radice

JULY 15, 2019

Did you know that video content gets 20% more attention and reaches 3 times the amount of people than a standard blog post? Or that online videos will account for more than 80% of all consumer internet traffic by 2020? There’s no denying it, video is powerful. The Most Engaging Types of Video Content You Need to Create.

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Types Video Content Case Study 119

Pixlee

DECEMBER 27, 2021

Do a Product Demo on Facebook Live. The increased popularity of live streaming means you can do product demos live and reach more potential customers. Facebook Live is a good platform for live product demos as it also allows customers to ask questions that you can answer in real time. .

UGC 72

UGC Facebook Library Transportation 72

Ignite Social Media

SEPTEMBER 18, 2023

One of the most common questions we get from clients is how to create branded TikTok videos. Who Can Brands Put in Their TikTok Videos? As a brand, figuring out who will be in your TikTok videos is important. Unlike image- or text-based content, video content can rely heavily on having talented people and personas on camera.

Brands 110

Brands Content UGC How To 110

Hootsuite

MAY 31, 2023

All you have to do is feed the AI some relevant details about your post, and it will generate several unique, human-like captions for you to choose from. Just feed the AI a few details about your business, brand, product, or service and then ask it questions to help you come up with the perfect content ideas. Book a free demo today.

Social Media 140

Social Media HootSuite How To URL 140

Sprout Social

OCTOBER 1, 2020

Include some sort of call-to-action (“try our demo,” “shop now”). On the hunt for traffic, email sign-ups or demo downloads? Video content is well-documented as the most popular and engaged-with on social media. The same rings true as far as ads go (especially Instagram video ). Direct sales.

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Advertising Campaign Social Media How To 145

Sprout Social

FEBRUARY 14, 2023

While the path to a perfectly curated feed is paved with good intentions, there’s bound to be some trial and error along the way. Whether we like it or not, seeing an original post from a familiar face in our social feeds has become a novelty. His most recent video received more than 3,000 likes, 500 comments and 200 shares.

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Authentication Examples Class Team 92

Sprout Social

SEPTEMBER 14, 2023

Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. The content they share—from text posts to videos—and responses they leave in the comments demonstrate a deep understanding of their audience, down to how customers order in a drive-thru.

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Strategy Brands Content UGC 123

Likeable

AUGUST 13, 2019

TikTok, the short-form mobile video app that’s popular among Gen Z , is rapidly growing its incredibly young user base and marketers have been waiting for the platform to offer advertising options. First, and most importantly, there is currently only one ad unit: the standard in-feed video ad.

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Advertising CPM UGC API 93

Sprout Social

OCTOBER 19, 2022

Whether it’s an email newsletter, a video on TikTok, the words on a billboard or a photo on social media, it’s what drives customers to either make a decision about your brand or, at the very least, makes your brand memorable. Alternatively, you can make a feed post and ask them to tag their favorite creators and influencers in the comments.

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Campaign Content How To Influencer 105

Hootsuite

MARCH 26, 2024

Book a Demo Content planning Good collaboration requires even better communication. Choose who has access to what, assign tasks to different members, manage social feeds together, and even relay messages to specific teams within the organization. Try Hootsuite’s Inbox today.

Collaboration 86

Collaboration Tools Social Media HootSuite 86

Hootsuite

JANUARY 31, 2022

Every day, millions of Instagram users explore their feed looking to buy things they love. All you need to do is post photos and videos to start promoting your products. Drives product discovery through your feed, stories, and videos. Shoppable posts are regular feed posts or stories that include product tags.

Instagram 103

Instagram How To Policies Buy 103

Hootsuite

NOVEMBER 10, 2021

Follow the lead of the big brands who are already optimizing the potential of TikTok, and tap into trending topics and hashtag challenges, experiment with TikTok live streams , or play around with editing tools and trending sounds to create high-energy short-form videos that represent your business. Make sure your video looks good.

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How To Hashtag Trends Analytics 143

Later

DECEMBER 4, 2020

The quick-to-create video format closely mirrors TikTok, but it still has a long way to go to become the go-to platform for creators and brands. From monetization options for creators, to shoppable videos, we’re sharing our top 10 predictions for 2021! New and improved video editing tools on Reels. Scrolling the Home feed.

Instagram 88

Instagram How To Feed Feedly 88

Hootsuite

SEPTEMBER 6, 2022

The TikTok Promote feature lets you turn your existing TikTok videos into ads with just a few taps. Tailor the promotion to your budget, timeline, and target audience… and then kick back as TikTok distributes your video far and wide. The Promote feature on TikTok only works for public videos. Make a video and post it to TikTok.

How To 100

How To HootSuite Campaign Video 100

Hootsuite

OCTOBER 21, 2021

TikTok is jam-packed with content and users, which means that it takes some effort and intention to make your videos stand out from the crowd. TikTok users add hashtags to video captions to help label their content. For instance, if I want to watch some videos about dinosaurs (and who wouldn’t?), foryoupage. tiktokchallenge.

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Hashtag Trends Analysis Study 145

Sprout Social

OCTOBER 25, 2022

But how do you become a familiar face within your followers’ feeds versus someone they just scroll past? This visual content strategy reinforces their brand regardless of whether or not a user actually watches their videos in full. This video uses two different hashtag strategies. There’s no one correct answer to that question.

Strategy 131

Strategy Brands Hubspot Survey 131

Hootsuite

SEPTEMBER 16, 2022

Get a Free Heyday Demo. Previously, Norman Alegria, Director of Guest Care at the Dufresne Group, shifted in-person repair assessments to a video chat model (called Acquire Video Chat) in order to save time and money. Then the sales team can follow up with live chat and video product walkthroughs. Source: Heyday.

Examples 96

Examples FAQ Insurance Retail 96

Hootsuite

APRIL 1, 2020

YouTube Live transforms online video into an interactive experience. With more than 500 hours of video uploaded every minute, live streams are a way to stand out from the crowd. streaming software), you can use better audio/video gear, multiple cameras (including desktop), and more. And draw a crowd. Make it a virtual event.

YouTube 145

YouTube Engagement How To Class 145

Keyhole.co

APRIL 3, 2024

To a beginner, a Twitter feed may seem like an enormous party where everyone’s talking at once. Picture these lists as your curated channels, focusing on the accounts that bring value to your feed, whether they’re competitors, team members, or industry influencers. The noise can quickly overwhelm you.

Strategy 52

Strategy Twitter Tips Marketing 52

Sprout Social

JULY 7, 2021

But you obviously can’t demo everything (nor should you). For example, Sprout helps you condense all your social feeds, content calendar and reporting in one place, increasing efficiency over logging in and out of individual native platform apps to manage these functions. What’s the foundation of a strong martech stack?

Marketing 125

Marketing How To Software Team 125

Buffer Social

DECEMBER 20, 2023

This year Forekast , in partnership with Something Great Marketing , explored the events that shook social media to its core, captivated our feeds, and reminded us that you never know what trend is just around the corner. Movie It’s also been a heck of a year for video games in all of their forms and adaptations. Time will tell.

Social Media 93

Social Media Film Meme Apple 93

Unmetric

AUGUST 2, 2019

In fact, 60% of the world’s top brands use this photo/video sharing network for marketing, so it’s little wonder brands are doing everything they can to grow their audience. The brand also uses this highly visual platform to create a buzz around their new product launches in the form of teasers and videos. VS weekender bag ??

Instagram 155

Instagram Brands Fashion Sports 155

Oktopost

JULY 18, 2019

To ensure your content stands out within feeds, while remaining true to your company’s branding and values, you should develop an Instagram strategy that aligns with your overall marketing goals. Make sure to take advantage of the wide array of Instagram features such as videos, hashtags, live streaming, and stories.

B2B 99

B2B Instagram Metrics Social Networking 99

Sprout Social

FEBRUARY 1, 2024

Or, have your social media team input the content and captions for each post to then send to the graphic design or video team to add in the assets once they’ve been created. 12 Facebook publishing tools for your brand Looking to improve efficiency, reporting and collaboration amongst your team?

Publishing 97

Publishing Tools Brands Facebook 97

Later

FEBRUARY 18, 2020

Over will help you improve your social game, especially if you want to create interactive and eye-catching content for your feeds. Over’s particularly useful if you’re looking to level-up your Instagram Stories and Facebook Stories — with just one or two quick edits, you can have an animated Instagram story for your feed.

Social Media Management 104

Social Media Management Social Media Tools URL 104

Sprout Social

SEPTEMBER 30, 2022

Your comments will appear on hundreds of people’s feeds. For example, Chili Piper uses an optional prompt after people fill out their demo requests that asks, “How did you hear about us?” How does a comment lead to a demo request? But we’ll also post videos and pictures from team members located all over the world.

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Tips Authentication LinkedIn Groups 133

Later

AUGUST 10, 2020

Now, businesses can now tag shoppable products in feed posts and Instagram Stories, as well as having an “ Instagram Shop ” discovery tab on their profile to showcase in stock products. For example, Linkin.bio by Later allows you to turn your whole Instagram feed into a clickable landing page that updates with every new post you share.

Small Business 103

Small Business Features Instagram Badge 103

Convince & Convert

MARCH 19, 2018

Two-Cent Video Ads. Video ads are far more memorable than static images and plain text. But to achieve this low cost, your video must abide by a few principles. Create value for the user instead of another sales pitch in their news feed. Videos that rely solely on facts do not generate shares. Make it fun!

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CPM CPA ROI Campaign 148

Later

AUGUST 26, 2020

From entirely shoppable feeds to a whole host of tools aimed at supporting small businesses , there’s no denying that Instagram is on a mission is to turn the app into a streamlined shopping experience. When we take that concept to the new Instagram Shop feed , we’re stepping into a curated, personalized, shoppable destination.

Instagram 75

Instagram Small Business Feed Feedly 75

Keyhole.co

JANUARY 28, 2023

If your business hasn’t started making video content , now is the time to start. Investing in video—and YouTube in particular—is key to a strong marketing strategy. And any strong video marketing strategy is backed by powerful YouTube analytics tools. So why is YouTube such a big deal? YouTube is growing in a big way.

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Metrics Analytics YouTube Price 98

Later

AUGUST 28, 2020

Instagram Live: How-to’s & Demos. As a leader in video conferencing, Zoom offers businesses the ability to host all kinds of virtual events, like webinars, demos, classes, Q&As, courses, and more. . Post-event, they share a recap on their Instagram feed for those who may have missed it. It’s a win-win. .

Hosting 84

Hosting Eventful Class Instagram 84

Lucy Hall

JULY 20, 2015

Here are my top tips for getting started with your first video on YouTube. The first thing to do is set your goals and define your purpose for using video in your social media marketing campaign, in the end, this will save you money! how you will you use video?, Will your video do the following: Generate Sales.

Small Business 60

Small Business YouTube Marketing Metrics 60

Justin Levy

JUNE 22, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking An Overhaul to LinkedIn Groups Written on June 22, 2010 by Justin Levy in linkedin , social media , social networks , video 28 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed.

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Groups Groups LinkedIn Features 243

Later

MARCH 30, 2020

With so many ways to showcase a product (think IGTV demo videos, Instagram Live Q&As, shoppable Instagram Stories) there are tons of ways to encourage your followers to shop your collection! 15: Instagram Videos Receive Twice the Engagement of a Standard Photo Post. on your profile with video content! #16:

Statistics 67

Statistics Social Media Marketing Instagram 67

Hootsuite

FEBRUARY 15, 2024

Because they’re about to shed some light on 16 social media video tips! This blog shares some bright ideas and social video best practices you can use to light up your feed. We’ll illuminate the world of social media video content in a flash. And no, it’s not because they forgot their ring light at home.)

Video 106

Video Social Media Tips HootSuite 106

Sprout Social

AUGUST 22, 2023

This is critical given that customer preferences can be vastly diverse as seen in our latest Index where 34% of customers preferred low-fi content from brands they follow, 51% preferred product-driven content and 39% loved real customer demos. Watch this video from one of our research experts to learn more.

Analytics 84

Analytics Conversation Brands Sentiment 84

Talkwalker SM

FEBRUARY 8, 2016

By the Friday before the Super Bowl, the most viewed Super Bowl commercials had already amassed well over a million views with top performer Hyundai having received almost 12 million views for one of their Super Bowl videos. Mountain Dew’s PuppyMonkeyBaby video collected over 9 million views on YouTube.

Hashtag 93

Hashtag Marketing YouTube Campaign 93